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How soda brand Olipop leverages pop-culture moments to grow

Inside Retail

Pooling together the US$100,00 they received from selling Obi in 2016, Goodwin and Lester dived back into the world of healthy sodas and ended up hitting a grocery retail jackpot. By the end of 2024, the brand is set to hit US$500 million in sales, over double the US$200 million Olipop generated in 2023.

Marketing 130
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How Taking Shape is leveraging backend efficiency gains to grow overseas

Inside Retail

It launched a local online offering in the UK in March 2021, after a previous foray ended with the closure of 30 bricks-and-mortar stores in 2016. From a delivery perspective, it makes sense to deliver to those jurisdictions from the UK.”. That’s possible from a financial perspective.”.

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Why Nike is putting used sneakers back on the shelf

Inside Retail

From a customer perspective, resale is driven by a wish to get one’s hands on desirable fashion items at a lower price as well as experiencing the fun of treasure hunting for something unique,” Anna Forster, sustainability strategist and co-founder of The Purpose Agents, told Inside Retail.

Fashion 264
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Meet the power couple behind Stax and Secondleft

Inside Retail

When Matilda first met Don in 2016, I had absolutely no interest in Stax, she told Inside Retail. They envision an incubation model, to discover and nurture talent who will bring fresh perspectives to continue the brands innovation.

Fashion 147
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How a new and improved Koko Black is gearing up for Christmas

Inside Retail

Koko Black owner Simon Crowe, who is also the co-founder and managing director of Grill’d, bought the business out of administration in 2016 after identifying its potential as a great brand, with quality, artisanal products. It is also looking to expand on its 15 stores, with a new Westfield Sydney store opening this month.

Gifts 244
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How retailers are tackling gender inequality this IWD

Inside Retail

Mimco has been working with Our Watch since 2016 and to date it has raised over $1.6 The majority of IWD events lack new perspectives and deep, value-adding conversations because of the lack of intersectionality in their speakers (and, therefore, audiences),” Bonney wrote. million for the not-for-profit.

Balance 245
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Skin deep: Why Camilla and Marc, H&M and Jurlique are embracing ageing

Inside Retail

In 2016, H&M selected then 60-year-old model Gillean McLeod as the star of its swimwear collection. We were not expecting it but from a consumer insights perspective we couldn’t be happier.”. She shows that style is ageless and keeps encouraging people to show who they are with fashion — and to have fun at the same time.”

Fashion 246