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The Reject Shop plans more stores as sales surge

Inside Retail

Discount variety retailer The Reject Shop plans to open more stores this year to support sales growth and increase profitability. The chain currently has 386 stores nationwide, having opened 67 new stores and closed 35 underperforming ones since June 2020. The Reject Shop posted record sales of $852.7 million last year, up 4.1

Planning 278
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The Reject Shop CEO quits, interim chief named

Inside Retail

Andre Reich, CEO at The Reject Shop, has stepped down with immediate effect. He left the role yesterday having determined the “fix phase” of his strategy to turn the business around was complete. Reich has led the company since January 2020, and “inherited a business that required significant turnaround” said Freier’s statement.

Shopping 246
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The rise of livestream shopping

Inside Retail

The use of videos as part of a retail marketing strategy is a tried and tested method to catch consumers’ attention and drive sales. From TV shopping channels to online shopping, videos have demonstrated that they are the best method to connect with customers at the convenience of their own home.

Shopping 204
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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

In the two digital campaigns, “Vote For Your Favorite Long Sleeve Polo Color” and “New Outerwear Collection for Fall/Winter 2020,” Lacoste sought to learn the fashion preferences of their consumers and how consumers prefer to wear their clothes. Retailers, we’ve got the best content tailored just for you.

Strategy 230
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Opinion: Why foresight is the future of marketing strategy

Inside Retail

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. The campaign won the Grand Effie in 2020, showing how cultural insight can launch resonant ideas attuned to the zeitgeist. The post Opinion: Why foresight is the future of marketing strategy appeared first on Inside Retail.

Strategy 245
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ShipStation report shows sustained e-commerce shopping after lockdowns

Inside Retail

As shown in the study, Australian consumers have consistently reported lower spending hesitancy on e-commerce platforms since 2020 as a result of Covid-19. “In In Australia, more than half of consumers now say that they prefer to shop online instead of in stores since the pandemic,” says Boyer. “So “That’s the new normal.

Shopping 173
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Reality bites: how composable architecture is a make-or-break strategy for retailers looking to thrive

Retail Focus

Gymshark, which passed $500m in revenues in 2020, is a poster child for the shift to composable tech, revolutionising its online search capabilities and personalisation by shifting towards a more modular and scalable IT architecture. Either way, it dovetails neatly with the shift towards the experience economy.