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Lego appoints Justine McKenny as marketing chief for ANZ

Inside Retail

McKenny joined The Lego Group in 2009 and has been responsible for the development and execution of some of the brand’s biggest campaigns in the region. In 2021, she was promoted to brand director for Australia and New Zealand where she was the lead architect in the redesign of the Lego portfolio differentiation strategy.

Marketing 261
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VF Corp names Bracken Darrell as its new CEO

Inside Retail

Richard Carucci, a VF board member since 2009 and interim chair during the organisation’s recent leadership change, has been named chair. Benno Dorer, who has been VF’s Interim President and CEO since December 5, will continue to serve on the board, a role he has had since 2017.

Strategy 241
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“Breadth of interest is underrated”: New Aim co-founder Cecilia Chiu

Inside Retail

Today, she is New Aim’s co-founder and chief strategy officer. IR: How did you make the leap from category buyer/manager to chief strategy officer? By the end of 2009, we successfully convinced the most popular online department stores of the time to use our dropship service, including Catch of the Day and DealsDirect.

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“Deep product placement”: The implications of the Nike-Netflix partnership

Inside Retail

The Growth Activist managing director Rosanna Iacono – who previously worked in leadership roles at Nike – believes that the NTC content has a target audience of older millennials and Gen X, who use streaming services more than their younger counterparts. This is already happening,” she said. “In

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Can Premier replicate Smiggle’s UK success with pyjama brand Peter Alexander?

Inside Retail

After Lew’s Premier Investments acquired the Just Group, and with it Peter Alexander, he shut down the US stores in 2009, saying it “reflects the board’s commitment to take the decisions that are necessary to maximise returns for shareholders”. The post Can Premier replicate Smiggle’s UK success with pyjama brand Peter Alexander?

Expansion 243
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Officeworks MD: “Product trends are constantly evolving”

Inside Retail

Back to the future “ Product trends are constantly evolving,” Sarah Hunter, managing director of Officeworks, told Inside Retail. Inked in history Initially, Officeworks was a cash-and-carry solution for customers, and in 2009, the retailer launched its first ‘proper’ website.

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“Doing nothing wasn’t an option”: M.J. Bale CEO Matt Jensen

Inside Retail

Bale in 2009, some of the challenges you faced from the outset, and how you got the business off the ground during those early stages? Matt Jensen: It was a difficult market environment when we launched back in September 2009, given it was the back end of the GFC. But I can’t remember it being too challenging. In terms of the M.J.

Tailored 260