Advertising Artistic Flow 
Inside Retail
FEBRUARY 24, 2025
IR : As a denim and streetwear brand, Ksubi has a long track record of collaborating with musicians, artists, athletes and other cultural figures. How do you measure success in this area, especially given the increasingly noisy advertising market?
Inside Retail
APRIL 16, 2024
The report found that investments in advertising and marketing on TikTok during FY23 generated $1 billion in direct revenue for Australian businesses, and with flow-on impacts, the GDP contribution grew to $1.1 billion to Australia’s GDP and supported nearly 13,000 jobs. In detail, 38 per cent of users, or up to 3.2M
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Inside Retail
JANUARY 5, 2023
When someone mentions Pan Am, most people think of the former US airline that Leonardo DiCaprio portrayed in the hit film “Catch Me If You Can” as a con artist disguising himself as the airline’s pilot. The store also presents a series of content collaborations with local artists and labels, such as Nuri Yeon, Playmobil, and Arc.N.Book.
Design Week
NOVEMBER 1, 2021
Data visualisation artist Mona Chalabi, Pentagram partner Eddie Opara, and type designer Tré Seals have all contributed. Kollektion is a new platform that connects artists and users with access to the digital collectibles. Marshall ‘Major’ Taylor short film, by Flow Creative.
Barber Design
OCTOBER 28, 2024
This beautiful bird, steeped in cultural significance, inspired key design elements across the store, from patterns and colour schemes to artistic features that evoke local landscapes and legends. The store layouts are designed to flow naturally from one to the next, making for an effortless shopping journey.
Design Wanted
MARCH 24, 2021
Not limited to dazzling storefronts, Art Nouveau was an artistic movement that flourished in Paris in the 1890s , touching everything from architecture and design to the decorative and fine arts. Art Nouveau is appreciated for its extreme language that demands artistic freedom, which lends itself perfectly to other styles.
Retail Focus
JUNE 22, 2023
The central staircase upon entrance can quickly take the customer flow to the second floor, while defining a loop circulation for the ground floor, creating a more interesting shopping experience. The flipping advertising board behind the service desk regularly flips to change images, adding fun features to the queuing process.
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