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Myer’s latest trading update is a testament to putting the customer first

Inside Retail

The customer-first plan was introduced back in 2019 and remains the centrepiece of the company’s strategy to deliver for all its interested parties. Myer doubled down on its customer focus with its loyalty program, Myer One, which was designed to strengthen its relationship with new and existing customers.

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Behind Vera Bradley’s brand turnaround strategy to reach Gen Z

Inside Retail

Annual revenue hit a low of $416 million in 2019 and has been up and down since Covid, but consolidated net revenue was $470.8 This is the core of what the brand is attempting to do with ‘Project Restoration’, a comprehensive turnaround strategy for reviving the brand’s image first announced in April 2023.

Strategy 130
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How digital signage and kiosks can help stores match the online experience

Inside Retail

He says it is essential retailers adopt an omnichannel approach, so that online and offline do not compete with each other but work in a hybrid approach complementing each other and driving customer engagement. Personalisation is a key to engagement. Kiosks core to QSR growth strategy.

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MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

Two dedicated sessions delved into analyses from international investors, highlighting their views and strategies in an evolving environment. There is now a clear distinction between the retail of 2019 and that of 2025. These sessions revealed an optimistic vision of the resilience of retail as an asset class.

Expansion 264
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What Rebel got right: lessons to learn from the Women’s World Cup

Inside Retail

For instance, Adidas doubled its production of Germany’s women’s football merchandise compared to the previous Women’s World Cup in 2019. US-based online sportswear retailer Fanatics similarly saw sales of women’s soccer products increase by over 80 per cent compared to 2019. It provides numerous brand association opportunities.”

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Why customer-led healthcare disruptor Software expanded into haircare

Inside Retail

Family tree Eucalyptus is a digital healthcare startup founded in 2019 that connects patients directly with practitioners and pharmacists through a group of digital clinics. Accessibility drives the Software brand and has subsequently informed its retail strategy and the decision to not be exclusively stocked with retail partners or DTC.

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Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. With smaller but more responsive followings, these micro-influencers helped build an organic and socially engaged audience base.