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FTC Taking Another Look at Online Disclosures

Hunton Andrews Kurth

First issued in 2000 and then updated in 2013, the agency’s.com Disclosures guidance has long set benchmarks on incorporating relevant limitations and qualifying information in digital advertising. The FTC is taking comment s on these questions through August 2, 2022.

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Why is Chinese social app Xiaohongshu an important channel for retailers?

Inside Retail

Compared to other platforms, it places greater importance on the quality of text and images and adopts a strict policy towards advertisements, plagiarism, and low-quality content. Founded in 2013, the Chinese social platform has more than 300 million monthly active users, with 70 per cent being female.

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Tumi, Zalora execs share the skills retailers need in a post-Covid world

Inside Retail

Since the pandemic hit last year and shopping patterns shifted, historical data in retail businesses has been pushed to the side, as analysts have had to quickly understand new information to cater to customers. UK department store John Lewis is famous for its moving Christmas advertisements, which it first launched in 2013.

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How Retailers Can Prepare For The Fast Fashion Backlash

RetailMinded

Compromises in human rights and labor conditions have been associated with tragic disasters such as the 2013 Rana Plaza building collapse in Bangladesh that caused 1,129 employees there to die. . As consumers begin to shift their buying patterns, retailers can anticipate and take advantage of this trend by providing items that have legs.

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Buckle Up, Retailers: Strategies For Growth During The Most Frugal Holiday Season Ever

RetailMinded

In 2013, merchants lost an average $9 for every new customer acquired; today, it’s $29 – a 222% rise in the last eight years as digital advertising costs have risen so highly. The old school marketing strategies for customer acquisition still work, but costs have exploded in recent years. Use Intelligent Inventory Planning.

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Influencer-Inspired Packaging Trends 2023

CRP

Influencer marketing is the most popular and significant trend in advertising, with brands worldwide teaming up with influential online celebrities to spread their brand message. Chiara Ferragni by Chiara Ferragni Chiara Ferragni , an Italian blogger turned businesswomen, launched her fashion brand in 2013.

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