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Social media has rewritten the rules of advertising

Inside Retail

A decade or so ago, for most retailers, television advertising was the most effective way to meet the masses, whether it be to promote great deals or craft a specific brand image. billion will be spent by advertising on social media channels this year – 14.3 Where is that, you might ask? It forecasts US$247.3

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Influencer-Inspired Packaging Trends 2023

CRP

Businesses – startups or big players – have inundated the online world with marketing static. Consumers have understandably grown skeptical about brands indulging in self-promotion. This is why the demand for unique and innovative digital marketing strategies has increased. But she saw opportunity beyond the gram.

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