Inside Retail

AUGUST 22, 2024

During the 2016 Rio Olympics, the story of US gymnast Simone Biles captivated audiences. These shifts manifest in various ways, from increased consumer spending to innovative marketing strategies. Limited-edition items and memorabilia become highly sought after, creating a lucrative market for retailers.

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Inside Retail

JULY 21, 2022

Brand experience has often been sidelined as a marketing tactic, rather than being seen as a stand-alone strategic focus. Take Crocs, for example, which managed to transform its entire customer perception from ‘cringe’ to ‘must-have fashion statement piece’, with the implementation of a clear brand-led strategy. billion ($3.3

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Inside Retail

JANUARY 13, 2025

The two decided to fill in the white space themselves and started with a small booth at an independent fashion market. Over the past 10 years, the team has focused on growing in the US market. With the right design formula, sales from the US market have exponentially grown to where they now make up nearly half of Farm Rios profits.

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Inside Retail

JULY 17, 2023

Founded in 2016, luxe-for-less beauty brand MCoBeauty has seen massive growth over the past several years, and is expecting revenue growth of up to 90 per cent in 2023. That’s really our brand strategy. IR: Are you approaching that market differently than you would approach Australia and New Zealand? SS: We’re not.

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Inside Retail

DECEMBER 18, 2024

According to analysis firm Grand View Research , the North American prebiotic and probiotic soda market generated US$191.7 The market is expected to grow at a compound annual growth rate of 8.1 One brand standing out in this growing market is Olipop. million of revenue in 2023. per cent from 2024 to 2030.

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Inside Retail

JUNE 27, 2024

Brands that take a strategic customer-centric approach can benefit from what funds customers do have and with ‘Euro summer’ heating up – Bydee is investing in meeting market demand with a localised approach. This was achieved by tapping into the travel-inspired swimwear niche and pivoting the expansion to markets that resonated.

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Inside Retail

DECEMBER 9, 2024

South Korea’s beauty conglomerate Amorepacific announced at its recent Investor Day that it is shifting focus from China to the US and European markets while seeking new brand acquisitions. China, which generated half of the company’s Asian revenue in 2023, has diminished as a key market. billion won (US$85.3

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Inside Retail

JANUARY 4, 2024

Brazilian-founded Acai brand Oakberry is planning to expand its store network across many markets, including Australia, after raising $100 million (US$67 million) in Series C funding. The brand is now exploring co-investment opportunities in Australia and Portugal as additional priority markets for funding allocations.

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Inside Retail

MAY 5, 2021

Global sneaker resale site StockX has opened its first Australian authentication centre in Melbourne as it looks to improve the buying and selling experience for local users in an increasingly competitive global sneaker market. In many cases, you can pay for at least two of them when selling the third in the resale market.

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Retail Focus

NOVEMBER 15, 2021

Still a relative newcomer to the global beauty industry, Freshly Cosmetics was established in 2016 and has already been used more than a million people across 20 countries throughout Europe as well as China. The brand has a very clear vision and purpose and the company are led and guided by pioneers in R&D for natural cosmetics.

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Inside Retail

JUNE 8, 2021

We chat with co-founder Rama Suparta about the brand’s omnichannel strategy and its new mobile app and try-on service. IR: How would you describe Saturdays’ omnichannel strategy? RS: Saturdays has been leading the direct-to-consumer (DTC) revolution in Indonesia since introducing its eyewear in 2016.

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Inside Retail

MAY 7, 2023

The 7-Eleven Holdings board’s decision to seek a buyer for its network of about 750 retail outlets continues a seismic restructuring of the convenience retail market in Australia. 7-Eleven has indicated a $2 billion price tag for its 9 per cent market share in fuel sales and market-leading national convenience store network.

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Inside Retail

JANUARY 23, 2025

After forging a successful corporate career as a strategy and marketing executive for Japanese tech company Brother International, Lewisham was inspired to reflect on the potentially harmful ingredients in the skincare she was using after a series of personal events. IR : How does Emma Lewisham fill a white space in the beauty market?

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Inside Retail

MARCH 20, 2023

Following its launch in Australia in 2016, Danish retail group Bestseller has firmly entrenched its presence in the retail market, with the company making strides in its sustainability and circularity initiatives. She contended that this strategy would ensure the financial stability of Bestseller, as well as the group’s partners.

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Inside Retail

JULY 25, 2023

Compared to its sister brand Kmart, which has seen its market share grow exponentially in the past decade, Target has been suffering a slow decline, with its position in the middle of the market – not quite as value-based as Kmart, and not quite as high-end as Myer – making matters worse.

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Inside Retail

AUGUST 20, 2024

Once considered a lost cause, the business has gone from strength to strength since embracing a ‘lowest price’ strategy following its acquisition by Wesfarmers in 2007. IR : How have you been going to market in terms of the marketing side? per cent jump on the prior corresponding period. This was about 18 months ago.

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Inside Retail

MAY 31, 2021

In 2016, the Federal Government legalised growing cannabis for medicinal and scientific purposes and legalised the use of medicinal cannabis, and attitudes towards the legalisation of recreational cannabis use in Australia are changing. In many states, products and marketing assets cannot be visible from outside the store.

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Inside Retail

JUNE 22, 2023

Savage X Fenty’s marketing also informed customers that those charges could be used as purchase credits without telling them that the credits only applied to purchases of $49.95 In 2016, Truth in Advertising filed a lawsuit against Adore Me, then an independent company, for its VIP membership pricing program.

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Inside Retail

MAY 16, 2024

In 2011, Australian swimwear label Bond-eye re-entered the market, after taking a hiatus for several years to recalibrate. Brand identity for strong, scalable growth Today Bond-eye is known for its balance between function and aesthetic, impeccable quality and aspirational marketing campaigns. A major factor is that Bond-eye sells.

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Inside Retail

JUNE 9, 2021

Williams hires new chief marketing officer. Williams as chief marketing officer. Williams last year, welcomed Willingham’s appointment, and said his role will be critical in accelerating the brand’s new growth strategies across digital and international markets. He will start on the new role in the coming weeks.

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Inside Retail

JANUARY 23, 2024

Swiish was founded by sisters Sally Obermeder and Maha Corbett in 2016 with a single superfood powder; now, they offer dozens of acclaimed products. Swiish stands out because we are leaders, not followers. We have been at the forefront of wellness since we started,” Obermeder told Inside Retail.

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Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

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Inside Retail

AUGUST 31, 2023

Consumers hold firm expectations that environmental sustainability and social responsibility should be at the forefront of everything from executive strategy, to day-to-day operations. This is set to become even more important as Gen Z becomes the dominant consumer audience.

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Inside Retail

SEPTEMBER 10, 2024

The strategy behind the catalogue relaunch is not a hail mary to return J Crew to its former glory – the company’s sales are close to US$3 billion this year, according to its CEO Libby Wadle – but rather to evoke a sense of nostalgia amongst customers and reposition itself as the pioneer of all-American style.

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Inside Retail

MAY 10, 2022

billion, the strongest year-on-year increase since 2016. In order to beat the rising cost of short-term digital marketing, retailers must focus more on long-term growth strategies. The best way to lower customer acquisition costs is to diversify your acquisition methods to avoid competing exclusively in digital marketing.

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Inside Retail

OCTOBER 25, 2022

We also opened stand-alone stores in Los Angeles and New York in 2016 and 2017. IR: You recently announced plans to open a number of new stores in the US, UK, and Australia, marking your return to the Australian market as a stand-alone retailer. What’s the overarching strategy behind that?

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Inside Retail

AUGUST 12, 2021

However, the market remains extremely competitive so coming up with a differentiated offer that has clear customer focus and a strong distribution strategy will be key to future success.”. Indeed, the footwear and sports apparel market has performed extremely well over the past 18 or so months. Image: Adidas.

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Inside Retail

AUGUST 12, 2021

However, the market remains extremely competitive so coming up with a differentiated offer that has clear customer focus and a strong distribution strategy will be key to future success.”. Indeed, the footwear and sports apparel market has performed extremely well over the past 18 or so months. Image: Adidas.

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Inside Retail

APRIL 26, 2024

Our 2024 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. He doesn’t follow any particular strategies or methods for managing his time, but he is not much of a morning person. “I

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Inside Retail

OCTOBER 6, 2021

Our option was to change our product strategy. One of the biggest turning points was when we decided to embark on selling online with e-commerce platform, Shopee, in 2016. Erigo and Shopee shared a common vision of wanting to inspire MSME [micro, small and medium enterprises] players in Indonesia to enter the global market.

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Inside Retail

SEPTEMBER 9, 2021

Cotton On’s online-only sustainable label, Ceres Life, which focuses on using organic and recycled fabrics in its clothes, has named former group strategy manager Steph Nolan its general manager. Smith was integral to Kogan’s IPO in 2016, and worked with KPMG’s advisory team on mergers, acquisitions and corporate transformations.

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Inside Retail

JUNE 21, 2023

According to Niessing’s CEO, Sandro Erl, Hong Kong has always been an important market for the brand due to the strong appreciation for fine jewellery and craftsmanship. Back in 2016, we redefined our company strategy for business expansion, and the APAC region became very important for us.

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Inside Retail

MARCH 14, 2024

Skincare makes up over 40 per cent of the total global cosmetics market and the product category continues to grow its market share. In 2024, the global revenue forecast for the natural cosmetics market is close to US$14 billion. The brand launched in 375 Priceline stores in 2016.

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Inside Retail

DECEMBER 17, 2024

Chinas Fashion Momentum Group (FMG) has opened its largest Urban Revivo store and the first Benlai store in Southeast Asia in the heart of the newly opened shopping precinct One Bangkok , signaling its bigger goal to increase its market share outside its home market. Our goal is to achieve full coverage of the Asia-Pacific market.

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Inside Retail

AUGUST 12, 2021

Farris joined Rip Curl in 2010, moving her way up from running Rip Curl surf events around the world and executing the brand’s marketing strategy to overseeing and growing its women’s business globally. KFC Asia’s chief marketing officer to move to Westpac. Ashley will remain on the company’s board as an executive director.

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Inside Retail

AUGUST 8, 2023

We wanted to investigate why this strategy appeals to Chinese luxury consumers of the post-1990s generation. The luxury strategy Luxury typically brings to mind ultra-expensive products such as yachts and private jets that are not within most people’s reach. Business managers call this approach the luxury strategy.

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Inside Retail

AUGUST 4, 2021

Australia’s consumer commission, the ACCC, is asking the government to consider the promotion of toddler formula as part of its review of the Marketing in Australia of Infant Formula (MAIF) Agreement later this year. In practice, this includes restricting most marketing by manufacturers and retailers to consumers.

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