As more jewellery brands embrace lab-grown diamonds, some fear oversupply
Inside Retail
OCTOBER 5, 2023
In 2018, the US Federal Trade Commission (FTC) shifted its definition of what could be marketed as a diamond, stating that it “is no longer accurate to define diamonds as ‘natural’ when it is now possible to create products that have essentially the same optical, physical and chemical properties as mined diamonds”.
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