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Jewel Changi in Singapore for example, has become an iconic landmark for both locals and tourists alike, while Shibuya and Gangnam are arguably amongst the most vibrant fashion districts in Asia. IR: How do you see these flagship stores contributing to your overall brand awareness and customerengagement strategies in the Asian market?
Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customerengagement priority. This model helps ALDO, which specialises in shoes and accessories, better predict demand to ensure it has the right inventory in the right channels. per cent vs 10 per cent).
Original research of 1,000 UK consumers reveals, after more than two years of the cost-of-living crisis negatively impacting disposable income, 64% of consumers are buying fewer fashion, apparel and lifestyle products.
We’re on our way to a new normal in fashion. However, it took a destructive global health crisis to shake the truths out of fashion for all to see. Indeed fashion adapted, however, it also emerged battered. A combined international effort is needed in tackling fashion’s problems head-on.
Matilda quickly became Staxs creative catalyst, bringing her business acumen and strategic thinking to the brand, where her influence shaped everything from product design to customerengagement, particularly in developing its womenswear. Looking back, Don sees the shows as extensions of the new Stax retail store design concept.
“For some customers, [virtual try-on] is good enough in exchange for the convenience, speed, product range, and other benefits of online shopping,” Perera said. By analysing this data, the experience will inevitably improve, with customers subsequently receiving a more personalised experience.
The new store will stock even more ranges from brands such as Nike, Adidas, Under Armour, and Converse, covering footwear, fashion, and accessories. JD Sports, which has been at Bullring since 2003, will open a new 27,500 sq ft store on the lower level.
In Australian fashion, few names are synonymous with timeless elegance and versatility like Viktoria & Woods. This year is shaping up to be one of many milestones for the brand, as it marks its 20th anniversary and solo show debut at Australian Fashion Week in Sydney in May. I like to be quite put together.
This scarcity creates a sense of urgency and exclusivity, driving customerengagement and brand loyalty. They have organized pop-up experiences in different locations, showcasing their iconic luggage and accessories while providing insight into the brand’s history and know-how.
British luxury fashion group Burberry achieved a modest 1 per cent increase in global comparable-store sales in the third quarter, despite a plunge in Mainland China revenue. By category, outerwear sales grew at a rate in the high single digits outside Mainland China, along with accessories.
Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customerengagement and social amplification in order to maintain relevance in this brave new world. What’s already happening?
Thus, this class of personalization improves customerengagement and boosts the probability of repeat purchases, thereby strengthening brand loyalty. Revolutionising Fashion Retail The digital transformation in fashion retail extends beyond simple e-commerce.
Revolve Group, the company behind leading e-commerce platforms Revolve and FWRD, has carved out a niche in the fashion industry by combining innovative brand partnerships with cutting-edge technology. Revolve’s success today can be attributed to two major components – the fashion component and the other is the data component.
Big data driving personalisation Retailers are collecting vast amounts of data to better understand customers’ personal, transactional, and behavioural information. AI algorithms can then carry out behaviour analysis, predict customer preferences and tailor personalised offers, which improves customerengagement and loyalty.
For entrepreneurs drawn to the tech-savvy and fashion-forward crowd, specializing in Apple Watch accessories presents a unique opportunity. Apple Watch users are a diverse group, ranging from tech enthusiasts to fashion aficionados, all seeking to personalize their devices.
It wasn’t long ago that the fashion eyewear category was monopolised by a couple of major giants, offering designer sunglasses at high pricepoints. But the game has changed and brands like Quay are now keeping customersengaged with on-trend, affordable eyewear that can be easily mixed and matched with their wardrobe on a regular basis.
As the fashion world grapples with rapid shifts in consumer behaviour, H&M is setting its sights on the digital frontier with its recent launch on Southeast Asian e-commerce platform Shopee. As a market leader, we recognise our responsibility and ability to create a difference and build a more sustainable future for fashion.
Venturing beyond the traditional retail sphere, the group has also made its mark in travel retail, securing its place as the master concessionaire for fashion & accessories at Jakarta’s Airport In Indonesia. This helps drive customerengagement, increase conversion rates and foster customer loyalty and trust.
As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.
In a move set to revolutionise the streetwear landscape of Kuala Lumpur, New Era recently unveiled its first flagship store at The Starhill, an iconic mall, infusing the Malaysian capital with a fresh dose of fashion innovation. Now, the brand is extending its global reach by investing in Malaysia, a burgeoning hub for contemporary fashion.
Rent the Runway, a US-based fashion rental and retail company, recently announced the appointment of Natalie McGrath as its new chief marketing officer, effective March 4. “They also showcase demand for our products beyond our community and allow more customers to experience exclusive data-driven fashion from our top design partners.”
Mulberry, a purveyor of handbags, accessories and outerwear, celebrates its British heritage in a new location on Wooster Street. Givenchy’s two-level, 3500-square-foot boutique on Greene Street features tailored men’s and women’s ready-to-wear and accessories, in addition to exclusive made-to-order programs. Advertisement.
Non-fungible tokens (NFTs) are impacting on industries such as sport, music, fashion, and art at lightning speed. It was inspired by Blige’s own fashion looks over the years; she often steps onto a stage or red carpet wearing beige, white, sequins, and feathers.
Furthermore, I assess their impact on the visibility of a brand, customerengagement, and overall success. These could include interactive art displays, unique product presentations, and limited-edition holiday-themed accessories. These collaborations create buzz and attract collectors and fashion enthusiasts.
Cost of living crisis or not, expression through fashion continues to drive the US$21.72 The selection of new Nakedvice boutique locations will be guided by several key criteria, including understanding the foot traffic and sales per square metre to gauge the potential store performance and customerengagement.
Point-of-sale (POS) and endcaps: If your products are likely to be impulse buys, such as fashionable sporting accessories or nifty outdoor gadgets, place them near the checkout. Endcaps are a great place for featured items and special deals so these items can stand out.
Customer experience LSKD has ‘audacious’ growth plans for the next few years and Shaughnessy is expected to play a key role in helping the brand create a unique in-store experience and ensuring the right products are stocked in each store.
Myer reported in its latest trading update that group comparable sales for the first half of FY24 were virtually flat, up by just 0.1 per cent, compared to the first half of the last financial year. The report revealed that online sales were $390.1 million and now account for 21.3 per cent of the retailer’s total sales, up from 20.5
Tell me: First courses in Sustainable Value Chains at Cambridge University and then Accessories Design at London College of Fashion. Flooid has evolved from the PCMS heritage to better serve retailers looking to deliver customerengagement across multichannel, multi-vertical operations. She does now.
In fact, this is a huge appeal to customers across the generations and has opportunities that appeal to many categories that include home decor, beauty and wellness, accessories and fashion, paper goods, pet products, kids and baby goods, and jewelry. Learn more here.
The SoHo pop-up will help the company adapt its offering for the Esprit shopper in North America, and provide insight around how customersengage with the team, product and overall store environment. From a key metric perspective, the company aims to grow conversions and build the quality of its sales.
My background in retail strategy and customerengagement aligned well with Pandora’s goals, especially around personalisation and sustainability. IR : How did you land your present position with Pandora? LR: The opportunity at Pandora excited me because of the brand’s distinct identity and commitment to innovation.
When we sought answers from LP managers, enquiring about the tactics customersengaging in theft employed, their responses were both enlightening and disheartening. As a result, substantial investment and effort have been dedicated to this issue by Loss Prevention (LP) teams.
Anine Bing’s Phenomenal Rise from Influencer to Global Fashion House A great case study is influencer-turned-retailer Anine Bing. If you follow high-end fashion brands, you may be familiar with her. Anine Bing’s career took a massive turn when she decided to launch her first fashion collection in 2012. Keep reading for more.
In an increasingly online world, experiential marketing has become an increasingly important way for brands to build community and music festivals offer an unrivaled platform for customerengagement.
To cultivate this shift, luxury fashion houses have increasingly invested in pop-up activations, ephemeral restaurants, and concept-driven cafs. Luxury Consumers Are Seeking More Experiences, Fewer Products Is it possible that customers are now prioritising the experience of engaging with a brand over simply owning its products?
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