Inside Retail

MAY 1, 2024

It is removing all non-electric bikes from its offering and reversing course on its direct-to-consumer strategy as it looks to expand its market share. Honing the product for growth Moving forward, Lekker’s strategy is to be fully impact-driven and its focus on e-bikes is a big part of this.

Contrast 251

Contrast Strategy Marketing Consumer 251

Inside Retail

JANUARY 4, 2024

The company said the funding will help accelerate its global expansion strategy, targeting more than $300 million in revenue and nearly 1000 stores worldwide by the end of this year. Founded in 2016, Oakberry currently has approximately 700 stores across more than 40 countries.

Expansion 162

Expansion Strategy Planning Management 162

Inside Retail

FEBRUARY 20, 2025

When Matilda first met Don in 2016, I had absolutely no interest in Stax, she told Inside Retail. Appealing to a more fashion-forward consumer, Secondleft offers limited-edition capsules and activates a dual-brand strategy that positions the business as a lifestyle brand, allowing it to capture a broader audience.

Fashion 147

Fashion Engagement Expansion Space 147

Inside Retail

JULY 17, 2023

Founded in 2016, luxe-for-less beauty brand MCoBeauty has seen massive growth over the past several years, and is expecting revenue growth of up to 90 per cent in 2023. That’s really our brand strategy. SS: It depends on the strategy, really. Now, we’re the number-one-selling brand in Woolworths and Big W.

Expansion 245

Expansion Advertising Social Media Strategy 245

Inside Retail

JULY 21, 2022

Take Crocs, for example, which managed to transform its entire customer perception from ‘cringe’ to ‘must-have fashion statement piece’, with the implementation of a clear brand-led strategy. Calling Crocs a meme back in 2016 would have been no major exaggeration. As I like to say, we needed to turn this from a meme to a dream.”.

Strategy 246

Strategy Marketing Consumer Concept 246

Inside Retail

MARCH 26, 2024

Shelley Sullivan: We are following the same strategy in the US. IR: Previously you mentioned the strategy was almost entirely digital, did this end up being the the case entering the US? It is a tried-and-tested model for the brand; influencer marketing is a major element of the launch strategy. SS: Six per cent. SS: Absolutely.

Marketing 246

Marketing Strategy Planning Consumer 246

Inside Retail

JUNE 8, 2021

We chat with co-founder Rama Suparta about the brand’s omnichannel strategy and its new mobile app and try-on service. IR: How would you describe Saturdays’ omnichannel strategy? RS: Saturdays has been leading the direct-to-consumer (DTC) revolution in Indonesia since introducing its eyewear in 2016.

Expansion 264

Expansion Shopping Planning Strategy 264

Inside Retail

MARCH 20, 2023

Following its launch in Australia in 2016, Danish retail group Bestseller has firmly entrenched its presence in the retail market, with the company making strides in its sustainability and circularity initiatives. She contended that this strategy would ensure the financial stability of Bestseller, as well as the group’s partners.

Fashion 236

Fashion Expansion Department Stores Strategy 236

Inside Retail

JANUARY 13, 2025

Much like its foray into the US, Martinez said, Farm Rio would need to develop a fully formed strategy across merchandising, marketing and brand positioning to ensure its offering met the needs of that consumer base.

Fashion 130

Fashion Expansion Pattern Apparel 130

Inside Retail

MARCH 29, 2022

Brady joined the company in 2016 and has worked in a range of roles across finance, commercial and strategy before moving to leadership positions. She is also the company’s CFO and the group executive responsible for strategy. She starts her new role on September 1.

Strategy 130

Strategy 130

Inside Retail

JUNE 27, 2024

In 2016 Hairis quit her retail job to focus on Bydee, “I thought, okay, well, I can make a career out of this,” she said. Localising the website was one strategy Hairis credits for optimising its international growth following the boom. In August 2020, Bydee moved from a three-by-three-metre space into a 200sqm warehouse. “We

Fashion 263

Fashion Marketing Strategy Tailored 263

Inside Retail

MAY 5, 2021

StockX will need to ensure they have a solid marketing strategy targeting locals or else sneakerheads will go to who they know, eBay and Sneaker Con,” she said. The whole approach is quite interesting,” Danny Lattouf, chief strategy officer, at The General Store, told Inside Retail. Not just sneakers.

Marketing 246

Marketing Strategy Fashion Location 246

Inside Retail

JUNE 22, 2023

In 2016, Truth in Advertising filed a lawsuit against Adore Me, then an independent company, for its VIP membership pricing program. Ranjan Roy, Adore Me’s vice president of strategy, said the allegations related to the company’s practices between at least 2012 to 2016, before the retailer was acquired by Victoria’s Secret.

Advertising 228

Advertising Specialty Retailers Consumer Merchandising 228

Inside Retail

DECEMBER 18, 2024

Pooling together the US$100,00 they received from selling Obi in 2016, Goodwin and Lester dived back into the world of healthy sodas and ended up hitting a grocery retail jackpot. By the end of 2024, the brand is set to hit US$500 million in sales, over double the US$200 million Olipop generated in 2023.

Marketing 130

Marketing Perspective Consumer Advertising 130

Inside Retail

NOVEMBER 18, 2024

Charbit joined Kering in 2012 as product strategy director of Saint Laurent and became CEO of Balenciaga in 2016. Charbit will succeed Francesca Bellettini, Kering’s deputy CEO, who will then focus on the brand development of all Kering fashion, leather goods and jewellery houses.

Fashion 130

Fashion Strategy Accessories Accessories 130

Inside Retail

MAY 31, 2021

In 2016, the Federal Government legalised growing cannabis for medicinal and scientific purposes and legalised the use of medicinal cannabis, and attitudes towards the legalisation of recreational cannabis use in Australia are changing.

Boutique 246

Boutique Shopping Art Display 246

Barber Design

JANUARY 24, 2017

Here is our 2016 Barber branding and retail design review: January. The eccentric storeowners and their unusual retail strategy are a treat to watch! 2016 Retail Design Expo. Also in March we found time to showcase our work at the 2016 Retail Design Expo in London’s Olympia. 2016 VM and Display Show.

Retail Design 52

Retail Design Design Interior Display 52

Inside Retail

AUGUST 30, 2024

million tonnes of food waste annually, and the National Food Waste Strategy targets to reduce this by half by 2030. “We Launched in Denmark in 2016, the marketplace has more than 100 million registered users in 18 countries and has helped save over 350 million meals from going to waste. Australia records more than 7.6

Strategy 147

Strategy Consumer Other 147

Inside Retail

JULY 25, 2023

The first signs of trouble under Wesfarmers’ leadership occurred in 2016, when then managing director Stuart Machin resigned amid an investigation into the business’ inflated HY16 figures. Machin himself had been hired in 2013, following Inman’s exit to Officeworks, to transform and reinvigorate Target.

Department Stores 246

Department Stores Apparel Management Marketing 246

Inside Retail

AUGUST 31, 2023

Consumers hold firm expectations that environmental sustainability and social responsibility should be at the forefront of everything from executive strategy, to day-to-day operations. This is set to become even more important as Gen Z becomes the dominant consumer audience.

Fashion 264

Fashion Consumer Management Advertising 264

Inside Retail

JUNE 9, 2021

Williams last year, welcomed Willingham’s appointment, and said his role will be critical in accelerating the brand’s new growth strategies across digital and international markets. Before DDB, Willingham was the global director on the Nike brand at Wieden + Kennedy, overseeing campaigns for the 2016 Olympics and 2018 World Cup, among others.

Advertising 32

Advertising Strategy Management Curate 32

Inside Retail

JULY 6, 2021

Jeanswest previously won the Roy Morgan Customer Satisfaction Awards in 2016 and 2017, but Yeung said this time was particularly significant. He told Inside Retail that strategy hasn’t changed, “even during these difficult times”. Without [our customers and our team], we wouldn’t have come this far. Baby steps .

Management 246

Management Layout Location Planning 246

Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

MAY 16, 2024

A key moment came in 2016 when Philpott was sent a metre of striking cobalt blue ‘crinkle’ fabric to experiment with by its supplier, who just so happened to be the inventor of the original crinkle fabric in London. It was even featured in the 2016 Sports Illustrated Swim Edition. Sell-through at retail is everything,” Philpott said.

Marketing 147

Marketing Fashion Boutique Flow 147

Inside Retail

JANUARY 23, 2025

After forging a successful corporate career as a strategy and marketing executive for Japanese tech company Brother International, Lewisham was inspired to reflect on the potentially harmful ingredients in the skincare she was using after a series of personal events. Inside Retail : How did you come up with the concept for your brand?

Beauty and Health 130

Beauty and Health Marketing Department Stores Engagement 130

Inside Retail

JANUARY 23, 2024

Swiish was founded by sisters Sally Obermeder and Maha Corbett in 2016 with a single superfood powder; now, they offer dozens of acclaimed products. Swiish takes an inside-out approach to wellness with its supplement range and now it has extended its holistic approach to beauty with a skincare range.

Beauty and Health 256

Beauty and Health Consumer Line Promotion 256

Inside Retail

OCTOBER 21, 2021

Akeroyd has served at Versace as CEO since June 2016, helping the brand reorganise and accelerate its growth. Prior to Versace, he was CEO at Alexander McQueen from 2004 to 2016. Ms Nason shares the values and passion of our team, and has the experience, skills and networks to make a real contribution to our sustainability strategy.

Department Stores 130

Department Stores Fashion Flow Strategy 130

VMS

AUGUST 10, 2021

McCollam retired from Best Buy, where she served as Executive VP, in 2016. As president and CFO, she assumes responsibility for finance, corporate strategy, information technology, supply chain operations and property development. She is credited as one of the architects behind the brand’s Renew Blue transformation.

Visual Merchandising 100

Visual Merchandising Merchandising Strategy Design 100

Inside Retail

OCTOBER 6, 2021

Our option was to change our product strategy. One of the biggest turning points was when we decided to embark on selling online with e-commerce platform, Shopee, in 2016. Our option was to change our product strategy. Unfortunately, trends shifted, and the batik trend was falling behind in 2013. 10.10, 11.11, 12.12

Fashion 130

Fashion Color Expansion Other 130

Inside Retail

APRIL 26, 2024

In 2016, he hired Katharina Kuehn, a neuroscientist, to embed deep customer insights into the business strategy, and subsequently named her chief strategy officer of Winning Group, leading the company to overhaul its approach to hiring, training and productivity. I tend to work late into the evening,” he said. “I

Strategy 147

Strategy Shopping Engagement Marketing 147

Inside Retail

SEPTEMBER 10, 2024

The strategy behind the catalogue relaunch is not a hail mary to return J Crew to its former glory – the company’s sales are close to US$3 billion this year, according to its CEO Libby Wadle – but rather to evoke a sense of nostalgia amongst customers and reposition itself as the pioneer of all-American style.

Fashion 147

Fashion Social Media Department Stores Consumer 147

Inside Retail

AUGUST 20, 2024

Once considered a lost cause, the business has gone from strength to strength since embracing a ‘lowest price’ strategy following its acquisition by Wesfarmers in 2007. We have gone in as the brand that sits underneath Zellers, so the go-to-market strategy has been to leverage the Zellers brand.

Social Media 262

Social Media Marketing Department Stores Promotion 262

Inside Retail

AUGUST 12, 2021

However, the market remains extremely competitive so coming up with a differentiated offer that has clear customer focus and a strong distribution strategy will be key to future success.”. In March of this year, Adidas unveiled its 2025 ‘Own the Game’ strategy designed to significantly increase sales and profitability and build market share.

Strategy 130

Strategy Apparel Marketing Consumer 130

Inside Retail

AUGUST 12, 2021

However, the market remains extremely competitive so coming up with a differentiated offer that has clear customer focus and a strong distribution strategy will be key to future success.”. In March of this year, Adidas unveiled its 2025 ‘Own the Game’ strategy designed to significantly increase sales and profitability and build market share.

Strategy 130

Strategy Apparel Marketing Consumer 130

Inside Retail

NOVEMBER 14, 2023

In the spring of 2016, the two opened the first location of The Ripped Bodice, one of the first and only romance-focused bookstores in the US, in Culver City, California. Inside Retail : You and your sister originally launched The Ripped Bodice in 2016 in Los Angeles.

Social Media 130

Social Media Location Gifts Curate 130

Inside Retail

SEPTEMBER 9, 2021

Cotton On’s online-only sustainable label, Ceres Life, which focuses on using organic and recycled fabrics in its clothes, has named former group strategy manager Steph Nolan its general manager. Smith was integral to Kogan’s IPO in 2016, and worked with KPMG’s advisory team on mergers, acquisitions and corporate transformations.

Strategy 130

Strategy Management Marketing Planning 130

Inside Retail

DECEMBER 19, 2022

Read below for a brief explanation of the origins of this trend, some examples we’re seeing leading the way, and how you can pivot your brand’s strategy to take full advantage of this cultural current. In 2016 they partnered with Kevin Hart through their campaign ‘Run with Hart’. The pandemic mindset-shift for fitness.

Beauty and Health 246

Beauty and Health Advertising Social Media Other 246