Inside Retail

SEPTEMBER 19, 2021

It puts the best features from social media into one app, creating an online, shoppable destination for beauty fans, without the flashy filter effects. The Supergreat app launched in 2018. Various traditional marketing methods are becoming redundant, due to advances in technology and shorter attention spans.

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Inside Retail

MARCH 19, 2024

The ultra-fast fashion model thrives on data and addictive social media marketing to create insatiable consumer demand. billion in 2018. link] How Shein Built a $66B Fast-Fashion Empire (WSJ) Shifting from fast to ultra-fast fashion has serious environmental and social consequences. How is this even possible?

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Inside Retail

OCTOBER 14, 2021

In 2018 Ruffini launched the Moncler Genius Initiative, a program to raise up independent established designers who align with Moncler’s brand ethos and vision. We’re past the point of marketing to a few social media platforms. Since then, Moncler has emerged as a status symbol.

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Inside Retail

JULY 16, 2024

Social media can be a difficult beast to handle, especially for brand founders presenting as the face of their business. Many direct-to-consumer brands have successfully built consumer awareness by cultivating the founder’s own social media presence.

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Inside Retail

AUGUST 4, 2021

King Coffee opened its first coffee shop in Vietnam in 2018 and has since expanded to more than 50 outlets in the country and overseas. Recently, King Coffee has been focusing its efforts on marketing to a younger demographic, as it veers away from traditional marketing and invests in digital. “To Attracting a younger age group.

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Inside Retail

DECEMBER 8, 2024

Attractive market Geo Holding, the parent company of secondhand clothing retailer 2nd Street, reported strong sales performance in its latest financial statement. Ogasawara added: Contemporary products tend to be popular across luxury secondhand markets. billion yen (US$5.4 billion) and accounted for 28.2 million impressions.

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Inside Retail

OCTOBER 24, 2022

In 2018, specialty vacuum and cleaning retailer Godfreys was delisted from the ASX and bought back by the family of John Johnson, who started the business 90 years ago. One question we’ve [faced] this year is, ‘Why didn’t you come to the market before, and talk to people about what you’re doing.’

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Inside Retail

FEBRUARY 2, 2023

Gap in the market The idea for TheRY came to Davenport a few years ago, after witnessing his daughter’s struggle to find comfortable, effective and stylish compression leggings to wear while pregnant. He reached out to Liu, who quickly recognised the opportunity to take their learnings from 2XU to the maternity wear market. “We

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Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. Covid-19 changed the way we purchase products and services.

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Inside Retail

AUGUST 8, 2022

Australian premium luxury skincare brand Aesop is expanding its presence into Mainland China with its first store to open in Shanghai, it has announced on social media. The brand has operated on Tmall Global since 2018. However, Aesop has not yet disclosed the exact opening date.

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Inside Retail

JUNE 26, 2024

Kicking things off with a Kickstarter campaign Like many indie brands on the market today, a large source of funding was found via Kickstarter, a public funding platform for creative and entrepreneurial projects. Lisbona partially credits the company’s popularity on the video-focused social media platform to its success in the market today.

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Retail Focus

APRIL 4, 2024

Despite being a buzzword, digital transformation has now become a defining element of modern business strategy, and its significance cannot be understated (Achille, Marchessou et Remy 2018). A profound metamorphosis – a digital transformation – is necessary to stay at the zenith of their industries (Rathnayaka 2018).

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Inside Retail

SEPTEMBER 13, 2021

Among the first brands to kickstart the unusual trend were South Korean cosmetic brand Tonymoly and Samyang instant noodles, which teamed up in 2018. The collaboration had limited availability overseas, though, which prompted an online resale market where the products were being listed for twice, even thrice their retail value.

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Inside Retail

AUGUST 22, 2022

However, earlier this month, it drew anger from Chinese social media users after its Spanish Instagram account posted a picture of dolls, one of which it called a “Japanese geisha doll” but which Chinese users pointed out was wearing a qipao dress, a traditional Chinese outfit.

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Inside Retail

NOVEMBER 21, 2022

Established in Hong Kong in 2018 by Paris-born Julien De Preaumont, Le Dessert has quickly gained a reputation for its signature Pavlovas and Charlotte layer cake creations, as well as creative jar desserts and cookies. Social media platforms are at the heart of the company’s customer acquisition and retention strategy.

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Inside Retail

MAY 12, 2021

“It’s counterintuitive but consumer shopping behaviour for jewellery during Covid has dramatically increased,” Marty Hurwitz, founder and CEO of data and research company MVI Marketing Ltd., Jewellery retail giant Pandora last week joined the lab-grown diamonds market with the launch of its Pandora Brilliance collection in the UK.

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Barber Design

DECEMBER 11, 2017

According to Retail Week, consumer spending over the festive period will determine spending in 2018. The notion of experience plays to the need for social media sharing”. But not everyone is using social media. Have retailers been overplaying the social aspect of their offer? Going social.

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Inside Retail

MARCH 11, 2024

But if the challenge at the beginning of her business journey was standing out in a crowded market, three years later, the major challenge is combating counterfeit products, she said. Now Alemais has to try to get to market first with its original designs before the counterfeit market is able to copy and paste its garments into production.

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Inside Retail

SEPTEMBER 10, 2024

Here, we speak with Reebok’s head of marketing based in Melbourne, James Chan, about the collaboration and the brand’s plans to promote the collection to customers. How did Reebok approach the design and marketing to ensure the effective communication of this message? Are there any specific marketing or retail strategies you can share?

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Inside Retail

JUNE 30, 2021

Australia’s first Indigenous-led online marketplace Welcome to Country is anticipating a boost in sales this week, as lockdowns across the country coincide with a social media competition to raise awareness in the leadup to NAIDOC Week. Driving jobs and economic opportunities.

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Inside Retail

JULY 27, 2023

Hosking stepped down from the role in 2018, with chief operating officer Barry Newstead taking over. During these years, the business struggled to gain traction in the rapidly changing e-commerce market. They also claim that their sales and traffic have dropped since the tier system and new fee structure were put into place.

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Inside Retail

AUGUST 26, 2021

Building age diversity in workplaces is a two-for-one deal: employers access a larger portion of the labour market while supporting people’s mental health and wellbeing. Retail is one of the industries that has traditionally relied on this temporary workforce and is being forced to find employees from other parts of the labour market.

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Inside Retail

JANUARY 16, 2022

The move into physical retail is a new one for Savage X Fenty, which the world-famous singer launched online in 2018. Reid said the move makes perfect sense, noting that bricks-and-mortar stores will enable the brand to acquire new customers and engage with its existing online customers and social media followers via a different channel.

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Inside Retail

AUGUST 12, 2021

The niche crypto assets are also capturing the attention of some of the world’s biggest fashion companies, keen to associate themselves with a new generation of gamers – although most of their forays so far are for marketing. The overall size of the NFT wearables market is difficult to establish. SELFIE SHOPPING.

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Inside Retail

JUNE 30, 2021

Started by Estefanía Lacayo and Samantha Tams in 2018, LAFS is all about connecting Latinx designers with key decision-makers in the industry and promoting Latin American talent and innovation to the world. IR: What is the domestic fashion market like in Latin America? The Latin American Fashion Summit (LAFS) aims to change that.

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Inside Retail

MARCH 20, 2024

Australian luggage brand July has confirmed the appointment of luxury marketing professional Alex Anton as its vice president of brand, a newly created role that underscores the retailer’s ambition to become a globally recognised name in the travel space. We need to create better and more beautiful campaigns,” he said.

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Inside Retail

MARCH 20, 2024

Australian luggage brand July has confirmed the appointment of luxury marketing professional Alex Anton as its vice president of brand, a newly created role that underscores the retailer’s ambition to become a globally recognised name in the travel space. We need to create better and more beautiful campaigns,” he said.

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Inside Retail

FEBRUARY 27, 2023

“If you release tonnes and tonnes of clothes, textiles, shoes into the market, you will have to collect it,” he said. Inditex had 565,027 tonnes of garments on the market in 2021, more than the 528,797 tonnes in 2018, according to its annual report. Source: Reuters Around 5.8

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Inside Retail

JUNE 17, 2021

Founded by Australian designer Sylvia Ktori and her business partner Kony Diaman in 2018, Klovia offers bespoke gowns, ethically crafted in its Melbourne atelier, alongside a carefully considered edit of international, designer labels. The reverse logistics is simple with customers booking a return online or via the phone.

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VMS

JULY 28, 2021

Fast forward to today, and the term “rage quitting” is trending on social media as hourly in-store associates trade up for jobs with better pay, less stress and more upward mobility. A tightening labor market means these workers have more and better options than ever before.

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Inside Retail

MAY 9, 2024

Woo attributes his success to his heritage as a South Korean-raised New Yorker, which gave the brand a point of difference and access to an international market from the beginning. In 2018, he began tinkering with product designs that would eventually lead to the launch of his jewellery and accessories brand, OHTNYC.

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Inside Retail

JULY 3, 2022

Founded in Melbourne in 2018, Threadheads is a fast-growing graphic T-shirt brand with more than 240,000 customers in 40 countries and lucrative licensing deals with Warner Bros, Sony Pictures, Unilever, Activision and SEGA. In the case of the Scott Morrison tackle incident, we had that design to market in 24 hours.

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Inside Retail

FEBRUARY 24, 2022

We’ve been in this industry for about three-and-a-half years now, and we’re very fortunate enough to have grown a company that can provide support not just to our market, but to the people inside of it.”. Representation within beauty is a huge talking point, and a point of friction within the market,” Benson said.

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Inside Retail

JULY 13, 2022

While the outcome of the investigation is still uncertain – Bunnings and Kmart maintain that they acted lawfully – the consumer backlash has already begun on social media. But this is far from the first time that retailers have been called out for their questionable use of consumer data , so why does it keep happening?

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Inside Retail

JULY 22, 2024

Finding and filling a white space in the market Despite the differences in Chang, Lisbona and Dixon’s backgrounds — and their paths to launching their brands — one element the three entrepreneurs have in common is their ability to fill a white space in a lifestyle and self-care market that is teeming with competition.

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Inside Retail

SEPTEMBER 5, 2023

Eve’s Adam Founded in 2018, Sydney-based Arms of Eve has largely focused on making locally designed and ethically sourced jewellery for women, but recently it added a men’s range to its offering, which is available across Australia and the United States. And with more demand comes more supply.

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Design Week

JUNE 16, 2021

According to the museum’s curator of 20th century and contemporary furniture Johanna Agerman Ross, these themes were conceived in autumn 2018. From Kim Kardashian to the labour market. “She uses social media as a tool to make a product that is hugely successful and deeply compelling.”

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