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Under Wirth, Myer has hopefully redefined its strategy, streamlining operations for a balanced omnichannel approach,” Nick Gray, the founder of I Got You Consultancy, told Inside Retail. But it’s not all about size, Premier’s Apparel Brands’ omnichannel strategy and customer connection align with Myer’s approach to loyalty.
The temporary nature of the pop-up has allowed us to focus on curating an experience, we could replicate in other locations as we scale. IR : What considerations went into curating the brands customer experience, and how has this manifested in-store?
Providing a curated experience The Henne approach to service is designed to make the customer comfortable. Six years later, the brand has expanded to provide a full closet, with statement pieces, suiting, eventwear and accessories. Launching Henne on The Connection enabled Bartel and Ring to get a feel for what the customer wanted.
Whether through design, curated menus, or experiences, these spaces help communicate a brands narrative while also addressing digital fatigue and noise from the cluttered platform online. It is now a place that offers moments of respite and discovery that online shopping cannot replicate.
Despite the economic downturn, the centre’s success is rooted in its ‘carefully curated’ leasing strategy. Our strategic leasing decisions have ensured a highly curated mix of local and international brands, attracting a broad range of consumers,” Wotton said. This can be attributed to several key factors. “
FWRD offers a highly curated collection of iconic and emerging luxury brands, while Revolve similarly offers a curated assortment of premium apparel, accessories and beauty products at a lower price point. KL: It’s all about the curation. It recently opened its first-ever store, entering into the omnichannel realm.
Established in 2008, Runway Vietnam offers luxury clothing, accessories, handbags, jewelry, and interior designs. Its curated selection ranges from well-known to niche luxury fashion brands, including Marni, Rick Owens, Jil Sander, Jacquemus, Acne Studios, Courrges and The Attico.
Unaware of what One Miles mission would be despite trying to cultivate and define one Robinson now sees that this led to a customer-driven curation. Working on this project also confirmed Robinsons passion for fashion design. The more I look back the more I can see that this occurred authentically and organically, Robinson said.
Others, like CI&Ts director of retail strategy Melissa Minkow, are a bit more optimistic about Forever 21s future. There needs to be a consistent pricing for quality strategy that warrants the spend, she said. Their website doesnt offer the most exciting or well-curated display of their offering.
Finding the crown jewel For many retail experts, retail stores are still the crown jewel of the rag trade – it’s where brands curate for and connect with their customers.
As mass production continues to dominate the fashion and homewares industries, there is this growing desire to break free from mainstream trends and curate a wardrobe or living space that reflects our own personal identity. This gravitation towards uniqueness is again deeply rooted in human psychology. million in 2023 to an estimated $1,598.37
Over the last year to seven years, however, these brands have launched impressive comeback strategies, bringing them back onto consumers radars. Since Dicksons debut at the company, however, Gap brands have adopted more focused and intentional strategies for assortment, discounting and pricing.
And for the year ahead, these brands need to pay attention and set future-focused strategies. Here are three areas of strategy that will be prominent for leading retailers around the world over the next 12 months. The interesting path forward will be about layering these strategies to suit your retail model and customers.
Airport jewellery retailers including Colette are accommodating the gold rush by stocking up on friendship bracelets, cowgirl boots, accessories and Taylor Swift reading materials. Other accessory trends given cult status by the singer, such as heart-shaped sunglasses and cowboy boots are also up by 55 per cent and 45 per cent, respectively.
How do you select the right IP collaborations, and what role do they play in your broader brand strategy? IR : Nostalgia-driven design is clearly a big factor in your strategy. OS: We mastered online by curating an exceptional experience for our customers, ensuring every detail from product to packaging, was carefully considered.
Designed as an inspirational place to meet, explore and shop; Frasers boasts a range of beauty, fashion, premium and contemporary accessories and designer childrenswear. In the heart of the store, customers will find coveted accessories from the world’s most sought after brands including COACH, Mario Valentino, DKNY and Michael Kors.
The new RL2 concept caters to both serious runners and fitness enthusiasts, offering a curated selection of performance wear and lifestyle products that blend functionality with contemporary style. IR : How is the growing popularity of brands like On and Soar shaping your approach to product curation and inventory management?
The upsized flagship space stocks Colorful Standards’ unique collection of clothing and accessories made from 100% organic cotton, recycled merino wool, and other plant-based materials in over 20 styles and 50 eco-friendly colours.
Art supplies, stationery, children’s toys and occasion-based accessories will also be on offer, with the selection of products updated weekly. We look forward to welcoming Søstrene Grene later this year, joining our evolving line-up of premium retailers.”
The 1844sqft store, designed by JPC Architects, features live plants and a curated collection of coffee table books by renowned Australian photographer, Kara Rosenlund. “Heel pain (plantar fasciitis) is extremely common in women and can be debilitating.
New creative duo with one direction Sportscraft has switched things up behind the scenes, with its creative and logistics departments teaming up to curate the swim and resort collection. Evolving with the market and preserving brand identity is a strategy Sportscraft has executed well from tech to design. billion by 2030.
Australian athleisure brand LSKD has appointed its first chief retail officer, the former director of retail for Lululemon ANZ Alex Shaughnessy, as part of its strategy to become a world-class retailer. Part of this expansion strategy is to give LSKD customers the ability to shop directly with the brand. “We
Set to bolster Sloane Stanley’s roster of unique interior design tenants, Libby Blakey will bring her renowned interior design work and a wide selection of fabrics, French furniture and original decorative accessories sourced from creative individuals around the world, all within a 2485 sq. ft space shared with White Coco clothing retailers.
Our global strategy acknowledges this as we continue to invest in innovative retail concepts like the UCC Chadstone store, which delivers the convenience of online shopping with the tactile experience of physical retail,” he stated. “We
Trading at 35-37 Monmouth Street since May, curated lifestyle brand Olive Jennings offers a range of eco-friendly homewares and décor, including hand-made dried flower arrangements and fragrant room mists, all produced with a focus on quality and sustainability. .
This commitment is reflected particularly in our Net Sustain offer , Net-a-Porter’s edit of luxury and fashion for ready-to-wear, accessories, beauty and homeware that meet our 12 sustainability attributes. Personalisation is another key part of our strategy, giving customers a luxurious experience online.
We were doing something new at the time: selling all Vietnamese-designed and made-in-Vietnam clothing and accessories made us the first in the market. MN: Astoud exclusively curates and represents independent Vietnamese designers, providing them a platform to reach a global audience.
The new Liverpool ONE store forms part of White Stuff’s strategy to transform the business into a multi-channel, modern lifestyle brand. The new 1,800 sq ft location features an elevated design format, and the best of White Stuff’s womenswear and menswear, including its new Spring Collection.
Moving forward, our product strategy and communication will continue to push boundaries and remain true to our unconventional DNA. Our strategy for finding the next generation of Camper consumers is continuing to offer inventive footwear concepts and having a digital-first marketing strategy.
The brand offers international shipping for online orders but does not plan to invest in brick-and-mortar retail overseas as part of the next phase of the growth strategy. “We’re “All the flows and the interactions, usability and the UX and UI, really supports that branding focus.”
Now the e-commerce athleisure brand is taking strides to bring its community offline and into curated shopping spaces. The power of authentic collaboration It has long been a popular strategy within the fashion and activewear industry to collaborate with people of influence.
Evolving strategies Lee said the remarkable business growth at Skechers can be attributed to a multi-faceted approach. Our strategies include strategic retail expansion, introducing innovative products, and forming collaborations with like-minded brands,” she noted. “Our
From modest beginnings in the world of book trading to curating a diverse array of brands, including the recent sensation, Kazaang, BMS Brands has epitomised the spirit of the underdog since its inception. Embark on a journey with us as we explore their remarkable narrative of resilience, innovation, and triumph against all odds.
The carefully curated multi-level retail portal spans 460sqm, which flows onto a mezzanine located at the back of the store, where customers can enjoy their very own ‘Cinderella moment,’ whether it be for a first pair of R.M. Digital does have an important role in this strategy – providing transparency and trust when communicating progress.
Inventory defines image The inventory strategy adopted by luxury e-commerce retailers has a direct effect on their ability to build a coherent brand. Farfetch was established in 2007 as a global luxury platform designed to connect creators, curators and consumers. Farfetch feels a lot more reactive and quite short-term.
It’s really important for me that the work we do and the brand and marketing functions support the overall business strategy. Vicinity Centres aims to curate a range of premium brands across men’s and women’s fashion, accessories, homewares and more, providing shoppers with access to the latest trends and timeless classics.
They describe their business as, “A showroom filled with pre-loved designer clothing and accessories where carefully curated designer pieces are taken on consignment.” Review your sustainability strategies. And for retailers not yet on this journey, it’s time to work out how you can join in.
Unique Shopping Experience: Luxury brands use pop-up stores to curate a unique and immersive shopping experience. Promotion of Gift Ideas: Luxury pop-up stores showcase curated gift ideas, simplifying the shopping process for customers seeking sophisticated presents.
Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. They have organized pop-up experiences in different locations, showcasing their iconic luggage and accessories while providing insight into the brand’s history and know-how.
This retail format has a long history, dating back centuries to the earliest known travelling merchants, but has gained significant traction in the early 2000s as retailers and brand manufacturers incorporated temporary locations into their omni-channel strategies.
E-commerce is always there serving up what all customers expect and deserve – clear and relevant communication, quality curation and speedy delivery,” Casey said. “If In fact, it started out as an online-only business. “E-commerce
With the right insights and strategies, Australian businesses can make informed decisions and capitalise on these opportunities by tapping into our region’s dynamic economic future,” Leigh Howard, CEO of Asialink Business, told Inside Retail.
This shift in strategy is reshaping the perception of luxury and raising intriguing questions about its impact on the brand. By incorporating hospitality services like hotels and spas, luxury brands can forge a deeper connection with consumers and curate a lifestyle that extends beyond material possessions.
Echoing the brand’s ethos of originality, the store curates an eclectic ensemble, showcasing seasonal exclusives and collaborative endeavours with cultural luminaries. This is in line with the brand’s strategy of being direct-to-consumer first. “At We hope that our store will capture some of this demand,” he said.
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