article thumbnail

Opinion: Yes, retailers need an app, but they also need a strategy

Inside Retail

In the era of direct-to-consumer, social commerce, performance marketing and marketplace plays, you’d be forgiven for thinking that apps belong in 2011. You must take the time to carefully map and understand your customers’ relationship with your brand and enhance that relationship as part of a broader brand and digital strategy.

Strategy 245
article thumbnail

Casetify’s VP of business strategy on the phone case brand’s US expansion

Inside Retail

This expansion is more than just a growth strategy; it’s a testament to Casetify’s ambition to capture a larger slice of the global tech accessory market. Together with its own e-commerce platform and third-party marketplaces such as Amazon, the brand is working to build a strong omnichannel strategy. “As

Strategy 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Bang & Olufsen re-opens Ealing showroom following refurbishment

Retail Focus

As we reflect over the last 16 years, it’s been a non-stop journey, from our wedding, having our two children, the Ealing Riots in August 2011, the Covid-19 pandemic and winning the prestigious Bang & Olufsen UK Dealer of The Year Award, we are delighted to renew our investment in Ealing.”.

Art 279
article thumbnail

‘Everybody’s got a Levi’s story’: Chip Bergh reflects on his legacy

Inside Retail

Bergh, who has served as president and CEO of Levi Strauss & Co since 2011, is reflecting on his legacy as he prepares to hand over the reins of the $6 billion global business to his successor Michelle Gass, the former CEO of American department store chain Kohl’s, who joined Levi’s earlier this year. “The It was pivotal,” he says.

Tailored 245
article thumbnail

Abercrombie & Fitch reinvents Gilly Hicks as gender-inclusive Gen Z brand

Inside Retail

“The new product, digital experience, stores and our recent investments in talent further demonstrate our commitment to Gilly as a key part of our company’s long-term growth strategy.”. A Gilly Hicks shopping bag photographed in Chicago in 2011 when the brand was expanding its original store network. New store concept.

Concept 246
article thumbnail

Rutherford Mall sold for $50 million

Inside Retail

Charter Hall will use the proceeds from the sale to reduce debt within the RP1 retail partnership, of which the company has owned half since the partnership’s inception in 2011, alongside TelstraSuper. The sale value represents a small premium over the centre’s book value as at last December. The company expects settlement in July.

Curate 147
article thumbnail

What Bapcor can learn from Bain’s long track record of PE bids

Inside Retail

In 2011, the company set its IPO price range between US$16 and $18 per share, and when the stock first traded on the NASDAQ in July 2011 it opened at US$24.97

Marketing 278