Inside Retail

MAY 23, 2023

Canada Goose is set to make a foray into Australia under a brand management agreement reached with Brand Collective. The brand will roll out retail stores this year in Melbourne and Sydney, and open an e-commerce platform, to be augmented by selected wholesale distribution.

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Inside Retail

JULY 22, 2024

Earlier this month, Desigual partnered with Melbourne-based brand management firm O’Rourke Showroom to unveil its spring-summer collection, further expanding its retail distribution in Asia Pacific. How does Desigual plan to engage with the community and build a loyal customer base? It’s early days.

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Inside Retail

APRIL 3, 2023

Opening up again Volley – which was sold by Pacific Brands to private equity firm Anchorage Capital in 2014 following a collapse in sales – has managed to transform its reputation as a ‘daggy’ shoe company. In 2019, Volley’s brand manager John Szwede told News.com.au

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Inside Retail

JULY 18, 2024

That said, EssilorLuxottica has strong distribution capabilities and is good at brand management, so Supreme fits better with them than it did with VF,” he said. Meanwhile, Dixon believes Supreme can still prosper if EssilorLuxottica allows them to operate independently and doesn’t manage it with an FMCG mindset.

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Inside Retail

AUGUST 22, 2023

Additionally, instead of leveraging big-name celebrities or influencers, Parade built brand awareness by sending products to micro-influencers, along with digital mood boards and creative direction suggestions via Google Drive.

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Retail Focus

AUGUST 10, 2023

Recently, they crossed all boundaries to discover the vast opportunities for their brands to evolve and grow. Luxury brands were able to attract a wider range of consumers who were not typically interested in high-end fashion or accessories by setting up coffee kiosks or bakeries, for instance. Conclusion.

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Inside Retail

JUNE 18, 2023

“We’re a sports company, but I also see us as a movement and wellness company – this means embracing and celebrating all forms of movement and all health journeys, and being your authentic self,” said Liz Weldon, VP of Global Nike Women’s brand management. “We

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