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Understanding the consumer of 2021

Inside Retail

Thanks to Australia’s world-leading management of the health and economic crisis, a majority of consumers report that the pandemic either had no impact or a positive impact on their physical, mental and financial wellbeing. Effective omni-channel strategies are more important than ever before. Understanding the consumer of 2021.

Consumer 242
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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

New Outerwear Collection for Fall/Winter 2021. For the next campaign, VIP customers were quizzed about their preferences when it came to outerwear for the upcoming Fall/Winter season of 2021. The post Lacoste Japan advances towards a zero-party data strategy appeared first on Inside Retail. Check it out here.

Strategy 230
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Ikea bets on remote interior design as AI changes sales strategy

Inside Retail

Ingka says it has trained 8,500 call centre workers as interior design advisers since 2021, while Billie – launched the same year with a name inspired by Ikea’s Billy bookcase range – has handled 47 per cent of customers’ queries to call centres over the past two years. In the UK, customers pay $31.44

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Recharge Your Digital Pricing Strategies with Data Science

Retail Focus

A recent global shopper survey revealed that while 78% of shoppers often or always shopped in-store prior to COVID, by spring 2021 that had dropped by half to 39%. The post Recharge Your Digital Pricing Strategies with Data Science appeared first on Retail Focus - Retail Design. 41% to an in-store flyer today.

Strategy 200
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Top 5 Strategies To Improve Your Online Storefront For 2021

RetailMinded

Therefore, a lot of focus needs to go into strategies to improve your online storefront. Strategies For An Online Storefront. You can use these top five strategies to improve your online storefront: . You can also hire a professional strategist to conduct SEO analysis and implement strategies to improve your ranking.

Strategy 113
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How Parachute’s consistent marketing and quality designs won over millennials

Inside Retail

Data collected by the National Association of Realtors also found that millennials made up 43 per cent of home buyers in 2021, the largest generational group. It generated about $150 million in revenue in 2021 and has become one of the most popular home goods brands in the direct-to-consumer (DTC) and physical retail space.

Marketing 244
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David Jones acquired by Anchorage Capital for undisclosed sum

Inside Retail

The spokesperson confirmed that David Jones CEO Scott Fyfe and his management team will remain on board and that Anchorage will support the retailer’s ongoing turnaround strategy, known as Vision 2025+. Fyfe said that he and the Anchorage team see many opportunities to optimise value and innovation in the David Jones business.