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Covid-19 drives 700% jump in social media shopping in Australia

Inside Retail

The amount Aussies are spending through social media shopping has soared 700% over the past two years, with Gen Z and Millennials leading the way. According to the report, spending on social media shopping in Australia is up 700%, compared to 2019, with 25% of Aussies saying they now use social media for shopping.

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Message in a bottle: How social media has disrupted the fragrance sector

Inside Retail

This can be attributed in large part to the introduction of image-focused social media platforms like Instagram in 2010 and TikTok in 2016, which have made it easier for memes and fads to go viral and – just as rapidly – fade into obscurity. But try to assign a singular term to the culture of today and you quickly come up short.

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FTC Announces Orders to Address Deceptive Advertising on Social Media and Video Streaming Platforms

Hunton Andrews Kurth

The orders request information from 2019 through the present about the companies’ standards and policies related to paid commercial ads and the companies’ processes for screening and monitoring for compliance with those controls, including human review and use of algorithmic, machine learning or automated systems.

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How beauty brand Glossier went from social media darling to social outcast

Inside Retail

In 2019, the brand added seven more skin shades; however, in comparison to many other beauty brands, which can offer up to 60 shades, this was considered far too little. Social media darling no more. The post How beauty brand Glossier went from social media darling to social outcast appeared first on Inside Retail.

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Cinnabon expands into Western Australia

Inside Retail

“Since Cinnabon landed on Oz shores in 2019, West Australians have been hounding social media asking when it will be their turn, and we are so excited to finally make their wishes come true,” said Boxx Brands MD Brett Higgins.

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Here comes the Gen Z bride

Inside Retail

In 2019, that number was US$28,000, reports The Knot, a global technology company that provides content, tools, products and services for couples planning weddings. She has observed an increased interest in gown customisation services, largely thanks to social media. Last year, the average wedding cost around US$38,000.

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Roberto Cavalli, Italian fashion designer, dies at 83

Inside Retail

“Roberto was a true artist, wild and wonderful in his use of prints, capable of transforming fantasy into seductive clothes,” he posted on social media platform X. The Florence-based fashion group is owned by Auriel Investment SA, controlled by Dubai’s Hussain Sajwani who rescued it in 2019.

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