2014, Accessories and Brand Management

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2014

Accessories

Brand Management

From Snoop Dogg to DVF: How collabs help drive growth at Skechers

Inside Retail

MARCH 7, 2023

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. He said that DVF is an industry leader in “effortless femininity,” and that the two brands were a perfect fit, with aligned goals and objectives.

Apparel

Apparel Fashion Accessories Accessories

First Nations artists, Pride and mental health: Volley talks collabs

Inside Retail

APRIL 3, 2023

Opening up again Volley – which was sold by Pacific Brands to private equity firm Anchorage Capital in 2014 following a collapse in sales – has managed to transform its reputation as a ‘daggy’ shoe company. In 2019, Volley’s brand manager John Szwede told News.com.au

Artistic

Artistic Accessories Accessories Management

Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

AUGUST 22, 2023

Larger companies can struggle to maintain a brand’s original messaging, and in some cases, by using their wide array of resources to make a product less exclusive and more accessible, they can also diminish its popularity with its core audience.

Social Media

Social Media Color Apparel Texture

Webinars

From Rigid To Resilient: Why Enterprises Need Modular Commerce Now

Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

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From Snoop Dogg to DVF: How collabs help drive growth at Skechers

First Nations artists, Pride and mental health: Volley talks collabs

Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

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