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Amazon is set to take off in Australia this year, get ready

Inside Retail

billion in sales revenue (across cloud, advertising and marketplace sales) in calendar year 2023, up from $2.63 Category growth on Amazon Roy Morgan Research in 2024 showed that the most popular categories on Amazon Australia are books, small electronics goods, clothing, and computers and accessories. billion in 2022.

Expansion 240
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Will a collaboration collection with Skims bring back Nike’s cool factor?

Inside Retail

Recently, Nike returned to Super Bowl advertising for the first time in 27 years with a 90-second spot that featured only female Nike endorsers, including WNBA players Caitlin Clark, Sabrina Ionescu and Aja Wilson, as well as gymnast Jordan Chiles, sprinter ShaCarri Richardson and tennis player Aryna Sabalenka.

Strategy 130
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Apple forecasts faster sales growth, despite glum economy

Inside Retail

The slumping economy is hurting sales of advertising, accessories and home products, Apple’s Maestri said in an interview, calling the units “pockets of weakness.”. Fortunately, we have a very broad portfolio, so we know we’re going to be able to navigate that,” he added. billion.

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What the ‘Euphoria effect’ reveals about Gen Z shopping habits

Inside Retail

Gen Z is clamouring for diversity, whether it’s in the sizes of models shown on retailers’ websites, racial diversity in advertising campaigns, or the visibility of people with disabilities. Retailers of all stripes can jump on board, from fashion to beauty to accessories. So where does that leave retailers?

Shopping 246
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When Balenciaga met Fortnite: Why luxury and gaming are joining forces

Inside Retail

Luxury fashion house Balenciaga has partnered with Epic Games and Fortnite to release a range of digital fashion looks with interchangeable accessories. This new campaign extends beyond an advertising stunt. Blurring the digital and physical is becoming more familiar through collaborations like this.

Fashion 264
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Three trends shaping the luxury retails sector in 2025

Inside Retail

By segment, Zheng disclosed, we expect the hard luxury segment (comprising luxury jewelry and watch sales) to lose market share in 2025, at an estimated 31 per cent, while soft luxury (comprising apparel, footwear and accessories, such as handbags and belts) will gain share in 2025, reaching 41 per cent.

Fashion 130
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Modibodi was a pioneer in period underwear. Can it reinvent itself for Gen Z?

Inside Retail

Australian period underwear brand Modibodi has always taken a bold approach to advertising. If not entirely mainstream today, period underwear and other leakproof apparel are certainly more common than they were 10 years ago, so it’s not surprising that brands are starting to rethink how they advertise these products, too.