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Social media marketing trends for 2022

Inside Retail

If your business is using social media, it’s imperative to keep tabs on the ongoing and forthcoming trends to weave them into your marketing. So, what can we expect to see in 2022 for social platforms? Let’s take a deep dive into how social media will transform the marketing practices in the year ahead. Bite-sized content.

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Winners revealed for 2022 National Indigenous Fashion Awards

Inside Retail

Denni Francisco’s brand Ngali with the Warmun Art Centre has won the Fashion Designer Award at the 2022 National Indigenous Fashion Awards (NIFA) announced last night in Darwin. The post Winners revealed for 2022 National Indigenous Fashion Awards appeared first on Inside Retail. A design of Denni Francisco’s Ngali label.

Fashion 287
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Retail leasing in 2022: Seismic shift or same-same?

Inside Retail

The drive to e-commerce, covid relief legislation, months of forced store closures in major markets, and retailers closing their doors permanently throughout 2020-21, all contributed to heavy disruption in the retail leasing sector. . With recovery tempered heavily in 2022 by Omicron and flooding across NSW and Queensland. .

Balance 253
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Opinion: Why foresight is the future of marketing strategy

Inside Retail

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? No matter the position your brand or business holds in the market, foresight tools are designed to support you in building on your goals. Foresight does not require a belief in astrology.

Strategy 245
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What the rise of real over aspirational marketing means for lingerie retail

Inside Retail

Parade was founded by Columbia University dropout Cami Téllez in 2019, with a purpose to disrupt the market and champion inclusivity, body positivity and sustainable manufacturing. It was valued at US$200 million in 2022.

Marketing 259
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Why retail giants like Walmart are tapping into the booming pet-care market

Inside Retail

Walmart and Petco are just the latest examples of a trend among both specialised pet care retailers like Petco and Chewy, and mass-market retailers such as Kohl’s, and Lowe’s, of expanding pet care services and product ranges to meet the needs of an increasingly pet-centred society. The pet perfume market alone was estimated to be worth US$1.4

Marketing 264
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“Mobilising dormant goods”: Circonomy on revitalising the secondhand market

Inside Retail

According to Statista , the second-hand market’s value in Australia exceeded $60 billion in 2022, with 85 percent of Australian households having unused or unwanted items. The resale furniture market in particular appears to be experiencing a boom period. Buying seconds, first.

Marketing 273