Showfields and the bankruptcy of the ‘most interesting store in the world’
Inside Retail
OCTOBER 15, 2023
How Showfields veered off course Showfields was co-founded in 2017 by Katie Hunt, Tal Zvi Nathanel , and Amir Zwickel. It acted as a platform for consumers to interact with and learn about a rotating variety of omnichannel and digitally native brands, by way of QR codes. Did we execute everything perfectly? We have learned so much.”
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