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Yoox Net-a-Porter: Here’s how to win at e-mail marketing

Inside Retail

But for businesses to cut through the noise of the extremely competitive world of email marketing, a strong collaboration between a company’s marketing and technology teams is needed, according to Iain Hunneybell, Yoox Net-a-Porter’s global head of information security. This is what you call convergence,” Akhavan said.

Marketing 246
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Accent Group to open four Hoka stores by Christmas

Inside Retail

“Hoka is positioned for its next phase of growth with a portfolio of new store openings marking an important strategic next step both from a sales and brand marketing perspective,” said Hamish Allison, Accent Group’s GM of performance division.

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How UPF clothing brand Solbari aims to beat skin cancer with $10m injection

Inside Retail

It was this statistic that prompted Johanna Young to found Solbari, a brand of UPF50+ sun protective clothing, hats and accessories that has just received a $10 million minority share investment. Globally, the UPF (ultraviolet protection factor) apparel market is set to reach US$1.4 It’s all in the name.

Apparel 264
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Super Retail Group names Fonterra’s global markets CEO as chair

Inside Retail

Swales currently serves Super Retail Group’s non-executive director and CEO of Fonterra’s global markets. “In her three years on the board, Judith has played an important role in board and committee deliberations, providing a future-focused perspective based on market and customer trends.”

Marketing 147
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Here’s why luxury Kiwi brands are popping up at Chadstone this week

Inside Retail

Brands on offer include iconic fashion labels Karen Walker and Kate Sylvester, skincare brand Antipodes and up-and-coming accessories brand Yu Mei, among others. Many designers would not have been able to take part in international trade shows and further engage with emerging new markets.

Fashion 260
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“We’re the Peloton of reformer”: Aussie brand Your Reformer eyes global growth

Inside Retail

This week, the brand announced its first-ever ambassador, model and 2010’s Miss Universe Australia Jesinta Franklin, and is set to disrupt the US market next. “It’s Examples include collaborating with a digital performance marketing agency and a filming team for Your Reformer’s on-demand exercise video platform.

Expansion 268
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Nere and far: Strand CEO Felicity McGahan talks UK expansion

Inside Retail

Not content with capturing the Australian and New Zealand market, Group CEO Felicity McGahan said that Nere – which strives to offer an affordable range of suitcases, travel bags and accessories – is adding another sticker to its passport by expanding into the United Kingdom. The market size in the UK market was also exciting.

Expansion 245