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“Deep product placement”: The implications of the Nike-Netflix partnership

Inside Retail

She told Inside Retail that the NTC app, which launched back in 2009, was based on making exercise accessible to all. While she says that customer data will be carefully mined for insights, she believes that NTC’s primary function will be to maximise customer engagement. Cut through the noise.

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Beyond Starbucks: Three specialty coffee retailers taking Australia by storm

Inside Retail

Market Lane Market Lane, an independent specialty coffee brand founded in 2009, has grown steadily over the years, expanding from its first shop and roastery at the Prahran Market to eight coffee shops in Melbourne, a bustling online shop, and a roastery in Brunswick East. Axil Coffee Roasters Axil. Image supplied.

Marketing 130
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Influencer-Inspired Packaging Trends 2023

CRP

Arielle Charnas launched her Something Navy collection in 2009. The result is a truly high-quality unboxing experience that keeps customers engaged and excited for their next shipment. She partnered with Nordstrom in 2018 to produce and launch a wholesale collection, which sold over $4.4 million worth of merchandise in one day.

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