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What brands can learn from the Béis Wash marketing strategy

Inside Retail

Aesthetic luggage for everyone on-the-go wear American on-the-go brand Béis was founded by actor and entrepreneur Shay Mitchell in 2018 to fill a gap in the luggage market for functional travel products that were chic, and affordable.

Strategy 246
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Opinion: Why foresight is the future of marketing strategy

Inside Retail

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. The fact that this ad is still relevant in 2022 shows the strength of this longer-term vision, first conceived in 2018. The post Opinion: Why foresight is the future of marketing strategy appeared first on Inside Retail.

Strategy 245
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Woolworths Group reveals new management lineup

Inside Retail

Hake joined Woolworths Group in May 2018 and was most recently its commercial director of merchandising and customer value in Woolworths Supermarkets. Prior to this, he was GM of customer transformation and digital strategy for WooliesX and Woolworths Group. Daniel Hake. Image source: Supplied. She is also a director of Quantium.

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Adore Beauty CEO Tamalin Morton to step down

Inside Retail

There has also been significant progression of the strategy, including increasing brand awareness, launching a subscription service, developing our retail media proposition and mobile app growth.” . “Under Tamalin’s leadership, the company has returned to growth and continues to build solid trading momentum.

Strategy 298
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Silly Solly’s plans 10 more stores as it moves to franchise model

Inside Retail

We believe in the model, it’s been operating since 2018.” The Silly Solly’s brand has come full circle, now owned by Stanton and an Australian management team that reinvented the model in 2018. “We We experimented with a couple of stores and decided there was a need for this, ” said Stanton. “It

Planning 298
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David Jones acquired by Anchorage Capital for undisclosed sum

Inside Retail

The spokesperson confirmed that David Jones CEO Scott Fyfe and his management team will remain on board and that Anchorage will support the retailer’s ongoing turnaround strategy, known as Vision 2025+. Fyfe said that he and the Anchorage team see many opportunities to optimise value and innovation in the David Jones business.

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Best & Less CEO Rodney Orrock steps aside on medical leave

Inside Retail

“Our business is in strong shape and the company remains focused on trading through the important Black Friday and Christmas trading periods and executing our growth strategy,” said Murray. “We Murray served as the group’s MD between 2012 and 2018 and again from 2019 to 2021. Prior to BLG, he was CEO and MD at Just Group.

Apparel 246