Inside Retail

JULY 8, 2024

The reported closure of Microsoft’s brick-and-mortar stores managed by authorised retail partners in China has raised questions about the tech giant’s strategy in the world’s second-largest economy and whether the move is counterintuitive when the market’s consumer electronics sector has seen a sign of recovery. billion, in 2023.

Consumer Electronics 264

Consumer Electronics Strategy Consumer Management 264

Inside Retail

NOVEMBER 13, 2024

In the mid-2010s, Vera Bradley’s once popular floral patterns were giving “coastal grandma”, a style aesthetic that blew up on TikTok in 2022 and has become chic with younger shoppers. The post Behind Vera Bradley’s brand turnaround strategy to reach Gen Z appeared first on Inside Retail Australia.

Strategy 130

Strategy Accessories Accessories Pattern 130

Retail Focus

NOVEMBER 27, 2024

This landmark achievement has been made possible by an ambitious leasing strategy set out by asset managers Pradera Lateral. Health and Beauty category continues to thrive and a key linchpin of the leasing strategy is an investment in the beauty category. a remarkable 16% uplift than that of 2022. Trafford Centre.

Beauty and Health 264

Beauty and Health Strategy Management Space 264

Inside Retail

FEBRUARY 22, 2023

Throughout 2022, there were numerous headlines indicating a monumental shift in innovation across retail and that customers were keen to get back to physical shops while retaining the convenience of hybrid shopping. This is forcing brands to evaluate their business models and get resourceful with their marketing budgets to stay competitive.

Strategy 147

Strategy Fashion Advertising Apparel 147

Inside Retail

JUNE 13, 2024

China – the world’s fastest-growing coffee market – has experienced a downturn with significant players like Luckin Coffee and Starbucks reporting a decrease in sales in the first quarter of the year. Cotti Coffee’s latest marketing move to offer all beverages for RMB9.9 How does Cotti Coffee’s business model support its rapid growth?

Strategy 261

Strategy Expansion Marketing Management 261

Inside Retail

JULY 22, 2024

Inside Retail spoke to Balázs Krizsanyik, GM of Desigual Asia Pacific, and Tim O’Rourke, national sales and managing director at O’Rourke Showroom, to learn more about the brand’s local strategy for the Australian market and its expansion strategy globally. IR: Could you elaborate more on the expansion strategies in this market?

Expansion 261

Expansion Strategy Fashion Engagement 261

Inside Retail

MAY 1, 2024

It is removing all non-electric bikes from its offering and reversing course on its direct-to-consumer strategy as it looks to expand its market share. In 2022 I went to Brisbane and scouted the location there and we started straight away,” Niels Bark, Lekker’s CEO, told Inside Retail. It’s quite hard.

Contrast 251

Contrast Strategy Marketing Consumer 251

Inside Retail

MARCH 4, 2024

Whether marketers are subconsciously ageist or they’ve gotten distracted riding the Millennial branding and Gen Z social media wave all the way to the bank is still up for debate. Marketing efforts and budgets are mostly directed towards younger consumers despite their lack of loyalty and shrinking disposable income. “If

Beauty and Health 264

Beauty and Health Hobbies Fashion Marketing 264

Inside Retail

JANUARY 4, 2023

Spanish fashion retailer Desigual recently opened a new store in Singapore and unveiled an aspirational expansion strategy in Asia that will see it open 60 bricks-and-mortar stores in China and tap into key opinion leaders in the region to reach new customers. Balazs Krizsanyik, general manager of Desigual in Asia. The Singapore marketplace.

Concept 246

Concept Art Fashion Social Media 246

Inside Retail

NOVEMBER 27, 2024

Heavy online marketing spending by Temu and Shein is making it more costly for other retailers and brands to reach shoppers on Black Friday, marketing and industry experts say, with both platforms bidding heavily on search keywords used by competitors. Shein did not immediately reply to a request for comment.

Marketing 130

Marketing Advertising Gifts Fashion 130

Inside Retail

FEBRUARY 1, 2024

It’s no secret performance marketing on social media platforms isn’t what it used to be but it’s where consumers reside. Meet the new players Meta’s Facebook and Instagram, alongside TikTok, have had a chokehold on performance marketing, but there is a new cohort of social media apps ready to offer a new platform for brands to leverage.

Social Media 147

Social Media Marketing Advertising Consumer 147

Inside Retail

JULY 11, 2023

South East Asia is an overall important market for us and the initial launches in neighbouring countries made Malaysia a natural market to enter into,” Mulholland told Inside Retail. The company will collaborate closely with its partners to tailor its product range to the Malaysian market. per cent in the fourth quarter of 2022.

Marketing 37

Marketing Consumer Tailored Shopping 37

Inside Retail

SEPTEMBER 23, 2024

Bacha Coffee, managed by TWG Tea’s parent company V3 Gourmet, is betting big on its global strategy, injecting €20 million (US$22.2 Rapid expansion The announcement of the opening of the Champs-Élysées store follows the launch of the Bacha Coffee boutique at the Ritz Paris in 2022. The brand is also planning its first store in Japan.

Expansion 130

Expansion Marketing Location Strategy 130

Inside Retail

JULY 3, 2024

Chinese fashion company Shein is significantly ramping up its marketing efforts in South Korea to capitalise on the country’s burgeoning e-commerce sector. The number also positioned the company as the fourth-largest in the domestic market after Coupang, 11Street and AliExpress, according to Business Korea.

Fashion 147

Fashion Marketing Expansion Strategy 147

Inside Retail

JANUARY 3, 2024

The strategy behind activewear brands partnering with athletes is obvious, but the strategy behind luxury labels partnering with tennis players is more subtle – despite the logos being bold. Louis Vuitton dressed Osaka for the 2021 Met Gala, and she sat in the front row at the brand’s 2022 spring/summer fashion show.

Fashion 246

Fashion Line Apparel Advertising 246

Inside Retail

JUNE 23, 2022

During the recent Global Fashion Summit in Copenhagen, Marie-Claire Daveu, Kering’s chief sustainability and institutional officer, and Bottega CEO Leo Rongone revealed Kering’s strategies towards sustainability and its vision for the future.

Strategy 162

Strategy Form Fashion Curate 162

Inside Retail

JULY 10, 2023

Whether JB Hi-Fi expands into all of these locations will depend on the success of Edwards’ five-year strategy for the business, which he has been honing since joining JB Hi-Fi New Zealand 12 months ago. The post Retail at the end of the world: How JB Hi-Fi aims to disrupt the NZ market appeared first on Inside Retail.

Consumer Electronics 189

Consumer Electronics Marketing Location Expansion 189

Inside Retail

AUGUST 3, 2023

Strategies like this have become commonplace in the fast food sector, as restaurants seek to generate publicity and drive sales by rolling out outrageous gastronomic creations that they hope will become viral sensations. It retailed for around $3, and many people took to TikTok to post videos of trying the new creation.

Strategy 130

Strategy Social Media Consumer Engagement 130

Inside Retail

SEPTEMBER 29, 2023

This expansion is more than just a growth strategy; it’s a testament to Casetify’s ambition to capture a larger slice of the global tech accessory market. Together with its own e-commerce platform and third-party marketplaces such as Amazon, the brand is working to build a strong omnichannel strategy. “As

Strategy 130

Strategy Expansion Accessories Accessories 130

Inside Retail

APRIL 17, 2024

The gaming app market is booming, particularly in Apac, where 48 per cent of all gaming app installations occurred last year and users spend 35 minutes per session, according to a report by measurement and analytics company Adjust. Enriching the user journey is all about fostering retention and nurturing loyalty.

Marketing 130

Marketing Advertising Engagement Strategy 130

Inside Retail

JULY 18, 2024

million in 2022 to US$523.1 EssilorLuxottica cannot be greedy, this process has to be a long-term strategy,” he added. per cent of the luxury eyewear market. The advantage is that the streetwear label is backed by an investor who is performing and knows global markets. Supreme’s revenue was down from US$561.5

Apparel 261

Apparel Department Stores Management Marketing 261

Inside Retail

MARCH 20, 2024

Kearney, a renowned global consultancy firm, recently unveiled its latest findings in the 2023 Global Retail Development Index (GRDI) report , shedding light on emerging market potentials and strategic pathways for retail expansion. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions.

Retail Marketing 130

Retail Marketing Marketing Social Media Consumer 130

Inside Retail

JULY 21, 2022

Brand experience has often been sidelined as a marketing tactic, rather than being seen as a stand-alone strategic focus. Take Crocs, for example, which managed to transform its entire customer perception from ‘cringe’ to ‘must-have fashion statement piece’, with the implementation of a clear brand-led strategy. billion ($3.3

Strategy 246

Strategy Marketing Consumer Concept 246

Inside Retail

NOVEMBER 27, 2024

“While Australians continue to face cost-of-living pressures, particularly in a high-interest rate environment, we’ve seen that they’re still willing to spend, particularly on others during key gifting moments like Black Friday,” James Holloman, David Jones’ chief marketing officer, told Inside Retail.

Promotion 241

Promotion Advertising Department Stores Contrast 241

Inside Retail

NOVEMBER 23, 2023

The apparel brand known for popularising khakis and casual workwear in the late 80s and throughout the 90s has been undergoing a bit of a style and marketing revival in recent years. For us, what was really important was getting the brand focused and resetting a new strategy. Dockers is getting a facelift.

Strategy 245

Strategy Consumer Artistic Apparel 245

Inside Retail

NOVEMBER 3, 2022

It seems like every day a new piece of content is published about the metaverse that defines the metaverse, projects its market size, and offers frameworks for conceptual understanding. At Microsoft, we break down the metaverse i nto three strategies: consumer, enterprise, and industrial. Identifying opportunities for retailers .

Consumer 263

Consumer Layout Engagement Strategy 263

Inside Retail

FEBRUARY 23, 2022

The e-commerce boom of the last two years has been felt across the globe, and the Australian market is no exception. If last year felt slightly less volatile than the one before it, it might be because business owners and markets as a whole have learned to keep a finger on the pulse of change and respond quickly.

Light 292

Light Consumer Social Media Shopping 292

Inside Retail

NOVEMBER 27, 2023

Most categories are recording significant declines now compared with 2022, according to the Australian Bureau of Statistics, as households across Australia are saddled with mounting bills and expenses. With intense competition in today’s retail sector, integrating technology and customer experience isn’t just a trend—it’s a survival strategy.

Strategy 130

Strategy Social Media Consumer Pattern 130

Inside Retail

MAY 12, 2024

Understanding consumer behaviour is critical to creating a relevant retail offer and marketing message, but what happens when consumers behave in contradictory ways? The key is keeping consumers’ aspirations around sustainability, health, relaxation and connection at the forefront of marketing strategies and materials.

Consumer 263

Consumer Strategy Marketing Retail Space 263

Inside Retail

MAY 3, 2023

In this article, we will explore the supply chain risks associated with China and the strategies that businesses can adopt to mitigate them. Everstream tracked more than 85 lockdowns in 2022 across China’s industrial cities, with 18 in November alone. The bulk purchase of products is also a good strategy.

Strategy 130

Strategy Perspective Expansion Form 130

Inside Retail

JULY 26, 2022

Under Chapter 11 bankruptcy protection, the company is able to continue trading whilst it attempts to correct crippling fractures in its supply chain, in a desperate move to retain some of its once sizable, indeed, dominant market share. As a strategy, this worked well into the 2000s, but failed dismally thereafter. What can be done?

Department Stores 277

Department Stores Advertising Social Media Contrast 277

Inside Retail

JUNE 5, 2022

At Cheetah Digital, our goal is to always get brands to focus on building out a zero-party data strategy. Cheetah Digital’s recent 2022 Digital Consumer Trends Index shows a whopping 86 per cent of consumers are becoming increasingly sceptical when it comes to their data privacy. Have a robust data-collection strategy to support this.

Engagement 242

Engagement Consumer Customer Engagement Strategy 242

Inside Retail

JULY 5, 2023

Australian burger chain Grill’d recently opened its first drive-thru restaurant in Brisbane as part of a broader expansion strategy to service new markets and embrace new channels. Grill’d – which is positioned as a healthier option than fast-food – is tapping into the significant global drive-thru food market. per cent to 2030.

Strategy 246

Strategy Concept Marketing Other 246

Inside Retail

MAY 19, 2024

The global market for natural and organic cosmetics is projected to reach US$37.44 per cent from 2024 to 2032, according to Zion Market Research. China is the brand’s top market, followed by Australia, Hong Kong and then Japan. So far this year, the brand is seeing double-digit growth in most markets, including China.

Social Media 264

Social Media Customer Retention Department Stores Concept 264

Inside Retail

JULY 23, 2023

Gami Chicken growth strategy Lee is eyeing up the New South Wales market, with 36 strategic locations plotted for the state. People who used to go to fine dining are now absorbing casual dining because of the market. Mid-2022 Lee made the decision to reinvest in franchisee support rather that focus on growth.

Strategy 130

Strategy Expansion Location Line 130

Inside Retail

AUGUST 17, 2021

Coles’ Smarter Selling strategy is paying off for the Australian supermarket giant, with approximately $300 million in extra savings in the bank at the end of FY21. Brighter outlook for 2022. The Coles boss is optimistic about 2022 and hopeful that vaccinations will normalise consumer shopping behaviour and migration. “In

Shopping 246

Shopping Light Line Strategy 246

Retail Focus

DECEMBER 10, 2021

uplift in UK retail sales this year point to plenty of opportunities for firms to harness — with a further eight in 10 CEOs already looking forward to bigger gains in 2022. . Estimates of a 4.2% Future-proofing omnichannel connections. The post Is technology the answer to wrapping up 2021 in style?

Consumer 311

Consumer Engagement Flow Tailored 311