Inside Retail

AUGUST 18, 2024

We have been shipping to the Philippines since 2019 as we found a similar gap in the market, where Asian women are not being catered for,” Love, Bonito’s CEO Dione Song told Inside Retail. The founders truly believe that a well-made outfit has immense psychological effects on the way we feel about ourselves.”

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Inside Retail

MAY 19, 2024

In a 2019 survey of 4500 18-34-year-olds in China, France, Germany, the UK and the US by global consulting firm AlixPartners, 72 per cent of respondents said it was important to purchase healthy or clean personal care products. “We Annual revenue, he said, is roughly US$60 million globally.

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Inside Retail

AUGUST 8, 2023

The iconic brand raised interest again when, in 2019, it partnered with the video game franchise League of Legends. We wanted to investigate why this strategy appeals to Chinese luxury consumers of the post-1990s generation. Business managers call this approach the luxury strategy. After all, their audiences are quite different.

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Inside Retail

AUGUST 30, 2021

In this article, we’ll explore the influencer marketing strategies that three of TikTok’s top beauty brands — e.l.f., Good Molecules and CeraVe — have leveraged to attract content creators and consumers on 2021’s hottest social media platform. Innovative campaigns and quality products propel e.l.f. to TikTok stardom.

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Inside Retail

NOVEMBER 30, 2023

When Rachel Dillon first set out to start an activewear brand back in 2019, she was met with discouragement because the industry was already deemed over-saturated. The power of authentic collaboration It has long been a popular strategy within the fashion and activewear industry to collaborate with people of influence.

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Onyx

SEPTEMBER 12, 2019

These three words were the speech given by a marketing agency that won at the 2019 Content Marketing Awards in downtown Cleveland, Ohio. This response was prompted by Robert Rose, the Chief Strategy Advisor for Content Marketing Institute, asking winners to speak a few words when coming up on stage to accept their awards.

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Inside Retail

JUNE 3, 2024

Shopping as entertainment isn’t new – TV shopping channels where viewers phoned in to buy featured products were popular for decades – but social media and e-commerce have triggered a new era of livestreaming, led by China where influencers sell everything from cosmetics to snacks at a frenetic pace.

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Inside Retail

JULY 14, 2024

According to the Census Bureau, retailers held almost US$760 billion in inventories in August 2022, up by a shocking 30 per cent from August 2019, approximately double the rate of sales growth in that period.

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Inside Retail

JULY 31, 2024

In 2019, Officeworks acquired Geeks2U, a national provider of on-site information, communication and technology services, diversifying the company’s tech solution offering and enhancing its customer service offering through a tech support team.

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Inside Retail

OCTOBER 13, 2024

IR : Since launching in 2019, what have been some of the biggest ups and downs you’ve experienced along the way? What retail tactics, from social media marketing to sales promotions, does Hello Updo tap into during this month? IR : September 15 to October 15 marks National Hispanic Heritage Month.

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Inside Retail

MAY 5, 2022

Hugo Boss has recorded a 17-per-cent increase in first-quarter sales over pre-pandemic levels, reflecting what one analyst describes as a “well-executed rebranding strategy”. However, Hugo Boss still has more work to do to fully establish itself as a key brand among Gen-Z,” said Deglise-Favre.

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Inside Retail

MAY 29, 2022

Here are five key e-commerce trends to watch as retailers reshape their strategies. Social commerce is another rising trend, as it allows consumers to make purchases through social media channels such as Facebook, Instagram, TikTok, Zalo, etc. DTC is poised to grow.

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Inside Retail

APRIL 22, 2021

In late 2019, Nike was awarded a patent for a non-fungible token (NFT) based footwear technology linking virtual and physical items. And like Apple, Nike’s access to global data and consumer insights informs its strategies. Many systems, standards, and platforms we know today will help form the foundations.

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Inside Retail

JULY 26, 2021

According to the Ministry of Public Security China, in 2019, over 160 million people exited the country for pleasure or business, notably spending an average of US$1500 per person while abroad. These tactics also highlight the influence and impact social media has on creating and converting demand. Second-life commerce.

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Inside Retail

AUGUST 22, 2021

The ShipStation report reveals that 45 per cent of Australian consumers claim to have spent more in 2020 than they did in 2019, while 85 per cent anticipated spending more in 2021 than they did last year. We’re seeing a boom,” says Boyer. “I The report itself is also available for download free of charge. “I “That’s the new normal.

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Inside Retail

NOVEMBER 14, 2021

During 2019, the company collaborated with digital games Fortnite and Roblox to release in-game digital apparel as part of product launches. Nike wouldn’t be thought of as a technology company by its customers but it’s clear that every business needs a thoughtfully crafted digital strategy.

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Inside Retail

JULY 7, 2023

She went on to say that Mise-En-Scene has particularly experienced a compound sales growth of nearly 30 per cent since 2019, demonstrating its popularity among customers. The company has seen increasing online search and millions of posts on social media with the #kbeauty hashtag.

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Inside Retail

APRIL 27, 2022

During 2019, for example, the average consumer purchased from a total of nine online retailers per year, whereas they’re now shopping from as many as 15 retailers. In Australia, 52 per cent of marketers say that brand partnerships are already a significant part of their promotional strategies.

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Inside Retail

OCTOBER 24, 2022

Godfreys has reviewed its entire product range – investing in hard-floor cleaning products and robot vacuums – and is expanding its marketing and promotional strategy, engaging with influencers to reach a younger demographic. That program was introduced in September 2019. We should be happy to train our staff to be good leaders.”.

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Design Week

MARCH 31, 2021

Sports Direct International (the retailer group that owns the store) even rebranded as Frasers Group at the end of 2019. Venturethree strategy director Tim Jones says that the rebrand was prompted by developments in the brands sold at Sports Direct stores. Issues predated the pandemic, however.

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Inside Retail

MAY 23, 2023

Domestic travel volume is now 90 per cent of 2019 figures, and spending has bounced back to around 70 per cent of pre-pandemic levels. In 2019, mainland Chinese tourists took 155 million outbound trips, totaling US$255 billion (A$383.6 billion) in travel spending.

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RetailMinded

JANUARY 26, 2022

Over the last 20 years we’ve seen social media shift from simple, text-based updates, to increasingly visual content, championed by app-based platforms like Instagram and Snapchat, with new entrants such as TikTok and Pinterest taking the trend even further. Social media now goes way beyond communicating with friends and family.

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Inside Retail

FEBRUARY 26, 2023

This is largely unknown by customers; an Optoro study completed in 2019 found that nearly 90 per cent of online shoppers incorrectly believe returns are immediately restocked. Furthermore, in Australia, data from Australia Post reveals return rates have doubled since 2019. As is often the case, the agile will win the day.

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Inside Retail

APRIL 14, 2024

So, it came as a surprise to some when the LVMH-owned retailer announced on its Korean social media accounts that it would be gradually terminating all its operations in South Korea, including its app, online store, and physical stores, beginning May 6.

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Parcel Pending

NOVEMBER 4, 2024

A Shortened Holiday Shopping Season — There are only 27 days between Thanksgiving and Christmas; the holiday season hasn’t been this short since 2019. They can also capture Gen Z’s attention by prioritizing social media campaigns and influencer partnerships. The weeks before an election typically cause a drop in spending.

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Inside Retail

JULY 4, 2023

Those domestic upstarts don’t have a cheering stadium crowd to egg them on, but they do have on their side increasingly nationalistic voices within the government and on social media. Compared with the situation pre-Covid, the glass is only half full though; in fiscal 2019, the Greater China business brought in $6.2

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Inside Retail

OCTOBER 20, 2021

That goes from expense optimisation, to digital strategy, to products. It was our best month online since December 2019. With that strategy comes demand creation. We signed up with two new agencies in September as well, so we’re rolling out much more aggressive social media advertising and Google Shopping campaigns.

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RetailMinded

JANUARY 25, 2022

Over the last 20 years we’ve seen social media shift from simple, text-based updates, to increasingly visual content, championed by app-based platforms like Instagram and Snapchat, with new entrants such as TikTok and Pinterest taking the trend even further. Social media now goes way beyond communicating with friends and family.

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Inside Retail

OCTOBER 25, 2022

I was CEO of General Pants at the time, and in 2019, we took the business independent. But by 2019, it was a healthy business, and it was always the plan for it to be an independent business down the track. What’s the overarching strategy behind that? When the boys started the business in 1999, there was no social media.

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Inside Retail

OCTOBER 6, 2021

According to a 2019 McKinsey study, young Chinese consumers were expected to drive growth in the luxury fashion and accessories sector by 65 per cent globally. Ensuring that locally relevant advocates understand your brand and know your target consumer requires a clear strategy and sustainable investment. China, the place to be.

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Inside Retail

NOVEMBER 18, 2021

Before 2020, when travel was easy and diplomatic relations were cordial, I placed great emphasis on the need to build trusted relationships on the ground in China as the foundation of a successful market entry strategy. trillion Chinese consumers spent in 2019. trillion, and the US$5.6 home, mother and infant. ? health supplements.

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RetailMinded

FEBRUARY 2, 2021

As a marketplace seller, you’re probably familiar with the standard advice for e-commerce marketing: take out ads on sites like Google, issue coupons, and use social media to name just a few examples. But if you’re hoping to be a successful seller, you may want to go beyond the basics.

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Inside Retail

JUNE 30, 2022

Cox established Workspace Barossa, the region’s first co-working space, in July 2019. We have people who look after copywriting, brand strategy, social media and logistics.”. In so doing, she identified the need for a collaborative space for the region’s freelancers and small businesses.

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Inside Retail

JUNE 30, 2022

Cox established Workspace Barossa, the region’s first co-working space, in July 2019. We have people who look after copywriting, brand strategy, social media and logistics.”. In so doing, she identified the need for a collaborative space for the region’s freelancers and small businesses.

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Inside Retail

JULY 4, 2023

Ami Bateman: In late 2019, I was suffering from chronic headaches daily, which were really debilitating. We launched the brand before we had a product – that was a deliberate strategy using lean start-up principles. We wanted them to be products that people displayed on their kitchen bench and shared photos of on social media.

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Trade Show Booth Companies - Trade Group

FEBRUARY 15, 2023

Social Media Wait, how is social media supposed to make trade shows fun? There are a lot of strategies for using social media to raise brand awareness and make trade shows more fun. Green screen at the 2019 PAX West gaming convention. Instagram activation at the 2018 E3 gaming convention.

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Trade Group

NOVEMBER 24, 2021

Meanwhile, NPE West’s sister show, Natural Product Expo East, hosted its first live in-person event since 2019. We’ll take a brief look at the direction of the natural products industry, the tradeshow industry, and the latest exhibiting trends to unlock critical strategies for increasing ROI at next year’s event. The question is this.

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