Inside Retail

AUGUST 22, 2023

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. In January, P&G Beauty acquired Mielle Organics, a textured haircare brand founded by husband and wife team Melvin and Monique Rodriguez in 2014.

Social Media 246

Social Media Color Apparel Texture 246

Inside Retail

JUNE 12, 2024

Cheston’s move to Lovisa is notable given the jewellery chain is owned by Australian billionaire Brett Blundy, who recently appointed Mark McInnes, the former CEO of Premier Retail, to the newly formed role of global chief executive of retail and consumer at his investment firm, BBRC.

Expansion 246

Expansion Department Stores Management Planning 246

Inside Retail

APRIL 17, 2023

All that combines to shift the mindset of consumers to what we call ‘mindful consumption’. Last month, the department store reported its highest interim profit since 2014. If you have the flexibility to review your strategy, bear in mind that turning slow-moving stock into cash quickly is a must in today’s uncertain times.

Department Stores 246

Department Stores Boutique Planning Merchandising 246

Inside Retail

MAY 28, 2024

This is how consumers are evolving and we want to meet them where they are and we strive to make the shopping experience as cohesive as possible. LF: We develop distinct strategies for each platform and create stories most relevant for the audience and medium. The power of TikTok for product discovery is incredible.

Social Media 257

Social Media Boutique Marketing Fashion 257

Inside Retail

APRIL 25, 2021

However, A&F’s recent financial figures and strategy actually show a brand that is firmly in recovery mode, with a focus on more on-point marketing messaging and fewer stores, as sales are shifted to its digital channels. . This included the images on in-store photos, gift cards and shopping bags. Repositioning to cater to older crowd.

Expansion 223

Expansion Fashion Marketing Target Market 223

Inside Retail

OCTOBER 25, 2022

A group called Bleach stepped in and picked up their debt and ran the business until 2014. All the while, General Pants was Ksubi’s biggest account, so when the second iteration of the brand ultimately went into administration in 2014, General Pants took over running the brand. What’s the overarching strategy behind that?

Fashion 243

Fashion Flow Location Planning 243

Inside Retail

JULY 16, 2024

While the luxury sector remains uncertain as Chinese consumer demand slows, industry experts think Burberry’s staggering performance indicates deeper, systemic issues within the brand. It is all very well having a new brand vision: but you need to take consumers with you on that journey,” Saunders added. What has gone wrong?

Strategy 147

Strategy Fashion Space Consumer 147

Inside Retail

JUNE 25, 2024

A decade after making its debut in Vietnam, Japanese retail giant Aeon is making a move into regional towns, armed with 10 years of data about local consumer behaviour and a renewed commitment to what is now its second-largest international market.

Expansion 147

Expansion Shopping Marketing Planning 147

Inside Retail

SEPTEMBER 10, 2024

The strategy behind the catalogue relaunch is not a hail mary to return J Crew to its former glory – the company’s sales are close to US$3 billion this year, according to its CEO Libby Wadle – but rather to evoke a sense of nostalgia amongst customers and reposition itself as the pioneer of all-American style.

Fashion 147

Fashion Social Media Department Stores Consumer 147

Inside Retail

JANUARY 15, 2023

Anchorage struck gold with the $20 million acquisition of the Dick Smith consumer electronics chain from Woolworths Group in November 2012. Woolworths had written off more than $420 million restructuring the business, which was Australia’s largest consumer electronics chain by store count.

Department Stores 130

Department Stores Consumer Electronics Balance Strategy 130

Inside Retail

SEPTEMBER 7, 2022

Developing a strategy that builds and maintains brand trust must be a top priority for every retailer. For many brands, such as Abercrombie & Fitch, which was run by CEO Mike Jeffries until 2014, a scandal involving a CEO can result in total financial ruin. Personal branding: for better or worse. She is expected to appeal.

Strategy 130

Strategy Social Media Management Line 130

Inside Retail

OCTOBER 30, 2024

Since joining H&M in 2014, Li has worked her way through several different roles at the Swedish-born accessories and apparel brand, including merchandising, store development and e-commerce, to her job as head of customer activation and marketing for H&M Americas. What is about this industry that drives you?

Merchandising 130

Merchandising Strategy Fashion Accessories 130

Inside Retail

APRIL 15, 2024

Rare Beauty and Merit Beauty both launched in the last five years, while Glossier and Kosas launched in 2014 and 2015, respectively. These brands have a strong market presence and are engaged with their consumers. The people, the strategy, and the execution were planned from the beginning and timing was included,” she said.

Engagement 130

Engagement Strategy Marketing Other 130

Inside Retail

OCTOBER 16, 2023

Even if only a fraction of these users convert into consumers, it spells immense profitability for retail brands. This is precisely what direct-to-consumer (DTC) brands have been capitalising on in recent years. Since 2014, DTC start-ups have secured over $2.5 Imagine if they could bypass middlemen and reduce costs.

Social Media 130

Social Media Beauty and Health Consumer Electronics Consumer 130

Inside Retail

MAY 21, 2024

In 2014, a decade after the brand was founded, the first Viktoria & Woods boutique was opened as a pop-up on Melbourne’s sought-after High Street shopping strip in Armadale. Within the same year, a retail partnership with David Jones catapulted the brand’s consumer awareness much higher. “I She’s 17 now.

Boutique 263

Boutique Fashion Expansion Department Stores 263

Inside Retail

FEBRUARY 9, 2023

per cent rise in third-quarter earnings, its CEO has been quoted as saying the second quarter was its most difficult one since listing in 2014. In such a scenario, the retailer has decided to work on its supply chain and serve its consumers in its home market, China, better.

Marketing 130

Marketing Strategy Other Consumer 130

Inside Retail

JUNE 1, 2023

Carver is a consumer-first leader who brings more than a decade of leadership at Converse. José Neves, founder, CEO and chair of Farfetch, thanked De Giglio and Grilli for their leadership, and for building a strong team of successors to continue driving the strategy and operations of NGG. “I

Management 130

Management Fashion Strategy Design 130

Inside Retail

NOVEMBER 24, 2024

Armed with fresh knowledge of the beauty industry, he quit the role in 2014 and created his first business, a tiny design agency that created floral designs for corporate clients, specialising in events and gifts. So, in that case, Documents…is not a big consumer brand in China. Creation also means business. That’s good for us.

Perspective 130

Perspective Marketing Consumer Design 130

Inside Retail

OCTOBER 15, 2024

Sloomoo Institute sells slime kits and subscription boxes online, but about 80 per cent of its revenue comes from ticket sales to its interactive playgrounds where consumers can customise and play with slime in real life. It gave her and Schiller a chance to take a step back and say, “now we can focus on business strategy”. “We

Art 130

Art Location Other Consumer 130

Inside Retail

MARCH 13, 2022

With that knowledge, I launched Vida Glow in 2014 with our hydrolysed natural marine collagen. We’re sourcing the most potent and pure ingredients that will elicit the tangible results our consumer wants to see. What are you seeing in the market right now and what’s consumer interest like? And backing it with clinical data.

Beauty and Health 130

Beauty and Health Expansion Strategy Marketing 130

Inside Retail

AUGUST 5, 2021

The expansion of the health aisle comes as ‘Sports & Diet’ was identified as the fastest growing segment of Coles’ health foods aisle between 2014 and 2019, and customer demand is continuing to grow. Coles Perform has a cleaner, shorter ingredient list so you know exactly what you’re consuming [only the key beneficial ingredients].

Expansion 130

Expansion Consumer Shopping Marketing 130

Inside Retail

AUGUST 5, 2021

The expansion of the health aisle comes as ‘Sports & Diet’ was identified as the fastest growing segment of Coles’ health foods aisle between 2014 and 2019, and customer demand is continuing to grow. Coles Perform has a cleaner, shorter ingredient list so you know exactly what you’re consuming [only the key beneficial ingredients].

Expansion 130

Expansion Consumer Shopping Marketing 130

Inside Retail

JULY 21, 2021

To engage the value-conscious consumer, it’s time to consider more effective marketing initiatives and strategies to win, through programs that offer acquisition, increased frequency, and long-term loyalty, like Cashrewards. Cashrewards pioneered cashback in Australia, launching in 2014 and has been growing ever since.

Beauty and Health 130

Beauty and Health Advertising Department Stores Gifts 130

Inside Retail

JUNE 24, 2021

“This will allow us to improve the quality of our brand activations within Woolworths and drive greater strategic alignment across all consumer touchpoints,” Shedden said. As the company’s senior manager of Research and Insights, Gower will help strengthen Cartology’s insight-led approach to campaign strategy, implementation and evaluation.

Department Stores 147

Department Stores Management Tailored Apparel 147

Inside Retail

AUGUST 7, 2023

And yet, the cost of living continues to rise in Singapore, consumers are tightening their spending habits, reducing brand loyalty and opting for budget-friendly options. Sheldon Global was founded in 2014 in Singapore, with core activities in retail and e-commerce of household and lifestyle products.

Shopping 130

Shopping Engagement Curate Consumer 130

Inside Retail

DECEMBER 13, 2023

As consumers have tightened their wallets, they have become more selective. However, Aesop’s robust growth in recent years and its B Corp certification likely piqued L’Oreal’s interest at a time when consumers are seeking sustainability. A key challenge will be growing the brand without stifling it creatively.

Beauty and Health 246

Beauty and Health Contrast Marketing Management 246

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. The e-commerce player recently launched The Terminal by ZALORA, a real-world pop-up, which ran from November 2nd to November 13th.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

DECEMBER 2, 2021

Hillberg joined SurfStitch as merchandise manager in 2014, before becoming general manager in 2015 and managing director in 2018. The newcomer has been with the US-headquartered PepsiCo for 14 years, during which his roles have spanned field operations, strategic account leadership, and direct-to-consumer sales strategy.

Artistic 130

Artistic Art Management Fashion 130

Inside Retail

SEPTEMBER 14, 2023

This strategy is perceived as a safer bet for international brands, as domestic players possess an intimate understanding of the market, while global entities bring substantial financial resources and brand prestige to the table. We look forward to offering this journey of heritage and beyond to Indian consumers.”

Retail Marketing 130

Retail Marketing Marketing Boutique Fashion 130

Inside Retail

NOVEMBER 17, 2024

We still have some work to do in multi-site strategy; we expect some franchisees will want an Acai Brothers franchise,” Lee said. Two friends, Sam Carson and Ben Day, launched Acai Brothers in 2014 – Day has since left the business. Our freshness gives us a competitive advantage and we are proving consumers like it.”

Concept 130

Concept Target Market Expansion Marketing 130

Inside Retail

NOVEMBER 3, 2022

Back in October, the online marketplace teamed up with global real estate giant Simon and Shop Premium Outlets to bring US brands to Chinese consumers through a series of livestream shopping events. The company is also doing virtual walkthroughs of stores for its consumers. Global Shopping Festival and throughout the holiday season.

Shopping 130

Shopping Beauty and Health Consumer Engagement 130

Inside Retail

FEBRUARY 7, 2022

In 2014, Weiss launched Glossier with four products: a cleanser, priming moisturiser, lip balm, and a misting spray. In an allegedly leaked company presentation shared on Reddit, the brand has a new strategy for its retail channels, including an entry into wholesale. The presentation also stated that the brand had “earned it”.

Social Media 130

Social Media Strategy Other Advertising 130

Inside Retail

MARCH 3, 2024

For example, according to data collected by management consulting company McKinsey & Company, while 11 per cent of all beauty consumers in the US are Black, Black-owned brands account for only 2.5 For consumers, this lack of diversity can often be seen in the people advertising products through traditional channels.

Social Media 130

Social Media Advertising Marketing Shopping 130

Inside Retail

JUNE 22, 2023

In 2014, it formed a strategic partnership with Tencent, giving JD exclusive access to the tech giant’s WeChat and Mobile QQ platforms, and became China’s first major e-commerce company to list on the NASDAQ stock exchange. “The Therefore, it’s the right growth strategy,” she added.

Expansion 130

Expansion Perspective Form Marketing 130

Inside Retail

JULY 22, 2024

Glow Recipe is a fruit-forward skincare brand co-founded by Chang and Sarah Lee in 2014. She recalled how Glow Recipe started out as a curation site for Korean skincare products before it morphed into a consumer product goods brand. “We

Social Media 130

Social Media Marketing Curate Architecture 130

Inside Retail

NOVEMBER 30, 2023

My 20-plus years in tech comms and policy started in Silicon Valley in 2000, cutting across all aspects of consumer/enterprise technology, mobile platform/startup and microelectronics industries across Asia, the US, and Europe. ET: I started my career in Silicon Valley, after graduating from university in the US.

Balance 130

Balance Management Hobbies Social Media 130

VMS

JANUARY 4, 2023

Like with my strategy of discovering a city, Rituals believes that the discovery process leads customer experiences in their stores. David is a former VP – Global Design Strategies at Marriott International. Well, for Rituals, home, body, heart, soul are all connected. One influences the other. in Singapore.

Visual Merchandising 86

Visual Merchandising Merchandising Strategy Architecture 86