Inside Retail

SEPTEMBER 15, 2022

The brand was founded by McKeown, a former publicist, and Sarah Ellison, a former style editor at Real Living , in 2017 to fill a gap in the market for designer furniture that didn’t break the bank. . The first month, our ‘Muse’ sofa became the best-selling sofa at DWR, which kind of blew our minds,” McKeown said. From Australia to the world.

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Design Social Media Color Strategy 244

Inside Retail

JULY 31, 2024

Beyond its website, Officeworks is invested in continuing its printed and digital catalogues and magazines that, “deliver content and inspiration via our own – and our partners’ – social media channels,” Hunter added.

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Inside Retail

MARCH 20, 2024

million views in over 29,800 posts on TikTok, which is proof of the social media trend of documenting the aesthetics of everyday items. Founded in 2017 by Eugene Cheng and Chase Maccini, it caters to consumers who want to keep their much-loved kicks clean. The #airportoutfit has amassed over 690.3

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Inside Retail

FEBRUARY 20, 2024

Having lived predominantly or entirely with the internet, these generations are the most likely to purchase via social media compared to older generations. Future generations’ sleeping sound Teddy Australia is the brainchild of Marc Levin, who co-founded the brand with his childhood friend Daniel Hoffman in December 2023. “In

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Inside Retail

AUGUST 4, 2021

She embarked on her own journey after their separation in 2017 and a year later, she opened her first King Coffee café. To reach our customers, we focused our efforts largely on social media, new media as well as e-commerce platforms,” Thao said.

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Inside Retail

APRIL 22, 2021

Sitting in the audience at Fashion Tech Forum Los Angeles in October 2017 musician will.i.am Platforms that we may consider being a waste of time such as computer games, content streaming sites, and social media apps, are normal environments where kids thrive, socialise, create, and develop important skills.

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Social Media Fashion Apparel Location 217

Inside Retail

JANUARY 20, 2022

To celebrate the Year of the Tiger, streetwear brand Superdry is unveiling its annual Lunar New Year collection via social media platforms Weibo, WeChat and Little Red Book (LRB). LRB’s audience may be smaller, but users do tend to spend big on the platform.

Social Media 130

Social Media Promotion Advertising Marketing 130

Inside Retail

MAY 1, 2023

Australian streetwear brand Geedup is known for its monthly drops of hoodies, track pants and other apparel that regularly sell out in minutes, its opulent campaign videos featuring fast cars and flashy watches, and its behind-the-scenes posts on social media. In 2017, with a daughter on the way, it became too much. “I

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Social Media Apparel Fashion Expansion 246

Barber Design

NOVEMBER 22, 2016

We’d really like to put it all behind us by taking a look at some of the big customer experience innovations in store for retailers in 2017. She suggests that many more physical stores and storefronts will be consistent across all channels – including social media, e-commerce, apps and in store.

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Inside Retail

JANUARY 11, 2024

There are countless examples of how social media virality, especially on TikTok, has helped lift a company’s profits in unprecedented ways, from the sale of fragrance products via #perfumetok to antacids via #hotgirlswithstomachissues. The simple answer is the power of female influencers.

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Social Media Department Stores Marketing Consumer 130

Retail Focus

APRIL 4, 2024

Luxury brands aim to create a customer experience that is seamless and consistent across physical stores, online platforms, mobile apps, and social media. Luxury brands are increasingly using customer data and artificial intelligence to offer highly personalised shopping experiences (Economist 2017).

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Social Media Strategy Balance Engagement 147

Inside Retail

APRIL 3, 2024

Here, Alias Mae’s general manager Kendra Anastasiadis speaks to the evolution of the business, which she joined in 2017 as the customer service and wholesale manager, how it diversified into direct-to-consumer (DTC) e-commerce, and what is next for the business. We stand out because we know what we stand for… good quality shoes.

Marketing 178

Marketing Social Media Management Boutique 178

Inside Retail

MARCH 11, 2024

The brand came back from administration in 2017 to 2018. Rethinking social media metrics Victoria & Woods’ consumers now span generations after its garments found virality on social media and appeal with younger shoppers. I kind of looked at the counterfeits and said, well, it’s relevant out there.

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Fashion Social Media Marketing Balance 130

Inside Retail

JULY 21, 2021

Chanel podcast in 2017, featuring some of the brand’s iconic visionaries, including Karl Lagerfeld. As a broadcaster or content producer, podcasting has many advantages over YouTube and other types of social media because there’s no need for a camera, makeup, lighting equipment, video editing skills or even to show your face.

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Social Media Light Target Market Marketing 246

Inside Retail

JUNE 28, 2021

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared.

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Customer Retention Engagement Advertising Consumer 221

Barber Design

MARCH 16, 2017

Social Marketing for Social Engagement. Social media marketing is flourishing. Use things that will attract a response – such as a call to action – and make sure you study your social media insights and analytics to see what works and what doesn’t and tailor your campaigns accordingly.

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Strategy Social Media Engagement Marketing 52

Inside Retail

AUGUST 7, 2022

The brand has a strong social media presence, with around 570,000 followers on Instagram, and is stocked in over 2000 retailers in 60 countries worldwide. That comes from social media and surveys and doing expos and trade shows. And they were very quick to tell us,” she said. We get such great intel from them.”.

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Social Media Apparel Expansion Space 130

Inside Retail

JUNE 10, 2021

Burberry’s ‘Store in the Sky’ is a great example of the unique shopping experiences Farfetch creates for its luxury brands, leveraging data and the Store of the Future suite of technologies developed in 2017. It’s clear Farfetch incorporates social media to its fullest potential, playing to the strengths of each platform.

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Social Media Fashion Boutique Engagement 130

Inside Retail

MAY 29, 2022

Social commerce is another rising trend, as it allows consumers to make purchases through social media channels such as Facebook, Instagram, TikTok, Zalo, etc. Social commerce promises incredible potential driven by strong collaboration with influencers. per cent, against 1.3 per cent for its closest competitor.

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Social Media Consumer Shopping Engagement 130

Inside Retail

SEPTEMBER 10, 2024

After discontinuing its paper mailer in 2017, the J Crew catalogue is back. Moreover, with the cost of advertising on social media rising – without the promise of conversion – it’s not surprising that brands are looking to reach consumers in new and old ways.

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Fashion Social Media Department Stores Consumer 147

Inside Retail

AUGUST 8, 2023

In 2017, Louis Vuitton caused a stir in the luxury industry by partnering with the New York skateboarding brand Supreme. During the 1990s, the media called lone children “ little emperors ” because they became the sole recipient of the family’s attention and financial support. Collaborations are instantly recognisable in social media.

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Social Media Fashion Consumer Strategy 130

Inside Retail

JUNE 2, 2021

According to CBNData, between 2017 and 2019 alone, purchases of eye beauty devices on TMall by those born after 1995 and those born after 2000 has increased 67-fold. The influence of social media. Late nights and “staying-up culture (????)” The male grooming market continues to grow. There are about3.5

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Social Media Marketing Consumer Gifts 130

Inside Retail

AUGUST 18, 2022

To achieve this, Iozzi is taking a different approach to marketing Replay than Superdry, which is heavily reliant on social media platforms, particularly TikTok. However, it can also be hard for international brands to replicate their success overseas. Hampson said the team managing Replay would seek to avoid these pitfalls.

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Expansion Planning Social Media Fashion 130

Inside Retail

MAY 13, 2024

So I started the Sneaker Laundry and we were Australia’s first sneaker care shop in 2017,” he told Inside Retail. We’ll be providing all our tips and tricks, but localised in Thai over time via our social media channels to hopefully encourage better sneaker care,” he noted.

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Social Media Location Marketing Planning 147

Inside Retail

OCTOBER 5, 2021

For example, our heel Kobarah is a colourful piece of EVA [ethylene-vinyl acetate] that snakes around the foot and has really resonated on social media. We’ve been fulfilling Camper.com orders from our Australian stores since 2017 and expanded our local e-commerce fulfilment capacity that same year.

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Inside Retail

MARCH 20, 2024

trillion in 2022 and grew at a CAGR of 8 per cent from 2017 to 2022. Estimates suggest China’s social commerce market enjoyed a 40.25 By 2025, Douyin, a short-form video platform, like TikTok, is expected to become the largest Chinese social media platform and brands are actively seeking to tap into it for social commerce.

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Retail Marketing Marketing Social Media Consumer 130

Inside Retail

AUGUST 27, 2023

In 2015, the more financially accessible Marc by Marc Jacobs line was pulled back, and LVMH shut down the brand’s menswear department in 2017. However, in recent years, Marc Jacobs has been making a comeback, both on social media and in sales revenue.

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Social Media Line Fashion Consumer 130

Inside Retail

APRIL 14, 2024

So, it came as a surprise to some when the LVMH-owned retailer announced on its Korean social media accounts that it would be gradually terminating all its operations in South Korea, including its app, online store, and physical stores, beginning May 6.

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Inside Retail

OCTOBER 25, 2022

We also opened stand-alone stores in Los Angeles and New York in 2016 and 2017. When the boys started the business in 1999, there was no social media. It’s probably why this iteration has been more successful than previous ones, because we’ve had the resources to get there. Can you share what that looks like today?

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Fashion Flow Location Planning 243

Inside Retail

MAY 14, 2024

Cessario came up with the name Liquid Death and applied for the trademark in 2017, before officially launching the brand in 2019. Within an hour of the collab going live, it was sold out and social media impressions of the collection’s marketing campaign went through the roof.

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Strategy Advertising Marketing Social Media 130

Inside Retail

NOVEMBER 8, 2023

In an age when consumers are becoming more and more immersed in the world of social media and video content, the humble book shouldn’t really stand a chance. So, it’s surprising to learn that the market for books, and bricks-and-mortar bookstores, is actually growing. billion in 2023 to US$21.17 billion by 2027.

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Social Media Perspective Marketing Location 130

Inside Retail

AUGUST 3, 2023

The burger chain released the menu item, which it first introduced in 2017, along with a collection of limited-edition merchandise that was only available at certain activation sites. On the social media front, Burger King ventured into the TikTok space in August 2022, and the brand has garnered 52,000 followers and 1.1

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Inside Retail

JULY 13, 2022

While the outcome of the investigation is still uncertain – Bunnings and Kmart maintain that they acted lawfully – the consumer backlash has already begun on social media. The first experiment was using it with KFC and Alibaba, where people could smile to pay back in 2017,” Marian told Inside Retail.

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Consumer Social Media Tailored Advertising 147

Inside Retail

FEBRUARY 22, 2023

Yet consumer demand is not wavering and fashion trend cycles are shorter than ever due to social media, fast fashion, and technology. The store is media Doug Stephens’ book Reengineering Retail was published in 2017. Known as The Retail Prophet, Stephens included a section called The Store is Media.

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Strategy Fashion Advertising Apparel 147

Inside Retail

NOVEMBER 21, 2022

In 2017, Coles initiated its Quiet Hour in response to a customer’s suggestion for a more accessible, low-sensory shopping experience. I didn’t feel anxious (like I often do) after leaving a retailer, I posted to social media about my positive experience and have since told many people about it”.

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Social Media Shopping Layout Texture 130

Inside Retail

DECEMBER 15, 2021

Considered the most influential black designer in fashion, as people learned of his passing, the words ‘Rest in Power’ spread like wildfire across social media. During an interview in 2017 hosted by Show Studio, Abloh described Kim Jones, Louis Vuitton’s men’s artistic director at the time, as a friend and mentor.

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Fashion Artistic Art Social Media 130

Parcel Pending

JANUARY 7, 2022

The retail industry is caught in the throes of supply chain bottlenecks, labor shortages, and material scarcity – all while consumers are really starting to embrace social media for online shopping. The Gap Between Inspiration and Conversion on Social Media. Four Strategies for Improving Social Commerce.

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Social Media Sporting Goods Consumer Shopping 52