Snap Retail

JULY 22, 2021

If you are a small business owner, and you still haven’t established a social media presence for your business, what have you been doing? Social media have been taking the world by storm, providing growth opportunities for businesses and individuals that could potentially propel your profits beyond your imagination.

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Inside Retail

JUNE 14, 2021

The video, which was released on its social media channels, explains chemicals in simple terms and reminds consumers that chemicals are essential components of all matter. By educating consumers in an accessible way, via social media, Deciem wants to help consumers make considered purchases. It’s not toxic.

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Inside Retail

NOVEMBER 29, 2021

A social media platform called PinDuoDuo has now tapped into this population, harnessing the popularity of the social network WeChat (think WhatsApp, Instagram, Facebook and Amazon all rolled into one). billion worth of products through 13 live streams in 2020. Invisible” selling.

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Retail Focus

NOVEMBER 8, 2021

In October 2020, it opened The Residence Shanghai, its first private shopping space dedicated to its Chinese clients, which was followed by the launch of The Residence Beijing in June 2021. Over the past twelve months, Harrods has increased its presence in China substantially.

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Inside Retail

FEBRUARY 23, 2022

Of particular interest is the age makeup of these findings, with 64 per cent of 18-25-year-olds stating they had researched products on Instagram, 67 per cent of 26-35-year-olds saying they had researched products on Facebook, and 60 per cent of 18-25-year-olds stating that they had “discovered” products they had purchased on a social media site.

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Inside Retail

OCTOBER 15, 2024

I owe a lot of this journey to organic reach, to social media and to influencers meaningfully endorsing our product,” she added. Simultaneously, Evans focussed on building an e-commerce shopfront and social media profiles that could capture prospective customers from word-of-mouth marketing. “I

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Inside Retail

MARCH 12, 2024

Sydney-based Liquorkart Australia was established in 2020 and described itself on social media as “one of Australia’s leading online alcohol marketplaces and one of the fastest-growing start-ups”, with more than 6000 products on offer for delivery across most Australian capital cities and other regional centres on the east coast.

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Inside Retail

SEPTEMBER 15, 2022

The co-founders persevered, learning the ins and outs of overseas manufacturing and building a large following on social media, thanks in large part to Ellison’s eye for creating captivating visuals and McKeown’s talent for branding and storytelling.

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Inside Retail

SEPTEMBER 5, 2021

This data, from one of the most widely used photo agencies in the world, demonstrates a demand for real, raw imagery; for an accurate representation of womanhood and motherhood at a time when much of our perception is shaped by social media. Modibodi users aren’t just customers, they’re a community,” Chong said.

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Inside Retail

SEPTEMBER 5, 2021

This data, from one of the most widely used photo agencies in the world, demonstrates a demand for real, raw imagery; for an accurate representation of womanhood and motherhood at a time when much of our perception is shaped by social media. Modibodi users aren’t just customers, they’re a community,” Chong said.

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Inside Retail

OCTOBER 17, 2021

So even if just $30 billion of the approximately $120 billion kept at home in 2020 and 2021 was spent on retail and food service — and it is likely to have been a good deal more than that — then the spending of Australians trapped in Australia offset the loss from international tourism. Let’s assume it happens though. Fines are paid.

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Inside Retail

JUNE 29, 2021

The groundwork done by supermarkets in 2020 to improve online shopping services will also likely alleviate the pressure on stores. In fact Coles was the fastest mover in terms of building trust in 2020 jumping several positions on the trust scale during the depths of the Covid health crisis.”.

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Retailing Insight

JULY 8, 2021

Wendy Patchett, owner of Sassy Primitives in McHenry, Illinois, has been in business for 19 years and focused on selling her handcrafted candles and home décor items through craft shows and open houses — until March 2020, when the pandemic and lockdown orders effectively hobbled those outlets. SEO & Social Media.

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Inside Retail

APRIL 27, 2021

group’s social media platforms to sell fake Gucci products, the two companies said on Tuesday. The initiative, a first of its kind for both Gucci and Facebook, is the latest example of an Internet giant joining forces with a luxury label to fight the proliferation of counterfeit goods being sold via social media.

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Inside Retail

APRIL 27, 2021

group’s social media platforms to sell fake Gucci products, the two companies said on Tuesday. The initiative, a first of its kind for both Gucci and Facebook, is the latest example of an Internet giant joining forces with a luxury label to fight the proliferation of counterfeit goods being sold via social media.

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Inside Retail

MARCH 19, 2024

These online, direct-to-consumer brands exploded in popularity during lockdowns, with Shein holding the title of the world’s most popular brand in 2020. The ultra-fast fashion model thrives on data and addictive social media marketing to create insatiable consumer demand. But Shein leaves them in the dust, listing 1.3

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Inside Retail

AUGUST 30, 2021

Good Molecules and CeraVe — have leveraged to attract content creators and consumers on 2021’s hottest social media platform. In August 2020, e.l.f. s Camo CC Cream following its December 2020 debut, other content creators rushed to try out the new release, resulting in conversation across social platforms.

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Inside Retail

JULY 7, 2021

billion in 2020, according to Influencer Marketing Hub’s 2021 Benchmark Report. In February, the UK’s Advertising Standards Authority (ASA) ruled against the use of filters that exaggerate a beauty product’s efficacy in social media adverts. billion this year, up from US$9.7

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Inside Retail

MAY 24, 2021

But for a long time, the games community has been excluded from mainstream media, with many assuming they’re child’s play. Now, the gaming world is muscling in on fashion marketing and social media, and for good reason. billion dollars, with $77 billion from the mobile gaming market. Zara and Facebook team up.

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Retail Focus

JANUARY 14, 2022

The campaign will feature on its social media and in global stores, with the London store on Regent Street spotlighting Abercrombie staff with a new window display. Ran Horowitz, chief executive of Abercrombie & Fitch Co., said: “Abercrombie isn’t a brand where you need to fit in – it’s one where everyone truly belongs.

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Inside Retail

JANUARY 11, 2024

The collaboration is the latest example of the surprising level of demand for the humble reusable water bottle, with brands such as Australian label Frank Green and US label Stanley becoming status symbols, thanks to their savvy social media marketing. Stanley introduced two new colours, cream and desert sage, in 2020.

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Inside Retail

DECEMBER 11, 2023

It acquired Driza-Bone in 2017, and keeping the ownership of the heritage brand on Australian soil was a priority for Elliott, who took over as CEO of Propel Group in 2020, after a year as COO of the company. Elliott confirmed that heritage brand Rossi Boots, which Propel acquired in April 2020, is in negotiation to be sold toKidman and Co.

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Inside Retail

AUGUST 22, 2023

Why Parade is so popular Parade has reached its current cult status by appealing to a younger, largely Gen Z, customer base through its focus on inclusivity, sustainability, and social media. billion views and counting. The post Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

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Inside Retail

NOVEMBER 30, 2023

billion, according to 2020 data that was released in 2022 by GlobalData. The brand quickly found its target demographic and intends to use its social media platforms to build an empowering community around its product range that extends from size XXS to XXL. Australia’s sportswear industry is worth $8.5 billion by 2025.

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Snap Retail

JULY 22, 2021

If you are a small business owner, and you still haven’t established a social media presence for your business, what have you been doing? Social media have been taking the world by storm, providing growth opportunities for businesses and individuals that could potentially propel your profits beyond your imagination.

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Inside Retail

JULY 1, 2021

Perhaps one of the biggest buzzwords of 2020 was ‘omnichannel’, as it became increasingly clear to retailers that they needed to offer customers more options on how and where they want to shop, whether it’s offering ship-from-store, click-and-collect, view instore inventory online or reserve-in-store.

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Inside Retail

JUNE 9, 2021

Since Afterpay Australian Fashion Week wrapped up last Friday night, critics have come out on social media, accusing it of ‘tokenistic’ attempts at diversity and inclusion. It’s not about turning up at a parade or posting on social media, it’s about getting to the root cause of an issue and affecting systemic change.

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Inside Retail

JANUARY 11, 2024

There are countless examples of how social media virality, especially on TikTok, has helped lift a company’s profits in unprecedented ways, from the sale of fragrance products via #perfumetok to antacids via #hotgirlswithstomachissues. Within days, influenced readers bought out The Buy Guide’s entire inventory of the Quencher.

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Inside Retail

JUNE 6, 2021

“AAFW 2021 is a testament to fashion runways becoming more and more accessible, with the latest styles from designers and brands on show for not only those physically in the room, but for consumers far and wide tuning in online and on social media. First Nations Fashion & Design. Images: Getty.

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Inside Retail

MAY 25, 2021

Before Angus was brought on board in 2015, the family business didn’t have anyone focused specifically on sales and marketing, and it lacked an e-commerce site and social media presence. . Akubra has been making its Slouch Hats since World War I, and continued to do so through 2020. day workweek, but kept everyone employed. .

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Inside Retail

NOVEMBER 27, 2023

For some consumers, a key part of the travel experience involves purchasing a fashionable set of luggage, not only for the purpose of packing their clothes, but also to feature in photos on social media. This category isn’t about age, it’s about style – you want to have luggage that ties back to your look,” McGahan said.

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Inside Retail

FEBRUARY 25, 2024

Beyond tapping into cultural events, such as the recent Lunar New Year holiday , retailers are increasingly using e-commerce and social media to connect with the Chinese luxury consumer demographic. WeChat, which has amassed over 1.2 billion active users, and offers mini apps and official brand accounts, offers brands the widest reach.

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Talking Retail

JUNE 24, 2021

The “Brewed for the Bold” campaign launched last week with an advert during the England vs Scotland Euro 2020 match on 18 June and will now run across video-on-demand channel STV player, social media and digital platforms and print media throughout the summer.

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Inside Retail

AUGUST 12, 2021

Like just about every industry, the influencer economy evolved significantly from 2020 to 2021. For many content creators and their followers, the aspirational ethos of pre-pandemic influencer posts was replaced by emphasising social impact and authentic connection. million EMV from June 2020 to May 2021, more than doubling its $1.7

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Inside Retail

NOVEMBER 25, 2021

British beauty brand Lush made headlines this week over its decision to quit posting on four of the most popular social media platforms in the Western world – Facebook, Instagram, TikTok and Snapchat. . IR: Lush quit Facebook and Instagram in 2019, but started posting off and on again in 2020. Why was that?

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Inside Retail

JULY 26, 2022

Then, with the continued rise of social media and blogging, celebrity brands began to emerge, leveraging existing fan bases for exposure, and diverting traditional advertising spend into product innovation and supply chain advantages. Suddenly, brands like Revlon were seen as conservative, dated and out of touch.

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Inside Retail

MARCH 14, 2024

Independent Queensland grocer Skippys Fresh Frootz has garnered attention on social media for its videos highlighting its low prices at a time when Australia’s major supermarkets are facing scrutiny for their lack of transparency in their price-setting practices. Bunnings is now back in first place.

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