Three interesting ways retailers are using TikTok
Inside Retail
JULY 22, 2021
TikTok ANZ brand strategist Siobhan O’Brien shared three interesting approaches in a webinar this week. According to research from TikTok and Nielsen, half of TikTok users say they’ve discovered new products through advertisements posted by brands. But there are plenty of ways for retailers to engage with users. TikTok made me buy it’.
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