Remove 2018 Remove Consumer Remove Social Media
article thumbnail

Webjet in legal battle over flight price misrepresentation

Inside Retail

Webjet is facing legal proceedings for allegedly misrepresenting the minimum price of airfares on its app, email marketing, and social media posts. This happened in 382 bookings between November 1, 2018 and June 25, 2024, resulting in passengers being forced to pay more or facing cancelled bookings at a potential loss.

article thumbnail

Covid-19 drives 700% jump in social media shopping in Australia

Inside Retail

The amount Aussies are spending through social media shopping has soared 700% over the past two years, with Gen Z and Millennials leading the way. According to the report, spending on social media shopping in Australia is up 700%, compared to 2019, with 25% of Aussies saying they now use social media for shopping.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Lush left social media in 2021. Here’s why – and what happened next

Inside Retail

More than ever, consumers are aware and conscious of these topics. Key events such as the Facebook/Cambridge Analytica scandal back in 2018, have been pivotal in opening the public’s eyes to the shady practices used by big tech to collect our private data.

article thumbnail

Samsung Australia fined $14 million over false water-resistance claims

Inside Retail

Samsung Australia admitted to misleading buyers of some of its ‘Galaxy’ phones about the water-resistance level, the Australian Competition & Consumer Commission (ACCC) said. The regulator had first sued the company in July 2019. The offending ad (Image: ACCC).

article thumbnail

How the founder of Mingle continues to disrupt the FMCG industry

Inside Retail

Since its founding, Mingle has enjoyed a series of magic marketing moments that have helped catapult the brand into supermarket aisles and consumer pantries. Simultaneously, Evans focussed on building an e-commerce shopfront and social media profiles that could capture prospective customers from word-of-mouth marketing. “I

article thumbnail

Ultra-fast fashion is undermining efforts to make the industry more sustainable

Inside Retail

The amount of natural resources consumed and waste produced is snowballing. And let’s not forget the power of consumers. These online, direct-to-consumer brands exploded in popularity during lockdowns, with Shein holding the title of the world’s most popular brand in 2020. billion in 2018. Cheap clothing at what cost?

Fashion 246
article thumbnail

What brands can learn from the Béis Wash marketing strategy

Inside Retail

The evolution of once seemingly functional items, such as luggage, shoes and the humble water bottle, into status symbols, has led particular brands to develop cult followings and created opportunities for new products and services that cater to these consumer obsessions. The #airportoutfit has amassed over 690.3 I know what I want.

Strategy 246