Inside Retail

OCTOBER 27, 2021

Since launching Alya Skin in 2018, Manny Barbas and James Hachem have leveraged the power of social media to bring their brand to the world. Here, the founders share their social media secrets and the new platforms that are proving fruitful for the brand. MB & JH: Collaborate with other small businesses.

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Inside Retail

SEPTEMBER 19, 2021

It puts the best features from social media into one app, creating an online, shoppable destination for beauty fans, without the flashy filter effects. The Supergreat app launched in 2018. People engage more with video product reviews on social media than with text. ShopShare: Shoppable experts.

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Inside Retail

SEPTEMBER 11, 2022

It is a 3D space for customising your avatar, completing quests and sharing content to social media. Zepeto launched in 2018 and has amassed over 300 million users. Zepeto users can add actions to their avatar such as popular dances, facial expressions and body movements before posting to social media platforms such as TikTok.

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Inside Retail

JULY 16, 2024

Social media can be a difficult beast to handle, especially for brand founders presenting as the face of their business. Many direct-to-consumer brands have successfully built consumer awareness by cultivating the founder’s own social media presence.

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Inside Retail

OCTOBER 14, 2021

In 2018 Ruffini launched the Moncler Genius Initiative, a program to raise up independent established designers who align with Moncler’s brand ethos and vision. We’re past the point of marketing to a few social media platforms. Since then, Moncler has emerged as a status symbol.

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Inside Retail

MARCH 19, 2024

The ultra-fast fashion model thrives on data and addictive social media marketing to create insatiable consumer demand. billion in 2018. link] How Shein Built a $66B Fast-Fashion Empire (WSJ) Shifting from fast to ultra-fast fashion has serious environmental and social consequences. How is this even possible?

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Inside Retail

MARCH 20, 2024

million views in over 29,800 posts on TikTok, which is proof of the social media trend of documenting the aesthetics of everyday items. The #airportoutfit has amassed over 690.3

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Inside Retail

AUGUST 4, 2021

King Coffee opened its first coffee shop in Vietnam in 2018 and has since expanded to more than 50 outlets in the country and overseas. To reach our customers, we focused our efforts largely on social media, new media as well as e-commerce platforms,” Thao said.

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Inside Retail

OCTOBER 24, 2022

In 2018, specialty vacuum and cleaning retailer Godfreys was delisted from the ASX and bought back by the family of John Johnson, who started the business 90 years ago. Over the last six months, Lee said that Godfreys has started investing more heavily in social media , including utilising influencers to promote the business. “We

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Inside Retail

DECEMBER 8, 2024

Chinese social media platforms, particularly Douyin and Xiaohongshu, along with live streaming, have been crucial in driving Japan’s secondhand luxury boom among Chinese consumers. Entering the US in 2018, 2nd Street had 43 stores in the country at the end of November. million impressions.

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Inside Retail

AUGUST 22, 2022

However, earlier this month, it drew anger from Chinese social media users after its Spanish Instagram account posted a picture of dolls, one of which it called a “Japanese geisha doll” but which Chinese users pointed out was wearing a qipao dress, a traditional Chinese outfit.

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Inside Retail

APRIL 22, 2021

I can only imagine the vast amounts of data Nike collects and analyses – the items bought in-store and online, foot traffic and dwell time at every Nike location, product returns, website hits, social media engagement, the number of people who purchased the Fortnite x Nike bundle.

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Inside Retail

NOVEMBER 21, 2022

Established in Hong Kong in 2018 by Paris-born Julien De Preaumont, Le Dessert has quickly gained a reputation for its signature Pavlovas and Charlotte layer cake creations, as well as creative jar desserts and cookies. Social media platforms are at the heart of the company’s customer acquisition and retention strategy.

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Inside Retail

AUGUST 8, 2022

Australian premium luxury skincare brand Aesop is expanding its presence into Mainland China with its first store to open in Shanghai, it has announced on social media. The brand has operated on Tmall Global since 2018. However, Aesop has not yet disclosed the exact opening date.

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Retail Focus

APRIL 4, 2024

Despite being a buzzword, digital transformation has now become a defining element of modern business strategy, and its significance cannot be understated (Achille, Marchessou et Remy 2018). A profound metamorphosis – a digital transformation – is necessary to stay at the zenith of their industries (Rathnayaka 2018).

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Inside Retail

FEBRUARY 2, 2023

Davenport is cautious about promoting the brand through social media and influencer marketing, which are the go-to channels for many new brands today. “We Back in the game Davenport sold his remaining shares in 2XU to L Catterton in December 2018. We don’t really want to pay someone to speak about our product.

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Barber Design

DECEMBER 11, 2017

According to Retail Week, consumer spending over the festive period will determine spending in 2018. The notion of experience plays to the need for social media sharing”. But not everyone is using social media. Have retailers been overplaying the social aspect of their offer? Going social.

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Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. Covid-19 changed the way we purchase products and services.

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Inside Retail

JUNE 26, 2024

Lisbona’s goal for the Kickstarter campaign she created for Touchland in July 2018 was set at a mere $15,000 and withinjust a few days of the campaign’s launch, Lisbona received over $67,000 in funding, a 450 per cent increase over her original goal. Additionally, there were also 1,500 pre-orders for the product in just one month.

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Inside Retail

APRIL 28, 2023

Federal court judge Brigitte Markovic ruled that Katy Perry’s company Kitty Purry partially infringed the trademark of Katie Taylor’s business, which sells mostly clothes online, by promoting the singer’s products through posts on social media, a court filing out on Thursday showed.

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Inside Retail

JUNE 30, 2021

Australia’s first Indigenous-led online marketplace Welcome to Country is anticipating a boost in sales this week, as lockdowns across the country coincide with a social media competition to raise awareness in the leadup to NAIDOC Week. Driving jobs and economic opportunities.

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Inside Retail

JULY 27, 2023

Hosking stepped down from the role in 2018, with chief operating officer Barry Newstead taking over. Hosking took on the role of CEO and managing director, and the business listed publicly on the Australian Securities Exchange in 2016 off the back of strong international growth.

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Inside Retail

MAY 12, 2021

Mined-diamond giant De Beers launched its lab-grown diamond collection Lightbox in 2018, which include earrings, pendants, rings and bracelets. To build trust with customers, jewellery retailers also had to up the ante on their social media platforms by sharing more stories about themselves and creating deeper connections with followers.

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Inside Retail

MARCH 11, 2024

The brand came back from administration in 2017 to 2018. Rethinking social media metrics Victoria & Woods’ consumers now span generations after its garments found virality on social media and appeal with younger shoppers. I kind of looked at the counterfeits and said, well, it’s relevant out there.

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Inside Retail

AUGUST 12, 2021

Sello argued that the virtual garment concept could limit the waste of consumers buying clothes to wear on social media, citing a 2018 Barclaycard study which found 9% of British shoppers have bought clothes for social media photos, then returned them. “We need to have the shift now in fashion.

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Inside Retail

JANUARY 16, 2022

The move into physical retail is a new one for Savage X Fenty, which the world-famous singer launched online in 2018. Reid said the move makes perfect sense, noting that bricks-and-mortar stores will enable the brand to acquire new customers and engage with its existing online customers and social media followers via a different channel.

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Inside Retail

AUGUST 5, 2024

The brand’s founder and chief executive officer Jing Gao launched the brand in 2018 after realising there was a gaping hole on the shelves of American grocery stores for high-quality and more healthy Chinese condiments. We can create a brand world on the website and on social media,” she said.

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Inside Retail

SEPTEMBER 13, 2021

Among the first brands to kickstart the unusual trend were South Korean cosmetic brand Tonymoly and Samyang instant noodles, which teamed up in 2018. Both are solid content pillars for social media and driving forces for viral content, especially on platforms like YouTube, Instagram, and TikTok. Food collaborations.

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Inside Retail

JUNE 17, 2021

Founded by Australian designer Sylvia Ktori and her business partner Kony Diaman in 2018, Klovia offers bespoke gowns, ethically crafted in its Melbourne atelier, alongside a carefully considered edit of international, designer labels. Where do you see this going in the future? Why buy a look or have one made to only wear once?

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Inside Retail

AUGUST 26, 2021

According to the Australian Human Rights Commission (AHRC), between 2018 and 2019, 61 per cent of employment complaints fell under the Age Discrimination Act. However, alongside these benefits, some challenges arise from having multi-generational teams within the workforce, most notably employees experiencing ageism at work.

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Inside Retail

FEBRUARY 27, 2023

Inditex had 565,027 tonnes of garments on the market in 2021, more than the 528,797 tonnes in 2018, according to its annual report. They launched children’s clothing brand The Campamento in 2018, producing just two, made-to-order collections a year, mostly with organic fibres. So far, Inditex shows no sign of slowing production.

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VMS

JULY 28, 2021

Fast forward to today, and the term “rage quitting” is trending on social media as hourly in-store associates trade up for jobs with better pay, less stress and more upward mobility. Others Like Chipotle have turned to social media platforms like TikTok to reach and recruit Gen Z workers.

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Inside Retail

JUNE 1, 2022

Meta Platforms COO Sheryl Sandberg, whose close partnership with CEO Mark Zuckerberg powered the growth of the world’s biggest social network, is leaving the company after 14 years, she announced in a Facebook post.

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Inside Retail

SEPTEMBER 10, 2024

Initiated in 2018, this project highlights how societal challenges, rather than a lack of self-confidence, contribute to the Dream Gap – where girls start doubting their abilities compared to boys. Reebok’s approach to design and marketing emphasises this message through several key strategies.

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Inside Retail

FEBRUARY 14, 2022

In 2018, the founder of nutrition and weight-loss consultancy Great Ideas in Nutrition told SmartCompany how a multinational healthcare company released a product very similar to hers, leaving her feeling “absolutely powerless”. mall businesses work hard to stand out and define their point of difference, Thorpe explains.

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Inside Retail

DECEMBER 9, 2024

Like Amorepacific, it had previously ventured into China, establishing a business entity and opening 10 outlets in 2018, but later withdrew due to accumulated losses. According to Park, social media platforms like Instagram, YouTube, and TikTok have played a crucial role in K-Beauty’s Golden Age return.

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Inside Retail

DECEMBER 15, 2021

Dubbed “Walk in the Park”, the temporary space opened on December 15, paying homage to the late Virgil Abloh, Louis Vuitton’s men’s artistic director since 2018. . Considered the most influential black designer in fashion, as people learned of his passing, the words ‘Rest in Power’ spread like wildfire across social media.

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