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Key Strategies to Improve Your Retail Company’s Online Customer Journey and Increase Customer Retention

Retail Focus

It’s is more than just making a simple purchase; it’s about providing an effortless, engaging experience that keeps customers returning to your business. Focusing on the online customer journey is more important now than it has ever been, with more and more consumers preferring digital stores to physical ones.

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Turning holiday insights into year-round success

Inside Retail

Segmentation ensures that communications are relevant to each customer group, increasing the likelihood of engagement. Enhancing the customer experience A seamless shopping experience, whether in-store or online, is essential for retention. Did customers engage with product recommendations, or were they ignored?

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The Impact of Retail Digital Transformation on Consumer Behaviour

Retail Focus

Thus, this class of personalization improves customer engagement and boosts the probability of repeat purchases, thereby strengthening brand loyalty. Enhancing Customer Engagement Through Technology Digital tools have transformed retailer-customer interactions.

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From styling Beyoncé to a Paris salon: The rise of Marie France Van Damme

Inside Retail

Van Damme said that the brand has a high customer retention rate, and she plans to engage with retail partners to create more personalised brand experiences “I never thought that I would be doing trunk shows in San Diego and Nashville, but that seems to be an effective way of engaging with a new audience.

Fashion 130
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Stepping into the future: Bata Thailand’s dynamic transformation unveiled

Inside Retail

Moreover, she said they had to be authentic to ensure high engagement rates. With a strong base of existing fans and the constant increase in new customers, retention is one of our important KPIs. Parnurat said influencer marketing was high on the agenda, and the critical step was to select the right KOLs to partner with.

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5 Ways Automotive Trade Shows Drive Success 

Trade Show Booth Companies - Trade Group

At trade shows, you can Get exposure to new markets Showcase innovations and products Directly interact with potential customers Analyze the competition’s offerings Exhibiting at automotive trade shows can significantly contribute to business success by facilitating brand exposure, customer engagement, and competitive analysis.

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Influencer-Inspired Packaging Trends 2023

CRP

After a few seasons, the brand Chiara Ferragni successfully evolved towards a complete go-to look featuring everything from shoes to garments to accessories. Unboxing not only supports brand storytelling, but also drives customer loyalty and the opportunity to go viral. Image Courtesy: MM.LaFleur 3.

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