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Hoka’s president Robin Green on intentional innovation with the launch of Bondi 9

Inside Retail

Hoka was founded in 2009 with a single vision to make running long distances feel easier by crafting a shoe optimised for downhill speed but it didnt take long for its founders, Jean-Luc Diard and Nicolas Mermoud, to realise that its ultra-cushioned sole could translate to road running. Its latest release, the Bondi 9 is no exception.

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Nicola Clement on e-commerce evolution and retail digital transformation

Inside Retail

When Nicola Clement first started working in e-commerce in 2009 launching Quiksilvers online shopping site for the Apac region it was at a point when Australian retailers were transitioning from custom-built websites to enterprise-level platforms. Following stints at Quiksilver and Kathmandu, which she took from $3.5

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City Chic buys up European plus-size marketplace

Inside Retail

Navabi was established in 2009 as an online marketplace aiming at the plus-sized market, and over time has developed its own exclusive brands which feature on its store. The acquisition will be funded through City Chic’s cash balance. million customers in 2020. million customers in 2020.

Fashion 147
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ColourPop brand president Vivian Weng on the pace of change in beauty retail

Inside Retail

Vivian Weng: I’ve spent the last decade of my career in the beauty industry, specifically within colour cosmetics, and focused on the digital sales and marketing space. In addition to the above, I co-founded a startup back in 2009 – a marketplace for indie fashion designers. IR : What does an average day look like for you?

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G’day USA: What’s driving the wave of Aussie brands taking on American retail

Inside Retail

Any brand entering the hyper-competitive US retail market has its work cut out for it, especially those that don’t have a home-court advantage. So why are so many Australian brands expanding in this market, and what precautions do they need to take to thrive in this competitive retail landscape?

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The best career advice I ever received: Fanny Moizant, Vestiaire Collective

Inside Retail

From the early challenges of breaking into a highly competitive market to the strategies that have helped Vestiaire Collective thrive amidst a global pandemic, Moizant shares insights for aspiring entrepreneurs and industry leaders alike. IR: What’s your approach to work-life balance? FM: Maintaining a work-life balance is difficult.

Fashion 130
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Choosing a Distribution Model: Drop Shipping vs Traditional Inventory

Retail Bound

As Robert Gilbreath, VP of Marketing at ShipStation, a web-based shipping solutions provider, puts it, “Compared to splashy marketing campaigns and new product features, shipping isn’t exactly the sexiest topic. This involves: Market Analysis: Understand your target audience, their preferences, and their buying behavior.