Inside Retail

MARCH 4, 2024

Kopanidis believes that brands have reduced this consumer group to a stereotype that does not want to engage in the lifestyles and hobbies that are so often attributed to Gen X, Millennial, Gen Z and now Gen Alpha.

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Inside Retail

JUNE 27, 2021

In an effort to connect the beauty and gaming communities, Benefit Cosmetics is taking its 2020 Game Face campaign to the next level with the launch of a Twitch channel for female-identifying gamers. I hope to see more beauty brands tap into the gaming industry to support and highlight underrepresented talent.”.

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Social Media Engagement Advertising Flow 147

Inside Retail

AUGUST 18, 2021

June 2020 marked a major turning point for some of the world’s biggest beauty brands. After years of growing criticism about the sale of skin-whitening products in Asia and overt advertising campaigns equating lighter skin with greater beauty and desirability, global companies finally started to change their offerings.

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Beauty and Health Advertising Promotion Form 130

Inside Retail

AUGUST 11, 2024

The app, which combines social media and e-commerce, has long been a significant source of inspiration for brands looking to reach and engage with customers in China. Users on Xiaohongshu strive to create valuable, tasteful, and distinctive content that resonates with and engages readers.” What is Xiaohongshu?

Engagement 147

Engagement Beauty and Health Strategy Social Media 147

Inside Retail

JUNE 6, 2022

Roblox gamers visiting Gucci Town can wander around a beautiful garden piazza and access various spaces. million visits already, Gucci Town aims to be a “dynamic destination” and encourage engagement all year round through visitors playing, creating and dressing their Roblox avatar in digital Gucci gear. With more than 8.1

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Inside Retail

OCTOBER 27, 2021

Today, the cult beauty brand is globally recognised for its Pink Clay Mask, which proved wildly popular among beauty junkies on Instagram. MB & JH: With over a million followers across our social media pages, our social media strategy engages with customers and connects like-minded individuals.

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Inside Retail

JULY 21, 2021

To engage the value-conscious consumer, it’s time to consider more effective marketing initiatives and strategies to win, through programs that offer acquisition, increased frequency, and long-term loyalty, like Cashrewards. We take wasted advertising spend and give it to the consumer. The benefits of paying only for performance.

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Beauty and Health Advertising Department Stores Gifts 130

Inside Retail

MAY 20, 2024

Whether it’s Russel Coight selling you a hybrid Mitsubishi or smiling Quokkas flogging health insurance, feel-good fun is all about removing category intimidation and reducing the guilt of spending money you should be saving. Bunnings has community feel-good snags and delightfully dorky staff-led advertising.

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Beauty and Health Gifts Advertising Other 147

Hunton Andrews Kurth

APRIL 14, 2023

Nearly 700 companies (670 to be exact) are recipients of a letter from the Federal Trade Commission , putting the companies on formal notice that failing to have proper substantiation for health claims (the Substantiation Notice ) or engaging in misleading use of testimonials or endorsements (the Endorsement Notice ) could result in civil penalties.

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VMS

SEPTEMBER 30, 2021

Advertisement. And in remodeled stores, guests experience “top-to-bottom makeovers, including modern decor and fixtures, dynamic and engaging merchandise displays and specialty LED lighting to create a shopping experience that is warm, inviting and inspirational,” says Perdew. Advertisement. Advertisement.

Advertising 98

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Inside Retail

JANUARY 11, 2024

Hardware retailer Bunnings enthusiastically joined in on the trend advertising these items as “cup holders” after an influx of Frank Green owners headed in-store. The brand engaged marketing consultants to promote the drop and has continued to add new colours and limited drops that have created hysteria with its growing cult following.

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VMS

NOVEMBER 30, 2022

Plant-based selections are driving new chains and customer engagement in traditional food chains such as McDonalds and Mendocino Farms. Advertisement. This type of packaging will produce beautiful plants when discarded into soils and gardens. Advertisement. Sweetgreen continues to expand all over the U.S.

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Beauty and Health Interior Advertising Flow 80

RetailMinded

OCTOBER 10, 2024

In contrast to conventional advertisement approaches, influencers allow brands to communicate with consumers using the influencer’s words. This connection fosters a credibility that can only be beneficial when consumers have become more skeptical of traditional advertisements. But this is only sometimes the case.

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Marketing Target Market Advertising Beauty and Health 59

VMS

SEPTEMBER 30, 2021

Your background is in advertising and branding agency work. Every story needs a quick spark to engage [the audience’s] emotions. I think our windows are beautiful and colorful, but ‘beautiful’ is not enough, certainly not these days. This Christmas, our theme focuses on ocean and water system health.

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Visual Merchandising Beauty and Health Merchandising Color 52

Snap Retail

APRIL 8, 2021

Your gross margin should not be taken as a day-to-day indicator of your business’s financial health. Inbound marketing refers to how you engage with customers and leads that seek out your business. The beauty of drip email campaigns is that they use customer data to deliver customized, personalized emails every time.

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Hunton Andrews Kurth

OCTOBER 5, 2021

Multi-level marketing has touched us all – whether it be purchasing beauty products, essential oils, or health supplements from a friend through social media, or receiving an invitation to join a team of seemingly successful people working their “side hustle.”

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Inside Retail

FEBRUARY 13, 2025

It creates engagement. Placement at the front of stores or in specific departments, like fresh produce, health and beauty, or liquor, will likely impact sales most. New Zealand-based retailer The Warehouse Group recently opened up its retail media network to relevant, non-endemic advertisers and is seeing positive results.

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