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2019 vs 2020 vs 2021: How has Covid impacted Christmas?

Inside Retail

If you cast your mind back to 2019, Christmas was business as usual. “E-commerce To find out how you can market to your customers this festive season, visit: [link]. The post 2019 vs 2020 vs 2021: How has Covid impacted Christmas? E-commerce was on a steady rise. appeared first on Inside Retail.

Gifts 246
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VIDEO: The marketing secrets behind Pupnaps, The Oodie and Calming Blanket

Inside Retail

Adelaide friends and dog owners Jye de Zilva and Davie Fogarty joined forces in 2019 to launch their own passion project Pupnaps, a line of calming dog beds designed to reduce anxiety, stress and improve sleep quality in dogs. Today it is attracting more than 4000 sales each week, amounting to over $1 million in monthly revenue.

Marketing 236
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What the rise of real over aspirational marketing means for lingerie retail

Inside Retail

Parade was founded by Columbia University dropout Cami Téllez in 2019, with a purpose to disrupt the market and champion inclusivity, body positivity and sustainable manufacturing. Businesses like Brava are championing change through inclusivity and representation for formerly marginalised individuals represented in the market.

Marketing 259
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Sendle raises $45 million to grow in US market

Inside Retail

Delivery provider Sendle has completed a $45 million Series C funding round to further it’s market expansion in the United States. The post Sendle raises $45 million to grow in US market appeared first on Inside Retail.

Marketing 235
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Opinion: Why foresight is the future of marketing strategy

Inside Retail

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? No matter the position your brand or business holds in the market, foresight tools are designed to support you in building on your goals. Looking to the future is the future of marketing.

Strategy 245
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Former Coles CMO Lisa Ronson dies in tragic accident

Inside Retail

Tributes to the former Coles chief marketing officer Lisa Ronson poured in on LinkedIn, following the news of her untimely death in a vehicle accident near Daylesford on Saturday. Ronson served as CMO of Coles from 2019 to 2023. Ronson served as CMO of Coles from 2019 to 2023. Most recently, she worked as the CMO of Medibank.

Marketing 264
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City Chic sells Avenue to US retail group

Inside Retail

The company closed its 220+ stores across 35 US states in 2019, and currently operates as an e-commerce business. City Chic acquired the e-commerce assets of Avenue in 2019 for US$16.5 With a history dating back more than 40 years, Avenue offers plus-size clothing to value-conscious women aged 25 to 55. million ($24.7

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