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The Olympic opportunity: How brands can sustain their momentum beyond the Games

Inside Retail

During the 2012 London Olympics, for example, official merchandise sales reached unprecedented levels. One notable case is Procter & Gamble’s ‘Thank You, Mum’ campaign, launched during the 2012 London Olympics. Limited-edition items and memorabilia become highly sought after, creating a lucrative market for retailers.

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Kate Spade CEO & brand president on creating social impact through collaboration

Inside Retail

In 2012 Fraser became the president of Marc Jacobs after over 13 years in the business before leaving to become the CEO of Anne Klein in 2015. With this, we are reintroducing our Spade Flower signature pattern within leather goods in our Spade Flower Jacquard collection.

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Checkerboard walls wrap Awake NY store by Rafael de Cárdenas

Dezeen

De Cárdenas worked with Angelo Baque, the former brand director of streetwear brand Supreme , on the design of a retail location for Awake NY , which Baque founded in 2012. At the back of the boutique, the walls are covered in a checkerboard pattern that is repeated on a display stand closer to the centre.

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Meet the Insta-makers mastering the slow, mindful craft of pottery

Design Wanted

He is the co-founder of Tortus Copenhagen , a studio he started with his brother in 2012. Japanese potter Abe Haruya works using a technique known as yokoku , which he uses to shape bowls, plates and other vessels by carving patterns into their exterior.

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AXOR x Starck: Celebrating a Design Partnership of 30 Years

Design Middleeast

Philippe Starck, one of the most visionary creators of our time, uses design as a creative tool to provide a service; his prolific and multiform work demonstrates what creativity can achieve when it is used to both innovate and, always with respect and humor, play with traditional patterns and norms.

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Influencer-Inspired Packaging Trends 2023

CRP

Launched in 2012, Anine Bing today sells at over 15 stores and 300 sales points. Anine Bing’s career took a massive turn when she decided to launch her first fashion collection in 2012. In 2020, she partnered with Macy’s on her own line, Danielle Bernstein. If you follow high-end fashion brands, you may be familiar with her.

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Roy Wang x Jaeger-LeCoultre: Made of Makers Collaboration

Design Middleeast

But in 2012, a neck injury forced me to end my playing career and so I returned to China in 2013. The first step was to craft new tools and lights – smaller ones that would allow me to paint tiny lines. To achieve this, I followed a pattern of three upward and downward movements while drawing the dragon.

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