Inside Retail

JULY 6, 2023

The weeks leading up to Christmas, Cyber Monday, and Black Friday typically see a surge in promotional activity that can account for a significant portion of a brand’s annual revenue. This to ensure that there’s sufficient hype and energy surrounding its promotions, and that it’s able to scale its operations to meet demand.

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Inside Retail

MARCH 20, 2024

Partnering with popular brands Scrub Daddy and Branch Basics provided ample opportunity for cross-promotion and showed visitors how easy it is to restore their Béis products to look brand new. The post What brands can learn from the Béis Wash marketing strategy appeared first on Inside Retail Australia.

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Creative Displays Now

JANUARY 2, 2025

Investing in display strategies can help companies increase their influence and revenue. It’s crucial for sports and outdoor companies to implement display strategies catered to their target audiences and placed in the right location to attract attention. Read on for some of the best display strategies for this vibrant industry.

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Inside Retail

MARCH 20, 2025

In an industry where people are the backbone of success, effective HR strategies play a pivotal role in shaping workforce engagement, productivity, and long-term retention. Diversity, equity and inclusion (DEI) strategy: Our commitment to DEI has led to the development of targeted strategies that promote a diverse workforce.

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Inside Retail

OCTOBER 23, 2024

” Barnard aims to drive Aloha Collection’s growth by balancing innovation with core principles, creating sustainable and profitable outcomes, and promoting giving back through its Malama ‘Aina program. . “Heather and I are excited to welcome her to the Aloha ‘Ohana’.”

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Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. But once the dust settles, the real work begins: analysing the data generated during this period to inform strategies that can drive growth for the year ahead. Was it a specific promotion, product, or referral?

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Inside Retail

JANUARY 12, 2025

Other brands, such as beauty company Glow Recipe and accessories and apparel brand Brandon Blackwood, are donating their products to provide comfort and care to those in need. Even worse, the brand continued posting stories promoting the sale the next day, prompting Skims fans and critics to call the founder and brand tone-deaf.

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Inside Retail

JANUARY 19, 2023

Increased promotional activities during key Black Friday, Cyber Monday and the Christmas / Boxing Day sales periods impacted the group’s gross margin. million. “We remain extremely confident in executing our strategies and returning to profitable growth as these cyclical headwinds unwind.” Online sales fell 21 per cent.

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Inside Retail

MARCH 24, 2025

Its head of brand, Laura Good, believes that Leo Lins lack of flagship stores has served the brand well, promoting agility and those successful multi-brand retail partnerships. However, fashion brands like Leo Lin have embraced the concept and embedded it into their strategy to cater to both new and VIP customers.

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Inside Retail

NOVEMBER 12, 2024

This model helps ALDO, which specialises in shoes and accessories, better predict demand to ensure it has the right inventory in the right channels. Another strategy with AI is dynamic pricing. In times of supply disruption, AI can adjust pricing and promotions based on product availability and demand trends.

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Inside Retail

MAY 31, 2023

Using a differentiation strategy allows retailers to create a unique in-store shopping experience – that can’t be replicated online, and will set you apart from the competition. Implementing a differentiation strategy requires a variety of tactics. Get the timing right so your marketing calendar includes time for promoting events.

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Inside Retail

NOVEMBER 22, 2022

The accessories brand’s managing director reveals the two women who have inspired her most and the biggest lessons she’s learned. Without them, strategy will never be successful. No one knew all the answers or if the strategy was going to work, but we believed in it, backed it and engaged the teams to bring them along on the journey.

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Inside Retail

NOVEMBER 13, 2024

A key factor has been the decline in attendance of international delegates,” Iacono, CEO of strategy and sustainability transformation consultancy at The Growth Activists, told Inside Retail. Given the event represents ‘Australian’ fashion it has more impact when promoting our brand and gives us credibility,” she added. “I

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Dezeen

DECEMBER 22, 2024

Promotion : lifestyle brand Cybex has opened a beige, monochrome flagship store in Paris as part of its continuing retail expansion strategy - nearly 20 years after the brand was founded. Located on the prestigious Rue Saint-Honor near the Louvre museum in central Paris, the store has"a unique monochromatic design DNA".

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Inside Retail

NOVEMBER 17, 2024

As a mass-market apparel company, she firmly believes the ethical sourcing of apparel and accessories “shouldn’t be restricted to customers that can afford luxury brands, it needs to be across all attainable brands as well”. As a result of this, the Sussan Group has started using responsible fibres that have less impact on the environment.

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Inside Retail

SEPTEMBER 26, 2022

Roblox is fast becoming a destination for collecting and wearing digital luxury fashion and accessories. As more platforms introduce a universal avatar body type, digital fashion and accessories for use across multiple platforms will become more common.

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Inside Retail

JANUARY 16, 2025

By segment, Zheng disclosed, we expect the hard luxury segment (comprising luxury jewelry and watch sales) to lose market share in 2025, at an estimated 31 per cent, while soft luxury (comprising apparel, footwear and accessories, such as handbags and belts) will gain share in 2025, reaching 41 per cent.

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Inside Retail

AUGUST 22, 2024

Cultural appreciation The Games always promote cultural appreciation by showcasing diverse traditions and customs from around the world. These shifts manifest in various ways, from increased consumer spending to innovative marketing strategies. Brands that embraced digital strategies generated increased engagement and sales.

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Inside Retail

NOVEMBER 18, 2024

The brand’s first stock-keeping unit was several styles of aesthetically designed face masks, the accessory of the year for 2020 to 2022. As a new-to-market product, Davis-Urman admitted that promoting Barrière’s vitamin patches comes with its own unique set of challenges.

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Inside Retail

JANUARY 19, 2024

. “Clearly margin was under pressure from both input costs and promotional activity, and inflationary forces saw elevated costs across many aspects of the business, which together impacted EBIT for the half,” commented Daniel Bracken, MD and CEO of Michael Hill International.

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Inside Retail

JUNE 6, 2024

They have realigned their strategies to target older consumers with higher incomes who are typically less affected by economic downturns and spending more than pre-pandemic levels. Leather totes were a go-to silhouette at FW24 shows and should be prominent in future accessories buys. and a utility vest at $49.90.

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Inside Retail

AUGUST 20, 2024

Once considered a lost cause, the business has gone from strength to strength since embracing a ‘lowest price’ strategy following its acquisition by Wesfarmers in 2007. We have gone in as the brand that sits underneath Zellers, so the go-to-market strategy has been to leverage the Zellers brand. We’ve not pushed Anko on that basis.

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Inside Retail

AUGUST 22, 2023

In addition to its partnership with the Matildas, Rebel is an official partner of the Australian Rules Football women’s league at national and Victorian level, and it has launched its own program to promote participation in sport across regional and metro locations. It provides numerous brand association opportunities.”

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Inside Retail

MARCH 21, 2024

As a promotion, SkinKandy will offer two piercings for the price of one on the first days of opening. Our international growth journey starts with hoardings up at our first store locations in New Zealand, getting ready to bring the piercing revolution to the amazing people of Aotearoa,” SkinKandy CEO Dain Friis said.

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Inside Retail

AUGUST 12, 2021

Last year, Net-A-Porter announced a progressive framework aptly named Infinity to drive their 2030 sustainability strategy. However, Net-A-Porter’s Infinity strategy aims to support fashion and beauty brands that meet certain attributes. While educating the industry on adopting circular practices.

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Inside Retail

NOVEMBER 23, 2023

At the time the rebranding initiative began in 2020, MacLennan was working as the vice president of Dockers digital, new business and strategy, before being promoted to vice president of global retail, e-commerce and licensing in May 2022. For us, what was really important was getting the brand focused and resetting a new strategy.

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Inside Retail

OCTOBER 11, 2021

Our primary customers, international students and tourists, are not in Australia or New Zealand to promote local brands and to purchase products for family and friends back in their countries of origin. Athan Didaskalou, founder and chief strategy officer, July. And we will always be incredibly respectful of our staff.”.

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Inside Retail

DECEMBER 13, 2021

The French Government’s international trade agency, Business France, has launched an online showroom to connect French fashion and accessories brands with industry professionals in the APAC region. Return of luxury hair accessories brand. The sales began to increase in July, and have been back to normal since September,” Dassa said.

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Inside Retail

JUNE 22, 2023

Regarding his own businesses, Brookes is reducing profitability expectations over the next 12 months, and focusing on investments in acquisitions and new stores, as well as pricing and marketing strategies. We’re particularly seeing it in areas such as electronics and homewares, and are starting to see it in apparel and accessories.” “As

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Inside Retail

JUNE 27, 2023

Colette by Colette Hayman Marquee Retail Group acquired CBCH, a fashion accessories and jewellery brand, out of administration in September 2020. It has opened 22 more stores – bringing the total today to 57 – and placed a strong emphasis on correcting the product range, pricing and promotional strategy.

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Inside Retail

JANUARY 14, 2025

Here are insights into product and promotional strategies brands can tap into in the coming year. For next years e-commerce promotions, modernise with casual styling by merchandising checked blazers with jeans, T-shirts, and caps to tie in with ongoing Americana prep stories. Natural fabrics are an integral part of this trend.

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Inside Retail

FEBRUARY 8, 2024

Like many retailers, we have had to contend with inflationary pressures and greater promotional cadence, which has had an impact on profits,” said King. The customer-first plan was introduced back in 2019 and remains the centrepiece of the company’s strategy to deliver for all its interested parties.

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Retail Focus

JUNE 5, 2024

For instance, in the latest YouGov poll on popular fashion and clothing brands, the top 2 spots are occupied by Clarks and Dr. Martens – a pair of long-standing footwear purveyors that put quality at the top of the agenda, and also promote personalisation as part and parcel of their brand identities.

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Inside Retail

APRIL 29, 2024

Central to this expansion initiative is the rollout of more than 300 mono-brand stores over the next five years, strategically positioned to cater to the growing demand for quality lifestyle apparel, footwear and accessories. However, these challenges are also tremendous opportunities for growth and expansion,” he opined.

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Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. The consumer demand for a personalised experience is immense and growing.

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Inside Retail

AUGUST 22, 2023

Over the last four years, the brand has built a strong direct-to-consumer and retail presence and loyal consumer base, thanks to its variety of brightly colored and boldly patterned intimates and other apparel, and a marketing strategy centred on micro-influencers and user-generated content.

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Inside Retail

MARCH 20, 2023

Meanwhile, amid rising cost of living pressures, Dahl-Thorup explained that Bestseller’s pricing strategy aims to provide consumers with high quality fashion at affordable prices. She contended that this strategy would ensure the financial stability of Bestseller, as well as the group’s partners.

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