Why Dutch-style bike brand Lekker is embracing e-bikes and retail partners
Inside Retail
MAY 1, 2024
In 2012 Lekker opened its North Melbourne ‘brand store’ and in 2016 expanded to Sydney, initially to a small store space before relocating to a much bigger space – being its current Sydney location with on-site service facilities, offices and the ability for customers to test-ride bikes.
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