After 10 years, Japan’s Aeon seems ready to conquer Vietnam’s regions
Inside Retail
JUNE 25, 2024
Aeon made its southern Vietnam debut in Ho Chi Minh in 2014, choosing a site at Tân Phú Celadon, 5km from the city centre, a suburb almost exclusively occupied by local Vietnamese. It will also continue an upgrade program of the southern Vietnamese Citimart store network it acquired in 2014 and continue to expand the chain.
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