Exclusive: Welcome to Myer’s new Virtual Store
Inside Retail
OCTOBER 19, 2021
Litmus Retail Group has partnered with Myer on a physical showroom concept that will enable the department store to display big and bulky products, such as treadmills, e-scooters and stand-up desks, and track how consumers are engaging with them to inform future buying decisions. Digitally led showrooms.
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