Inside Retail

FEBRUARY 15, 2024

To cut through the noise, and compete with rising domestic players, luxury brands are increasingly leveraging digital platforms to engage with consumers in innovative ways. The other one was a three-way partnership between Fendi, Hiroshi Fujiwara and Pokémon, consisting of bags, t-shirts and luxury accessories and NFTs for Pokémon Go.

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Inside Retail

JANUARY 19, 2023

Increased promotional activities during key Black Friday, Cyber Monday and the Christmas / Boxing Day sales periods impacted the group’s gross margin. Phil Ryan, CEO and MD of City Chic said the company was maintaining strong engagement with its core customer groups and is on track to deliver on strategic logistics initiatives. “We

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Inside Retail

NOVEMBER 22, 2022

The accessories brand’s managing director reveals the two women who have inspired her most and the biggest lessons she’s learned. This has board approval and engagement from every member of the Mimco team and our Country Road Group (CRG) partners. What is it about the industry that you find most compelling – what keeps you engaged?

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Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. This model helps ALDO, which specialises in shoes and accessories, better predict demand to ensure it has the right inventory in the right channels. Another strategy with AI is dynamic pricing.

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Inside Retail

NOVEMBER 7, 2023

Smthgood isn’t just another online shopping destination; it’s actually harnessing the power of gamification, engagement and loyalty to incentivise consumers to make more thoughtful purchases. Tan is making sure he does his bit in terms of promoting conscious fashion in the APAC region, too. “We

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Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. Was it a specific promotion, product, or referral? Marketing campaign analysis The holiday season often involves significant investment in advertising and promotions. The holiday sale season is a whirlwind for retailers.

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Inside Retail

JANUARY 16, 2025

By segment, Zheng disclosed, we expect the hard luxury segment (comprising luxury jewelry and watch sales) to lose market share in 2025, at an estimated 31 per cent, while soft luxury (comprising apparel, footwear and accessories, such as handbags and belts) will gain share in 2025, reaching 41 per cent.

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Inside Retail

AUGUST 22, 2024

During the Tokyo 2020 Olympics, which were delayed until 2021, more than 3 billion people tuned in globally, and digital engagement reached unprecedented levels. Emotional engagement The emotional rollercoaster of victories and defeats creates deep engagement with the event. This might be stating the obvious but it works.

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Inside Retail

MAY 23, 2021

Innovation room : Where partner brands bring to life interactive transitional experiences from month to month, such as the cusomisable Lebron James t-shirt activation at launch; Energy zone : Where key campaigns come to life with over-the-top merchandising and storytelling to engage customers in a more immersive way.

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Inside Retail

FEBRUARY 23, 2025

Building a community around ethnic wear Beyond sales, Shobitam seeks to engage customers through personalised services, loyalty programs, and storytelling around the heritage of its products. We aim to educate, engage, and inspire. Our approach goes beyond just selling sarees. The Shobitam Experience isnt just a promise.

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Inside Retail

MAY 3, 2024

Two elements are really exciting and one is that there is a broader acceptance and normalisation of piercing as part of a fashion accessory and part of a subculture that is mainstream now,” Friis said. The company has a Net Promoter Score (NPS) of well over 80, which Friis described as “very rare in the retail business”.

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Inside Retail

MAY 4, 2021

As quarantine requirements and travel bans continue to impact brands’ ability to get in front of customers and retail buyers across borders, the New Zealand government is stepping up to help promote its local designers overseas with a new pop-up at Chadstone Shopping Centre in Melbourne.

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Inside Retail

AUGUST 22, 2023

In addition to its partnership with the Matildas, Rebel is an official partner of the Australian Rules Football women’s league at national and Victorian level, and it has launched its own program to promote participation in sport across regional and metro locations. It provides numerous brand association opportunities.”

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Inside Retail

JUNE 13, 2024

It sells reformer machines and accessories, which customers can buy or rent, and subscriptions to an on-demand app with a library of workouts that customers can use at home. Emma Stallworthy: I love our office, we engaged an interior styling duo to design our showroom and office, and it was so worth it.

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Inside Retail

SEPTEMBER 12, 2023

According to Bastion Insights, a strategy consultancy specialising in cross-cultural insights, luxury Australian retailers have – by and large – struggled to effectively engage with local consumers of South Asian or Mainland Chinese descent. There’s more work [to be done] by Australian brands to cut through with these groups,” she said.

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Inside Retail

SEPTEMBER 20, 2023

Their customers aren’t engaging with the brand as much – but without the experimentation process, you might not know for six, nine or 12 months why it didn’t work, because you’re just guessing. There are multiple ways to display a promotion. You can add urgency, it’s selling fast.

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Inside Retail

JULY 6, 2023

The weeks leading up to Christmas, Cyber Monday, and Black Friday typically see a surge in promotional activity that can account for a significant portion of a brand’s annual revenue. This to ensure that there’s sufficient hype and energy surrounding its promotions, and that it’s able to scale its operations to meet demand.

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Inside Retail

SEPTEMBER 2, 2022

The brand says women no longer wish to engage with brands promoting toxic or unrealistic body stereotypes. The survey concluded that consumers are “seeking out” brands that understand them as individuals taking all their complexities and nuances into consideration.

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Inside Retail

FEBRUARY 8, 2024

Like many retailers, we have had to contend with inflationary pressures and greater promotional cadence, which has had an impact on profits,” said King. It’s no secret that consumer-facing retail has had a tough year trying to stay price-competitive for customers.

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Inside Retail

AUGUST 20, 2024

With more than 20,000 SKUs across homewares, toys, pet accessories and apparel, Anko-branded products represent 85 per cent of the stock in Kmart stores and have been purchased by a whopping 90 per cent of Australian households. It’s a little bit like in Australia, where we promote Kmart and Anko is in the store.

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Retail Focus

JUNE 5, 2024

In fact its popularity is, like all fashion trends, somewhat cyclical – and the application of modern technology to it is giving high-end brands a way to engage audiences that are hungry for personalisation. Humans have been embroidering for literally thousands of years, and yet it is not a process that has sat still or stagnated.

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Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. Embracing hyper-personalisation enhances customer engagement, loyalty and overall shopping experience.

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Inside Retail

JANUARY 16, 2024

Throughout every year, there are many events and days where causes are recognised or celebrated that offer opportunities for brands to engage with their customers. Insider tip: Consider playing on the theme of April Fool’s Day by promoting a great deal with a theme like “this is no joke” or “not a prank”.

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Inside Retail

JANUARY 23, 2022

Nearly every aspect of our jobs – from the daily meetings, to the tools we use, to the clothes we wear – has an impact on our level of engagement. Uniforms are a key piece of the engagement puzzle, reminding members that they are part of a team. Team uniforms promote equality. Team uniforms promote loyalty.

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Creative Displays Now

JANUARY 2, 2025

Top Display Strategies for Sports and Outdoor Companies From using color theory to incorporating experiential marketing techniques, there are many ways to create more excitement and engagement with your displays. For example, displays promoting snowboards, gloves and skiing equipment would entice passersby in winter.

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Retail Focus

NOVEMBER 22, 2023

The holiday season’s magical air of celebration and joy influences how people shop and engage with brands. Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Senior retail consultant at Univers Retail | Published author | Visiting lecturer.

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Inside Retail

NOVEMBER 7, 2023

BFCM is the time when retailers have the opportunity to implement multiple discount plans, countdown promotions and a focused, concentrated program of engagement with existing and new customers. This builds engagement and triggers browsing or shopping intent that, if managed well, will later convert into sales.

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Retail Focus

SEPTEMBER 17, 2021

Inviting textural materials, including leather, paper, velvet, and microfiber, helps engage affluent shoppers and show the artisan value of the luxury brand. . Luxury watch stores are famous for their clean and uncluttered store design, and their watch and accessories displays typically come with sleek and modern designs. .

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Retail Focus

MAY 9, 2023

Retail environments are becoming increasingly engaged as retailers recognize the importance of creating a one-of-a-kind, memorable customer experience. Brands and retailers need to consider the placement of products, the use of accessories, and the overall visual aesthetics of product displays.

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Inside Retail

OCTOBER 11, 2021

At the same time, we endeavour to find new ways to engage and uplift our customers. For instance, we held a Thank You Festival in July, with limited offers, special novelties and in-store promotion activities, to show our gratitude to Uniqlo’s loyal fans for their continuous support for the brand.

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Inside Retail

DECEMBER 13, 2023

Although some consumers may appreciate Lunar New Year-themed products, others, like Frederic Chen , a Chinese-American influencer with over 500,000 TikTok followers, feel that the products made by American retailers often come across as a lazy way to engage with this audience.

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Inside Retail

OCTOBER 5, 2023

per cent of diamond engagement rings sold in the US in February were set with lab-grown diamonds. Competitive intelligence and market research platform MarketsandMarkets estimates that 70 per cent of millennials considered buying engagement rings and other forms of jewelry made of chemical vapor deposition (CVD) lab-grown diamonds this year.

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Inside Retail

AUGUST 22, 2023

Whereas Victoria’s Secret’s choice of models at the time promoted a very narrow definition of beauty, Parade offered consumers a colourful selection of products to choose from in sizes that went up to 3XL. With smaller but more responsive followings, these micro-influencers helped build an organic and socially engaged audience base.

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Retail Focus

OCTOBER 25, 2023

They offer one-on-one experiences and employ guerrilla retailing and marketing to engage with their customers on a personal level. Brands actively engage with their customer base, encouraging them to “tweet”, “tag”, and “review” their products to harness the valuable insights customers offer.

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Inside Retail

MAY 21, 2023

We used these as incentives to encourage Aboriginal people to participate in our health promotion programs. The merchandise from participating in the health promotion programs became highly sought after. We shared the same passion and energy, and together we left our jobs and started a health promotion business – Spark Health.

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Inside Retail

MARCH 29, 2023

Australian tech accessory brand Quad Lock has partnered with the Grand Prix, investing more that $250,000 on consumer-facing events, as it seeks to transition from a specialisation in smartphone mounts to an expanded outdoor lifestyle offering. Up until the last two or so years, we’ve been heavily engaged as an online D2C brand.

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Inside Retail

JUNE 13, 2022

Regular changes to the game ensures Tommy Play offers something new to its fans while nurturing engagement and community. We’re excited to meet Roblox users on their own terms and enrich their experiences within the platform, in engaging ways that we can’t do with traditional social platforms.

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