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The new Guides were approved by a unanimous vote and make a significant number of updates to the 2009 version. Based on public comments, the Commission added a sentence to Example 12 stating that fake positive reviews used to promote a product are “endorsements.”
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cities,” says Steve Kaufman, former Editor-in-Chief of VMSD from 1998 until 2009. Right, Left: An advertisement for decor references the return of American soldiers from WWI (left). At the end of WWI, Merchants Record and Show Window ran an advertisement by Doty & Scrimgeour Sales Co. SELL THEM THEIR DREAMS. Marquand and F.
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