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Andrea Lisbona’s desire to innovate an industry with Touchland

Inside Retail

Kicking things off with a Kickstarter campaign Like many indie brands on the market today, a large source of funding was found via Kickstarter, a public funding platform for creative and entrepreneurial projects. Lisbona partially credits the company’s popularity on the video-focused social media platform to its success in the market today.

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India’s DTC boom: Fuelled by technology and Millennials

Inside Retail

Brands such as Boat, Wow Skin Science, Sugar Cosmetics, Lenskart , Licious, and Mamaearth have carved out a niche in the Indian retail market by connecting directly with consumers. Estimates suggest that India is now home to over 800 DTC companies, with the ecosystem’s market value reaching about US$12 billion in 2022.

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How Canningvale plans to take Robinsons Singapore back to its roots

Inside Retail

The acquisition includes Robinsons’ brands, domain names, products, social media accounts, mobile applications, associated data and historical website. million in 2014, the retailer suffered from years of declining foot traffic and was placed into liquidation at the end of 2020. . “As Despite achieving sales of S$257.3

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Inside the rise of activewear in China

Inside Retail

Overall, the worth of the global sportswear retail market has increased by 22 per cent, to US$666.2 The rise in health awareness, along with more accessible digitised-exercise amid the pandemic, has expanded the Asian sportswear market tenfold. billion ($960.8 billion), Euromonitor reports.

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5 Best Experiential Retail Examples

Greater Group

In cooperation with greater group, the pop up shop was officially launched in New York in June 2014. When catering to the social media driven generation, it is imperative for brands to make their product, service or experience as a whole as attractive as possible. The value of social media as a marketing tool is beyond measure.