Inside Retail

MAY 11, 2023

Back in 2016, the brand was focused on a specific customer persona called “Aspirational Amy”. Pricing, branding and product Right now, B&L has high-low pricing – a pricing strategy that relies on sale promotions – versus Kmart’s everyday low prices. Would they be looking to reposition it to appeal to a younger audience?

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Inside Retail

OCTOBER 6, 2021

Our option was to change our product strategy. One of the biggest turning points was when we decided to embark on selling online with e-commerce platform, Shopee, in 2016. Our option was to change our product strategy. Unfortunately, trends shifted, and the batik trend was falling behind in 2013. 10.10, 11.11, 12.12

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Inside Retail

FEBRUARY 2, 2023

For the just-ended quarter, Apple’s profits missed Wall Street expectations for the first time since 2016, dragged down by iPhone sales falling for the first time since 2020. The wearables and accessories segment, which includes the Apple Watch and AirPods, fell 8 per cent to $13.5

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Inside Retail

JUNE 8, 2021

We chat with co-founder Rama Suparta about the brand’s omnichannel strategy and its new mobile app and try-on service. IR: How would you describe Saturdays’ omnichannel strategy? RS: Saturdays has been leading the direct-to-consumer (DTC) revolution in Indonesia since introducing its eyewear in 2016.

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Inside Retail

MAY 5, 2021

StockX will need to ensure they have a solid marketing strategy targeting locals or else sneakerheads will go to who they know, eBay and Sneaker Con,” she said. The whole approach is quite interesting,” Danny Lattouf, chief strategy officer, at The General Store, told Inside Retail. Not just sneakers.

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Inside Retail

AUGUST 8, 2023

We wanted to investigate why this strategy appeals to Chinese luxury consumers of the post-1990s generation. The luxury strategy Luxury typically brings to mind ultra-expensive products such as yachts and private jets that are not within most people’s reach. Business managers call this approach the luxury strategy.

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Inside Retail

SEPTEMBER 27, 2023

Launched in February 2016, StockX stands out from other sneaker resellers for two main reasons. With a well-curated assortment of fashion, footwear and accessories as well as site-exclusive collaborations, such as the Doja Cat x Sketchers sneaker collection, StockX has remained at the forefront of consumer trends.

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Fashion Accessories Accessories Planning 130

Inside Retail

JUNE 3, 2024

Madrid-based Carmen Muley started out hosting AliExpress’ first live stream in China in 2016 and now advises brands on live shopping strategy through her company Paragon Social Commerce.

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Inside Retail

AUGUST 17, 2023

Beck reviewed the available academic literature for his 2016 article, “Amplifying Risk in Retail Stores: The evidence to date on making shop thieves think twice” and found that most studies are either low quality or outdated.

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Inside Retail

APRIL 9, 2024

Founded by Florence Low in 2016, LuxLexicon will maintain its autonomy within Carousell Group, with Low continuing to spearhead operations under its established brand. Tan said the company was “inspired by Florence and her team, and we believe by coming together, we can supercharge the growth of the luxury business. billion by 2026.

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Inside Retail

JULY 6, 2021

Jeanswest previously won the Roy Morgan Customer Satisfaction Awards in 2016 and 2017, but Yeung said this time was particularly significant. He told Inside Retail that strategy hasn’t changed, “even during these difficult times”. Without [our customers and our team], we wouldn’t have come this far. Baby steps .

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All Work

DECEMBER 29, 2020

The last time two colors were selected was 2016 with the pairing of Rose Quartz, a pale pink, and Serenity, a tranquil blue. Consider incorporating throw pillows, new accent chairs, or accessories like vases in Illuminating yellow to brighten a space. Add color to your digital strategy.

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Inside Retail

DECEMBER 1, 2022

This was where I started my career as well – with my very first job seeing me join IBM as a strategy consultant. In 2016, I started working for Zalora as a project manager in the operations department.

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Inside Retail

OCTOBER 13, 2021

Founded in 1975, Politix was acquired by South African retail conglomerate Woolworths Holdings for $60 million in 2016 and now sits within the Country Road Group, alongside Country Road, Witchery, Mimco and Trenery. “It gives us confidence to know we can attract an online shopper and build the Politix brand that we want to take forward.”.

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Inside Retail

OCTOBER 25, 2022

We also opened stand-alone stores in Los Angeles and New York in 2016 and 2017. What’s the overarching strategy behind that? Our overall strategy is to build a global brand, so we want to be in gateway cities around the world. IR: It seems like the business is in a much better spot financially.

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CRP

JANUARY 27, 2023

This is why the demand for unique and innovative digital marketing strategies has increased. A short production time, combined with a cohesive brand, marketing, and e-commerce strategy, paved Bing’s way to community-driven success. In the years between 2016 and 2018, she launched new retail stores in Paris and New York.

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Inside Retail

AUGUST 16, 2021

While this seemed like an easy and sure-fire strategy, such linkages no longer appeal to millennials today. Western brands regularly developed ‘China exclusives’ specifically around Chinese New Year or even tackling unofficial holidays such as 520 Chinese Valentine’s Day. In truth, Chinese shoppers are bored – and savvy.

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Inside Retail

JUNE 27, 2024

In 2016 Hairis quit her retail job to focus on Bydee, “I thought, okay, well, I can make a career out of this,” she said. Localising the website was one strategy Hairis credits for optimising its international growth following the boom. In August 2020, Bydee moved from a three-by-three-metre space into a 200sqm warehouse. “We

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Inside Retail

OCTOBER 3, 2022

As Marco Bizzarri, chief executive of Gucci, said when the brand switched to mixed-gender shows back in 2016: “Moving to one show each season will significantly help to simplify many aspects of our business. Accessories are truly gender neutral . For retailers, the message is clear: gender boundaries are ready to be broken. .

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Inside Retail

MARCH 17, 2024

Premium jeans label Outland Denim was launched in 2016, but planning for the venture stretched for six years before that, founder and CEO James Bartle said. “We At the heart of the consumerism for good strategy is a policy of empowering the people – mostly women in Cambodia – and paying them living wages.

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Inside Retail

AUGUST 20, 2024

Once considered a lost cause, the business has gone from strength to strength since embracing a ‘lowest price’ strategy following its acquisition by Wesfarmers in 2007. We have gone in as the brand that sits underneath Zellers, so the go-to-market strategy has been to leverage the Zellers brand.

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Social Media Marketing Department Stores Promotion 147

Greater Group

JANUARY 4, 2022

The luggage and travel accessories retailer, Away, was founded in New York in 2015 as an exclusively online brand. After testing the physical retail market via a pop-up store in NoHo in 2016, the brand took its storefront strategy one step further by opening its first-ever brick-and-mortar location in Toronto, Canada at the end of 2020.

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Engagement Strategy Shopping Design 52