Inside Retail

SEPTEMBER 11, 2021

Can you explain a bit about how Missfresh has grown in popularity since launching in 2014? In contrast to traditional e-commerce platforms, our DMW model offers a more convenient experience, fresher products, and better quality control along the supply chain. Inside one of Missfresh’s distributed mini warehouses in China.

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Inside Retail

JUNE 20, 2022

This was mainly fuelled by Chinese consumers, who accounted for nearly 23 per cent of the growth, followed by the US market at 15 per cent. Overall, the worth of the global sportswear retail market has increased by 22 per cent, to US$666.2 This is in stark contrast to Nike’s performance the past two years. billion ($960.8

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CAAD

APRIL 27, 2022

Nowadays, stories move the world , which is why they are a clear trend in retail marketing. Thus, the use of narratives or stories in retail marketing helps us to convince the customer to choose our product, to remain loyal to it and to feel part of something.

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