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Social media marketing trends for 2022

Inside Retail

People are spending more time on social media in general, but they are spending less time engaging with others content. Social media platforms are adjusting to this by offering bite-sized content instead, such as reels or short-form videos. The number of Australian consumers who made purchases through social media in 2020 was 5.3

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Your guide to working out your workforce

Inside Retail

In the short term, it will be important to engage and prepare teams adequately for what’s ahead, and to generate excitement about what can collectively be achieved. ABS data shows that from February 2020 to August 2022, job vacancies across the retail sector rose by nearly 78 per cent.

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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

In the two digital campaigns, “Vote For Your Favorite Long Sleeve Polo Color” and “New Outerwear Collection for Fall/Winter 2020,” Lacoste sought to learn the fashion preferences of their consumers and how consumers prefer to wear their clothes. Campaign objectives. Vote For Your Favorite Long Sleeve Polo Color.

Strategy 230
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Gucci Garden: The rise of gaming in fashion storytelling

Inside Retail

The remarkable engagement games offer as a medium is only just being realised. Humans, by nature, engage in play, and games are a structured form of play. Lyst, the largest global fashion search platform, saw searches for Balenciaga jump 41 per cent within 48 hours of its digital game Afterworld launching in December 2020.

Fashion 241
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Sessions & Speakers for ACTION IN RETAIL 2020 Announced

RetailMinded

DENVER, CO — July 16, 2020 — ACTION IN RETAIL is pleased to welcome Co-Hosts IBM, Lightspeed and Zoovu to their debut, virtual experience that will provide inclusive, diverse and accessible business solutions and content to help retailers of all sizes navigate and thrive as the sector builds back better. FOR MORE INFORMATION: .

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As more jewellery brands embrace lab-grown diamonds, some fear oversupply

Inside Retail

The sale and popularity of lab-grown or synthetic diamonds began to soar in the early 2020s, thanks to shifting cultural perceptions and various macroeconomic factors. per cent of diamond engagement rings sold in the US in February were set with lab-grown diamonds. per cent that were set with engineered stones in 2020.

Jewelry 246
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A tasty combo: When food and beauty collide

Inside Retail

As the platform with the largest number of engaged users in the world, it has been the source of megatrends in all facets of modern pop culture, with food and beauty among the most viewed niches on the platform. Amorepacific’s 2020 fiscal reports showed revenue was down 20 per cent to $3.9 The American spin-off.