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The Labubu effect: How Pop Mart is leading the blind box economy

Inside Retail

Founded as a small toy store in China in 2010 by Wang Ning, Pop Mart has grown into one of the leaders in the blind box industry. This is the story of Pop Mart, the company behind the Labubu craze, and how a single social media post from a K-pop superstar catapulted the brand into the stratosphere of the blind box economy.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

Varied experiences Broderick has been at New Era since 2010, leading the APAC team, and he has witnessed several key milestones and turning points in growing the headwear culture in the region. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My

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AAID’s new website provides an immersive experience while highlighting its core skills and unique projects

Design Middleeast

We look forward to celebrating our endeavours with you all through our new website, newsletter and our increased presence in social media.” This expansion is a strategic response to the growing demand for their services in the region and a testament to their dedication to meeting clients’ needs. www.aaid.studio

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How Geedup has succeeded by ignoring the ‘rules’ of modern retail

Inside Retail

Australian streetwear brand Geedup is known for its monthly drops of hoodies, track pants and other apparel that regularly sell out in minutes, its opulent campaign videos featuring fast cars and flashy watches, and its behind-the-scenes posts on social media.

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What’s the Guochao trend and what does it mean for global brands in China?

Inside Retail

This policy was established to shift China’s manufacturing-led economy to a more consumption-based economy due to the country’s falling GDP value between 2007 and 2010. She said that Florasis has sold products to customers from over 100 countries and that the brand’s overseas social media profiles had amassed more than 2 million followers.

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How Different Generations Will Shop for the Holidays in 2024

Parcel Pending

2 This concentration of growth is creating a challenging environment for other retailers, making expansion difficult and fostering significant uncertainty in the market. 6 Generation Alpha: Born between 2010 and 2024, this next generation mainly leverages its allowance while influencing purchase decisions.

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Overseas expansion is risky, but these Aussie retailers are doing it anyway

Inside Retail

Despite some unsuccessful forays beyond the borders of Australia and New Zealand by some retailers, there is increasing optimism about global expansion. With that in mind, Country Road and Peter Alexander may have been better off focusing on Asian markets than the US in their previous international expansion.

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