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Five e-commerce trends to shape your 2023 strategy

Inside Retail

From 2021 and even into early this year, 77 per cent of global consumers were still spending at or above the same levels online as they were a year prior. This marketplace expansion means sellers must take a multichannel approach to selling that meets the target audiences where they shop. . per cent but unemployment at a 48-year low.

Strategy 260
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Ikea bets on remote interior design as AI changes sales strategy

Inside Retail

Ingka says it has trained 8,500 call centre workers as interior design advisers since 2021, while Billie – launched the same year with a name inspired by Ikea’s Billy bookcase range – has handled 47 per cent of customers’ queries to call centres over the past two years. In the UK, customers pay $31.44

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Child’s play: Inside Toys ‘R’ Us’ expansion strategy

Inside Retail

” The iconic retailer went big on e-commerce in 2021, following a merger into a larger business that listed on the Australian Stock Exchange with possibly the cutest ASX listing code: TOY. The post Child’s play: Inside Toys ‘R’ Us’ expansion strategy appeared first on Inside Retail.

Expansion 130
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Pandora aims to become full jewellery brand in affordable luxury market

Inside Retail

Pandora has announced its growth strategy for the coming years, aiming to build the position as a full jewellery brand across accessible price points. To achieve this target, the Copenhagen-based company will increase investments in brand desirability and the store network with a refreshed marketing strategy and elevated in-store experience.

Marketing 246
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Beare Park founder Gabriella Pereira reveals her pop-up strategy 

Inside Retail

Now, four years after launching Beare Park in March 2021, Pereira sees the award as an opportunity to contribute to the ongoing conversation in the fashion industry and be a part of its evolution, she said. IR : How do you plan to approach overseas expansion? Inside Retail : Where did the idea for Beare Park come from?

Strategy 130
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Coffee chain Single O expanding Japanese footprint after early success

Inside Retail

In a further sign of ongoing expansion in Japan, Single O will launch its Shibuya coffee bar in July. Yamamoto joined Single O Surry Hills on an overseas exchange and eventually led the team’s expansion in Japan, heading the launch of the original roastery in 2014 and the Hamacho cafe in 2021.

Expansion 277
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Four out-of-the-box influencer marketing strategies

Inside Retail

Even as businesses reopen in many parts of the world and people swap masks for makeup, 2021 continues to be a time of transition, with the rules of post-pandemic life still taking shape. Like just about every industry, the influencer economy evolved significantly from 2020 to 2021. influencers marked a 94 per cent YoY expansion.

Strategy 130