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Evening wear brand Alamour The Label to open Sydney flagship in Darlinghurst 

Inside Retail

The store, located at 255C Oxford Street, has a Mediterranean-inspired design in nude and gold tones and offers a range of collections, including the Le Rouge and Honey lines. Alamour The Label, founded in 2014, offers fashion designs targeting timeless elegance with feminine confidence.

Fashion 263
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How Parachute’s consistent marketing and quality designs won over millennials

Inside Retail

Launched in 2014 by former digital strategist and account planner Ariel Kaye, Parachute is a minimalist brand designed with the millennial consumer in mind. In addition to thriving DTC operations, there are now 26 physical Parachute stores located across the US. This is where Parachute comes into play.

Marketing 244
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Johnny Bigg debuts in five US Belk stores

Inside Retail

The stores are located in Charlotte and Raleigh in North Carolina; Columbia in South Carolina; and Birmingham and Huntsville in Alabama. Founded in Sydney in 2014, Johnny Bigg entered the US in 2020. Johnny Bigg will debut in five Belk stores as part of the Australian fashion brand’s expansion plans in the US.

Fashion 130
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Desigual set to make Australian return

Inside Retail

Desigual first entered Australia in 2014 with a flagship store in Melbourne through a licensing agreement with Edwards Imports. Janine Edwards, head of Edwards Imports, said at the time that her company planned to open a Desigual store in every Australian state, with Sydney to be the second location. But the expansion never eventuated.

Expansion 276
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How three Aussie businesses set themselves up for international success

Inside Retail

When choosing one, consider every detail, from sending locations and costs to the level of service and support youll receive along the way. We can send a hat to a tiny country town in Australia or a location anywhere in the world, knowing that were getting the best rate that we can for our freight, she says. Sign up for free today.

Location 179
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How Axel Arigato designs its stores to be like art galleries and raves

Inside Retail

Starting with a single sneaker launch in 2014, the brand has expanded into other retail categories, including outerwear, streetwear and accessories to become a lifestyle brand for all ages — from children barely old enough to pronounce the name of the business to veteran fashion consumers.

Art 130
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Victorian healthy cafe concept Green Cup speeds expansion

Inside Retail

Located in the heart of Hawksburn Village, Malvern Road, Prahran, the location has an interior design collaboration with luxury design firm Hecker Guthrie. Green Cup’s story began in 2014 when it opened its doors in South Yarra. The brand then expanded to Armadale the following year.

Expansion 278